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The Vanuatu Tourism Awards for Excellence is the national tourism awards program for Vanuatu.
The objective of the program is to improve standards and professionalism, whilst encouraging the
continual development of the tourism sector.
By recognizing excellence and celebrating the success of operators who are delivering an outstanding
service to tourists, the Awards aim to encourage collaboration and knowledge sharing within the
industry to help build the Vanuatu brand and enhance the visitor experience.
The ultimate goal of the Awards is to attract more tourists to create greater economic opportunity in
Vanuatu and build a sustainable future for the industry.
PARTNERSHIPS APPROACH
• VTO Secretariat• DoT• IVS• Tourism Ambassador
Program• Private Sector:• Vanuatu Hotels and
Resorts Association• Vanuatu Tour
Operators Association
• Vanuatu Chefs and Food Handlers Association
• Tourism Education Providers: TVET and APTC
• IFC, World Bank Group
• Sponsors
OBJECTIVE AND TRANSPARENT
PROCESS
• Refined and focused award categories to compare like for like
• Criteria based on best practice – research into awards programs in Australia, Pacific and Asia tailored to Vanuatu
• Involvement of 4 international judges to ensure objectivity
• Involvement of 4 local judges to ensure understanding of local context
• International Visitor Survey incorporated
INCLUSIVE PROCESS
• No nomination needed
• Support program – entrants workshop
• Outer island awareness raising of awards
• Island Accom and Traditional/Kastom categories free entry
• 3 finalists per category
• Awards Ceremony separate event to gala dinner to encourage inclusiveness
• Particular focus on engaging the broader community in 2015
BRINGING VALUE TO PARTICIPANTS
• Submission is an exercise in itself to prompt reflection on business performance and forward strategy
• Feedback report to all entrants to provide feedback and ideas on how to improve
• Best practice stories will be captured from finalists and shared with participants
• Data from International Visitor Survey to provide additional feedback to operators
FEEDBACK FROM 2014• Process was a success!
Applicants were (95%!) happy that the judging had consistency and integrity Finalists were happy to have received judging site visits and post-Awards feedback Winners were happy with post-Awards feedback and recent visit from Grand Judge Finalists found Judges’ recommendations useful Many of our 2014 Sponsors are on board again for 2015 Could be more collateral materials for Winners and Finalists to use
• Event was a success! Splitting Awards Ceremony and Gala Dinner gave opportunity for finalists to include
more of their family, friends and staff in the event Awards had significance for winners and their staff Those businesses who remained operational post-Cyclone Pam felt the Award added
value to their promotions and marketing Many of our 2014 Sponsors are on board again for 2015
• Cyclone Pam ‘Never such a high and such a low only 7 days apart…’ 2014 Winners have not been able to capitalise on their win 2014 Applicants and Industry surveyed – want 2015 Awards
And the 2014 winners were…..ACCOMMODATION TOURS INDIVIDUAL
Island BungalowsTAM TAM
BUNGALOWS
Cultural/Eco TourEDEN ON THE
RIVER
Front and Back of House
JOHANSEN MERAHMid-Range
FATUMARU LODGEAdventure Activity
EDGE VANUATUTour Guide
WARREN GAMABoutique
MOYYAN HOUSE BY THE SEA
Scenic TourVANUATU
HELICOPTERS
Handicraft AmbassadorHELEN CALO
Hotel/ResortsHOLIDAY INN
RESORT
Ocean ExperienceOCEAN WALKER
Transport Ambassador
JONAS SUMULuxury
ERATAP BEACH RESORT
Judges’ SpecialCommendation
MILLENIUM CAVES
WHAT’S NEW THIS YEAR• Changes to some of the categories
Reflects feedback from participants from 2014 Awards Ensures competition is truly between peers To encourage participation from small and Outer Island businesses Pending Committee discussion tomorrow!
• Increase to 8 judges To reflect likely/hoped increase in number of entries To ensure all entrants receive detailed consideration Maintaining balance of local and international judges (4 and 4) Retaining same judges from last year for consistency
• Website development and use Development of tools to support the application process (for applicants) Development of tools to streamline administrative process (behind the scenes) Ensure all online functions for applicants have offline equivalents
• Integration with International Visitors Survey and Accreditation Considering ways to incorporate IVS in applications and judging Timelines to allow incorporation of Accreditation process
ACCOMMODATION TOURS INDIVIDUAL AWARDS
ISLAND STYLE ADVENTURE ACTIVITY CUSTOMER SERVICE
MID-RANGERECREATIONAL / SOFT ADVENTURE
TOURBEHIND THE SCENES
BOUTIQUETRADITIONAL/
KASTOM-BASED TOUR
TOUR GUIDE
HOTEL/RESORT OCEAN EXPERIENCE TRANSPORT AMBASSADOR
LUXURY ACCOMMODATION
HANDICRAFT AMBASSADOR
Tuesday 1st December
Entry forms and information released
Early December
Entrant workshops in Port Vila and Santo
November - January
DoT and TVET support in Outer Islands to raise
awareness and help with applications
Friday 1st January
Entry Period opens
Monday, January 31st Jan
Entry period closes
February - March
Judging submissions by panel of judges
Early March
3 Finalists in each category chosen
March / April
Judges site visits and panel decides Winner
Sat, April 16th
Public Awards Event
Ceremony
followed by Gala Dinner
TIMELINE FOR 2015/2016
Tankiyu tumas!