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1 KPC WORLD , January - March 2003 Issue No.23 , January - March 2003 Ahmad Al-Fahd: OPEC’s Decision Will Limit the Glut The Tale of Naftan: The Facts about Oil Told to Children Effective Kuwaiti Participation in ADIPEC The KPC Office in London Outstanding Performance by Its Employees KPC Holds First Golf Tournament in Far East Three New Oil Tankers for Kuwait The KPC Office in London Outstanding Performance by Its Employees

Three New - kpc.com.kw · PDF fileSabah helps to refute accusations levelled against OPEC of monopolizing the American market ... story of how oil originated as energy stored in the

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Issue No.23 , January - March 2003

Ahmad Al-Fahd:

OPEC’s Decision

Will Limit the

Glut

The Tale of Naftan:

The Facts about Oil

Told to Children

Effective

Kuwaiti

Participation

in ADIPEC

The KPC Office

in London

Outstanding

Performance

by Its Employees

KPC Holds

First Golf

Tournament

in Far East

Three New

Oil Tankers

for Kuwait

The KPC Office

in London

Outstanding

Performance

by Its Employees

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Cover Story

The Kuwait Oil Tanker Company owns and operates one of the most

massive marine transport fleets in the world. The Company’s fleet, whose

maximum carrying capacity totals three million tons, includes eleven

petroleum product tankers, eight crude oil tankers and eight liquefied

gas tankers.

Three new tankers areadded to the fleet of theKuwait Oil TankerCompany

The KPC office inthe British capital:the sinew ofeffective contactbetween theCorporation andthe world oil market

The Kuwait Petroleum Corporation participates inthe greatest oil manifestation in the Gulf

In This Issue

I s s u e N o . 2 3 , Ja n u a r y - M a rc h 2 0 0 3

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The Tokyo Office:the Corporation’sambassador inthe capital of theAsian economy

The Tale of Naftantells childrenabout the world ofoil in aninteresting andsimplified way

Sheikh Nawaf Al-Sabah helps torefute accusationslevelled againstOPEC ofmonopolizing theAmerican market

Engineer SaraAkbar opens herheart to KPCWorld

Editor - in- ChiefSheikh TalalAl-Khalid Al-SabahExecutive AssistantManaging Director,Corporate Projects,Government andParliament RelationsAnd Media

KPC World Team

Fadel Reda JermanMedia Manager

Mohammad ZamananKamal Al - KharsSheikha Al-TourahHanaa Al-MarzouqHaya Al-RandiRawabi Al- Banai

The KPC World working group expresses its

thanks and appreciation to all who contributed

editorial and information material and

photographs to produce this issue of KPC world.

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KPC World magazine inthis new stage continues withits procedure which it has fol-lowed in previous issues interms of variety of subjects

and development of form and content, with the aim of achiev-ing a qualitative leap forward with this quarterly informationpublication, which has been able to cover an aspect of the op-erations and activities carried out by the Kuwait Petroleum Cor-poration.

The magazine proceeds to survey new horizons in theCorporation’s subsidiary companies, through an extensive re-port on an outstanding leap forward in the Kuwait Oil TankerCompany, in the form of the signature of a contract for the build-ing of three supertankers that conform to internationally acceptedenvironmental conditions. This is in addition to continuing tospotlight unconventional aspects in the lifestyles of a number ofpersonalities who have made important contributions to the oilsector.

The subjects in this new issue start off in the expanses oftwo continents, Asia and Europe. From the first are two impor-tant events for KPC, one being the Corporation’s effective par-ticipation in the “ADIPEC” oil conference and exhibition whichwas hosted by the fraternal United Arab Emirates, and the otheran extensive report on the golf tournament which KPC orga-nized in the economic and financial capital of Asia Tokyo. Andfrom Vienna is conveyed the atmosphere of the OPEC Oil Min-isters’ Conference, and the exhaustive debates which led to theadoption of important decisions with regard to output.

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The magazine has devoted a number of its pages to discussionof a new publication of the Corporation, as part of its effort aimed atvariety in its information and cultural publications, which coincidesometimes with specific occasions, and at other times are outsidethe framework of occasions, and deal with many subjects.

