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The lessons learnt so far, and getting
connected across the networks
Karen Keohane
Early lessons about delivery Q2
• 52% of sessions are Dance/Fitness • 4349 participants with 39% coming
from BME groups• Age split is 61% 16-19yrs/39% 20-
25yrs• Multi sport approaches important
used in approx 20% of projects• Flexibility of sessions – being able to
arrive after ‘the start’ and to be able to fit in easily – so women can come when convenient
• Projects are planning exit routes and demand exists. Convertion rate currently 7%
• Project co-ordinators with time to get involved in sessions so they can shape and develop the sessions as they develop-patience-surviving the early weeks !
What are the best ways of delivering a flexible, fun, multisport session
Targeted work 16-24yrs or open age sessions ( the influence of family relationships)
How to track transitions to exit routes
Understanding different ‘types of Leanne’ and meeting her needs.
Developing effective modern communication systems
How to develop an effective ‘festival/competition’ programme for non sporty Leanne to maintain interest
Nudging behaviour change by creating a ‘social norm’
Things we need to know more about
Us Girls Participants in Projects
Us Girls participants & workers
Us Girls participants between projects
Project worker to project workerUs Girls to
other local and national
organisations
Us Girls wider
opportunities
Being Connected
Social Events
Text comms
Facebook Volunteer Opportunities
E-Newsletters
Courses
Trips
MerchandiseRewards
CoursesFestivals
Events YouTubeAmbassador visits
Competitions
Awards
DSA’s
www.usgirls.org.ukConferences
Network Meetings
Webinars
Steering Group
Local outreach workSport relief
Race for Life
2012Advocacy