The Corporation’s new publication is entitled The Tale of Naftan.It is a publication directed at children, which tells the story of thediscovery of oil and the developments which have occurred sincethis golden substance became known, and up to modern develop-ments in this field, in an interesting and suitably produced way. Thispublication is the first of its kind in the Arabian Gulf region, and it isaimed at developing a scientific oil culture among children by a sim-plified story-telling method which is in harmony with children’simagination and encourages their mental facilities to understand thestory of how oil originated as energy stored in the interior of theEarth, and was extracted from there as a basic source of energy tomove aspects of modern life.

We hope that this issue will be full and rich with useful andvaluable subjects which will add knowledge value to all readers andbroaden their mental capacities and the spheres of their culture.

Talal Al-Khalid Al-SabahExecutive Assistant Managing Director,

Corporate Projects, Government andParliament Relations and Media

Editor-in-Chief

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Information Minister, Acting Oil Ministerand KPC Board of Directors ChairmanSheikh Ahmad Al-Fahd Al-Ahmad Al-Sabahtook part in the 40th meeting of the Produc-tion Monitoring Subcommittee and the Ex-traordinary Ministerial Conference of the Or-ganization of Petroleum Exporting Countries(OPEC).The OPEC Extraordinary Ministerial Con-ference decided to raise the organization’sproduction ceiling by 1.3 million barrels perday, bringing the new production ceiling to23 million bpd.In a press statement after the meeting, SheikhAhmad Al-Fahd Al-Ahmad Al-Sabah ex-pressed his satisfaction with this decision,which is aimed at limiting the production glutin the world market. He explained that forthe first time the Ministers have reached sucha decision at a time when there is a good pricefor the OPEC oil basket.Sheikh Ahmad Al-Fahd Al-Sabah empha-sized OPEC’s determination to monitor oilmarket developments closely, in order to pre-serve stability and prevent any price fluctua-tion occurring.He also stressed that the organization is ableto cover any likely deficit in oil supplies,thanks to its additional production capacities.In this context he mentioned that “the OPECMinisters have decided to raise the produc-tion ceiling from 21.7 million bpd to 23 mil-lion bpd as from today, to absorb the glut thatexists on the oil market.”He described the decision as “the best treat-ment to overcome the contraventions of pro-duction quotas.”

Sheikh Ahmad Al-Fahd Al-Ahmad Al-Sabah:

Raising OPEC Production

Will Limit the Actual Glut

He said that the OPEC Ministers’ agreementto raise the production ceiling while curb-ing violations of quotas would result in pre-serving the market share of OPEC states,market equilibrium and price stability.He mentioned that OPEC will hold its Min-isterial Meeting on 11 March 2003 in orderto know about the results of the Viennaagreement, its effects and the extent to whichthe market has acclimatized itself to the newceiling.He said that all studies confirm that the sec-ond quarter of 2003 will see a decline in de-mand for oil, and consequently a reductionin crude prices.With regard to the International EnergyAgency report which regarded the OPECdecision to reduce actual production rates asunnecessary, Sheikh Ahmad Al-Fahd Al-Ahmad Al-Sabah said that OPEC was awareof the existence of a production glut in themarket, and this made it act to reduce actualproduction.He mentioned that the organization had re-peatedly explained its position that it woulddeal with any increase or decrease in pro-duction or any upward or downward contra-vention of the rate established in the pricemechanism, and would intervene immedi-ately to preserve stability.Regarding OPEC’s ability to cover any defi-cit in the event of oil supplies from Venezu-ela and possibly Iraq being halted, SheikhAhmad Al-Fahd Al-Ahmad Al-Sabah re-ferred to the capacity of some member statesto pump additional quantities of oil if needed.It should be noted that the Ambassador of

the State of Kuwait to Austria, MissNabila Al-Mulla, held a dinner banquetin honor of the Minister and the delega-tion accompanying him while they werein Vienna to attend the OPEC confer-ence sessions. Sheikh Ahmad Al-FahdAl-Ahmad Al-Sabah and the accompa-nying delegation also attended a recep-tion of the Embassy of the United ArabEmirates in Austria on the occasion ofthe UAE National Day.

Sheikh Ahmad Al-Fahad and Siham Razzouki

Al-Fahad, Al-Nuaimi and Al-Nasseri

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By: Haya Al Randi

In line with its strategy to have apresence at all major oil events, KuwaitPetroleum Corporation and its subsid-iary companies participated in the big-gest oil event in the Gulf, the 10th AbuDhabi Petroleum Exhibition and Con-ference (ADIPEC 2002). ADIPEC washeld under the patronage of His High-ness Sheikh Khalifa Bin Zayed AlNahyan, Crown Prince of Abu Dhabi,Deputy Supreme Commander of theUAE Armed Forces and Chairman ofthe Supreme Petroleum Council. It wasinaugurated by Obaid bin Saif Al-Nasseri Minister of Petroleum & Min-eral Resources.

Sheikh Talal Al Khalid Al Sabah,Executive Assistant Managing Director,Corporate Projects, Government & Par-liament Relations and Media headedKPC’s delegation on behalf of SheikhAhmed Al Fahd Al Sabah, Minister ofInformation, Acting Minister of Oil, andChairman of KPC’s Board of Directors.

The inaugural ceremony was at-

Notable KPC Participation in

Arabian Gulf’s Biggest Oil

Event “ADIPEC 2002”

tended by Dr. Mohamed bin Hamad Al-Rumeihi, the Omani Minister of Oil andMineral Resources , Dr Chakib KhelilAlgeria’s Minister of Energy and Mines,Dr. Awadh Ahmad Al-Gas, Sudan’s Min-ister of Energy, Waleef Sabaramamilir ,Turkmenian State Minister of Oil Affairs,and Sheikh Talal Al-Khalid Al-Sabah. Anumber of prominent figures and execu-tives of leading companies in the field ofoil and gas also attended the inauguration.

Notable ParticipationADIPEC organizers said that ADIPEC

2002 was the biggest in the event’s his-tory. The attendance of high-ranking offi-cials lent weight to the event reflected inthe participation of more than 1000 exhibi-tors, thus realizing an increase of 35%compared with previous events. The sizeof booked areas reached 21,000 squaremetres. These participants represented lo-cal and international oil and gas relatedcompanies, from 41 countries from aroundthe globe. They represented companiesfrom Asia, Africa, Europe, North Americaand Latin America in addition to Austra-lian and New Zealand companies. The ex-

hibition included 47 national stands withthe participation of the Iranian and Danishstands for the first time. Hundreds of visi-tors, most of them decision makers andhigh-ranking officials from around theworld, attended the event.

ADIPEC Petroleum & Gas ConferenceThe International Petroleum & Gas

Conference was held in parallel with theexhibition. Several technical papers werepresented. Most papers focused on the cur-rent and future challenges facing the in-dustry. The technical papers discussedtimely issues and challenges facing down-stream and upstream operations like ex-ploration, production, marketing, manage-ment, health, safety, environment and in-formation technology. The conference wasorganized by Abu Dhabi National OilCompany (ADNOC).

Obaid bin Seif Al-Nasseri said in hisopening remarks that crude oil priceswould rise if political tensions in the re-gion deteriorated further. He added that therecent political developments had ad-versely affected the oil industry. Further-

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more, he pointed out that the current oilprices reflect a premium over five dollarsper barrel due to the political tensions. Thisrate would probably rise if the situationworsens. He emphasized that oil marketshave maintained a relative stability in thepast few months.

Significant KPC ParticipationKPC and its subsidiaries had a notable

participation in the event and its stand oc-cupied a strategic position in the exhibi-tion hall. Sheikh Talal Al-Khaled under-lined the importance of Kuwait’s partici-pation in ADIPEC. He stressed that KPC’sparticipation amongst 1000 oil companiesprovided it with a unique opportunity toexchange experiences and benefit from thenew technological advances in the indus-try for its ongoing and future developmentprojects especially the Kuwait Project todevelop Northern oil fields.

Al Nasseri, accompanied by a highranking delegation and Sheikh Talal AlKhalid, visited KPC’s pavilion. SheikhTalal presented a commemorative shieldin the name of KPC to the UAE’s Ministerof Petroleum & Mineral Resources.Wasmiya Al Masha’an, Public RelationsSupervisor, received the delegation andpresented them with a brief overview ofKPC and its subsidiary companies’ activi-ties. Al Nasseri expressed his apprecia-tion of the stand and thanked those in-volved for the efforts that ensured its suc-cess. KPC made sure that its stand reflectedthe Corporation’s stature and showcasedits many activities. It featured several docu-mentaries on the history of oil in Kuwaitand the oil fires lit by Iraqi aggressors, inaddition to publications, and pictures.

The pavilion attracted a large numberof visitors who were highly impressed bythe stand. The visitors were provided withKuwait oil sector publications and latestreleases including the corporate brochureand annual report, KPC World and the spe-cial publication “Untold Stories” com-memorating the Oil Sector’s heroic deedsduring and after the invasion.

ADIPEC Exhibition’s Acting DirectorGeneral Engineer Ali Abdullah Al-Tunaijipresented KPC delegation with a com-memorative shield in recognition of theirparticipation. He praised KPC’s stand and

said it generated a lot of positive feedbackand attention from visitors who were in-terested in knowing about Kuwaiti oil sec-tor activities.

AcknowledgementSheikh Talal Al-Khalid, on behalf of

Sheikh Ahmad Fahad Al-Ahmad Al-Sabah, extended sincere thanks and appre-ciation to His Highness Sheikh Khalifa binZaid Al-Nahyan, for inviting KPC to par-ticipate in ADIPEC. He further stressed thevital role played by such exhibitions inopening new markets for promoting petro-

leum products as well as establishingnew business relations, and exchang-ing of expertise.

He also expressed his appreciationfor the efforts exerted by KPC’s del-egation to ensure its success and in pro-jecting a positive image about the Cor-poration to all visitors.

KPC’s delegation was representedby Wasmiya Al-Masha’an, Tariq Amin,Sulafa Al-Rumeih, Farah AlAbdulrazak , Haya Al-Randi, Yahya Al-Omar (KNPC) AND Yousef Al-Majid(KOTC).

Wasima Al-Masha’am describes KPC activities to Al-Nasseri duringhis visit to the KPC pavilion in the company of Sheikh Talal Al-Khalid

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KPC World-exclusive

The Joint committee formed by Stra-tegic Planning and Marketing Sectors atKPC and KOTC has approved the build-ing of three oil tankers to support KuwaitOil Tankers Company (KOTC) fleet. Thedecision was reached after KOTC had re-quested the building of five extra tankers. This approval came following a thoroughstudy, considering all aspects of the ma-rine transport market worldwide, its vari-ables and the needs of KOTC customers.

Building the new tankers is expectedto enhance the company’s fleet and give itan impetus in the marine transport mar-ket, which has recently experienced oneof the worst periods of recession. This hadan adverse impact on the Kuwaiti fleet tothe extent that chartering of the fleet hasbeen reduced to half. Sources withinKOTC anticipate that this year will posea challenge following the fall in its profitsin the first half of the year. However, thesituation shows signs of improving in thesecond half as explained by Kamel AbdulQader Al-Awadi, Manager of Planning andNew Building Projects Group at KOTC,with whom KPC World conducted the fol-lowing interview:

Costing $100 million

KOTC Approves Building

Three New Oil Tankers

* What is the background to the deci-sion on building three new petroleumtankers and what is the feasibility of thisproject in the current situation of marineoil transport in both the region and world?

KOTC is one of the oldest oil trans-port companies in the Arabian Gulf. It hasbeen investing in building new tankerssince its establishment in 1957. Such shipsare the main source of KOTC’s income.When the ships of KOTC’s fleet becomeold and operational costs increase or whenthe nature of markets in which the com-pany operates changes in terms of the sizeor type of product tankers or double hulltankers needed by market, then the com-pany has to respond to such trends to avoidlosing its ability to transport and realiseeconomic return. It must be able to offertransportation services for whatever prod-ucts are in demand.

Therefore, the building of new shipsand disposal of old ones is one of the ba-sics of work in the field of marine trans-port, and this continuously ensures thesuccess of the company in achieving thedesired goals.

The economic feasibility of the newtankers project has been studied as wellas the current situation of the marine trans-port market. Such studies have showngood results compared with what is knownabout the industrial shipping of oil com-panies, where return will be low in com-parison with other oil investment fields.The main reason can be attributed to theconsiderable fluctuation between profitand loss (cyclical industry) characterizedby this industry. When KOTC or othercompanies owned by leading oil corpora-tions experience changes, whether posi-tive or negative, they cannot trade theirassets either by benefiting from rise oftankers’ market or disposal thereof whenindicators show the initial weakness of themarket. This is due to the commitment

made by KOTC to provide continuous andregular shipping of oil exports.

3 instead of 5

KOTC had requested building fivetankers, however approval was given tobuild only three tankers. Why is that?

* KOTC submitted a request for fivetankers in order to maintain the economicvolume of the company’s fleet. As per theplans, budgets have been allocated forbuilding five tankers with a view to re-place other tankers in the fleet, which be-came old. They are manely single hulltankers such as City Class and KeefanClass groups. Concerning the approval ofbuilding three tankers only, this can be at-tributed to the agreement made by the JointCommittee from Marketing Sector at KPCand KOTC following a thorough study.

Cost and Final Approval

* The building of the new tankers issupposed to start upon the approval bythe KPC Board. What about the approvaland the expected steps of execution? Whatis the mechanism to be followed, and whatabout final cost of the project?

* The approval of building these newtankers by the KPC Board has been given.The Board’s decision included instructionto the Joint Committee to conduct a com-prehensive study. We are now in the finalstages of the study. Once the decision onlifting restriction on spending on theprojects is obtained, KOTC will take nor-mal steps in this regard. Such steps havebeen previously taken in the recentprojects undertaken by the company dur-ing the building of Al-Salhiya and Al-Shaqaya tankers. In addition, there will bea technical team responsible for drawingup the detailed specifications and rehabili-tation of shipbuilding docks in addition tovisits to shipbuilding docks to discuss thecontracting aspects of this project. As forthe final cost of the project, it will bewithin $ 100 million. Of course, this willdepend on the situation of the shipbuild-ing market when the project goes to ten-der.

Kamal Abdul Qadir Al-Awadi

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The Fleet, Market and Returns

* What are the likely conditions of themarine oil transport market in the nearfuture, accordingly how is the currentsituation of the KOTC fleet in light of thecurrent year where certain reports haveshown an anticipated drop of profits?

* The marine petroleum transport mar-kets are currently experiencing a recov-ery for several reasons. There is an in-crease in transport demand as result of theoil stock conditions of industrial countriesbesides the current regional situations. Inaddition, the economic recovery of theWestern countries and growth of SouthEast Asian countries following the emer-gence from their financial crisis is ex-pected. There is more demand for singlehull ships due to the shortage of doublehull ships, which are suitable environmen-tally. Double hull tankers are consideredlike a tank within a tank. In case of anydamage to the ship’s hull, there is anotherhull that gives double safety to the cargo,a matter that reduces oil contamination asa result of the accident. (See the attacheddiagram: a cross section of double hull oiltanker). The importance of such tankershas increased following accidents involv-ing pollution accidents resulting fromsinking of old single hull tankers. Regard-ing KOTC’ s fleet, as it is known that a

major part of KOTC’ s fleet is charteredannually by KPC, while the other partoperates in the spot sale operations. Hence,KOTC will be affected by the currentmarket recovery in different degrees. Thefinancial results of the first half of the fis-cal year were negative due to the drop inchartering prices, but an improvement mayoccur if the recovery is sustained.

This is the condition of the marine

transport market, which fluctuates be-tween up and down. KOTC has previ-ously witnessed adverse economic situ-ations, but it has overcome such diffi-culties. We expect that the financial re-sults would improve, taking into accountthat it is a national company and has toplay a key role in creating job opportu-nities for citizens and achieve positivefinancial outcomes.

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KPC Office Building in London

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By Rawabi Al-Banai

In line with KPC’s media policy aim-ing to shed light on KPC’s various depart-ments, and subsidiaries and the vital rolethey play in strengthening the reputationof KPC in world markets, KPC Worldmagazine made a field visit to KPC’s Lon-don Office. This was instructed by SheikhTalal Al Khalid Al-Ahmed Al-SabahEAMD Corporate Projects, Government& Parliament Relations and Media. Thevisit aimed to highlight the active roleplayed by KPC’s staff in promoting thestatus of KPC among oil companiesworldwide.

The activities of the office are managedby a small group of employees headed byWaleed Al Hashash, Manager of the Lon-don office. Al Hashash enjoys an exten-sive management experience and is a natu-ral when it comes to dealing with custom-ers. The employees of the office considerhim to be their main support. In the fol-lowing interview, he talks about the respon-sibilities of the office and its objectives:

* As Manager of KPC’s office in Lon-don, could you tell us the position of KPCin the competitive UK market especially

KPC London Office:

Vital Bridge

Between KPC,

World Oil Market

since you work alongside oil giants suchas BP and Shell?

KPC has established itself in the UKmarket through an affiliate of its subsid-iary company, Kuwait Petroleum Interna-tional at Great Britain (KPGB).This com-pany deals with local fuel filling stations,which strengthens KPC’s position in theUK market against that of competitive oilcompanies. The United Kingdom also im-ports aircraft fuel from the Gulf Region.Kuwait alone exports two million tons, theequivalent of 20 to 25% of the total im-ports. This also shows the significance ofKPC’s position in Britain. Further, thereis another KPI subsidiary company,namely KPIAC, which holds an effectiveshare in providing aircraft and main air-ports with fuel such as Heathrow Airport.Accordingly, we find that KPC has con-tributed to both local and international pro-duction. This is a great success achievedby KPC in the light of competition fromother oil majors.

The British capital is called the OilCity, as it the meeting point of leading oilcompanies worldwide as well as the con-necting link between the East and West.What are the main criteria adopted forstrengthening the Kuwaiti presence in thisvital oil centre?

To generate successful work, theremust be a strong and good base of rela-tionships with clients. Therefore, we arevery keen to network and meet prospec-tive clients and enhance ties with existingclients. We welcome all invitations tomeetings and receptions organized by oilcompanies, which usually come on a

Strategic position of KPC’soffice in London enhancesthe importance of Kuwaiti

oil market.

Waleed Al-Hashash

Sheikh Khalid Al-Sabah

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weekly basis whether from companies’directors or staff. These social meetingsare ideal to provide these companies withinformation concerning the Kuwaiti mar-ket. We are also unfailing in attending con-ferences and symposiums held by promi-nent economists and those who are inter-ested in the world oil market. Further, weare constantly on the lookout for what isnew and creative in the field of marketingand promotion of oil products. I have anoutstanding staff, who are highly qualifiedand possess very good communicationsskills, and we maintain good relationships,which support KPC in the world market.

Concerning the tasks undertaken bythe KPC London office, Qais Al-Bassam,a member of the team, said, “KPC’s Lon-don office draws up a comprehensive out-look on the marketing activities in Europeand provides operations with a view toenable KPC to contribute considerably tosales and marketing operations. The Lon-don Office is the vital marketing tool ofKPI companies, so we shoulder a greatresponsibility in this regard. We undertakethis task in co-ordination with KPC refin-eries in Rotterdam, Holland and Milazzoin Italy. Further we support the marketingof Kuwaiti petroleum products in the Eu-

ropean market and act on behalf of KPIsubsidiary companies in various commer-cial activities. Moreover, the office holdstraining courses for the staff of KPC andits subsidiaries”.

Sheikh Khalid Al-Sabah summarizedthe main commercial functions of the of-fice. “We provide the head office with thelatest and accurate market information.Furthermore, we keep contact with themarket through London and Europe mar-kets, while paying special attention to cer-tain customers and upgrade information onnew outlets for Kuwaiti hydrocarbon prod-ucts in the region. We also monitor the newtrends in the world oil trade and keep KPCinformed of such developments. Regionaloffices provide employees with the chanceto gain the right training. We train Kuwaitiemployees through field visits and train-ing courses. Finally, we strive to increasethe cost-efficiency of London office asmuch as possible.”

Waleed Al-Mukhaizeem listed the ser-vices provided by KPC’s office in Lon-don in connection with KPI:

* The Office trades in crude oil andproducts daily as per directives from KPI

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* Maintains appropriate industrial con-tacts in the energy community and im-proves the chances of KPI relating to thecommercial aspects by creating a broaderoutlook.

* Increases commercial margins asmuch as possible in order to ensure that apreferential value can be obtained for thecrude oil as well as the creation of oppor-tunities for Kuwaiti products among themost profitable products.

* Keeps KPI informed of the latestmarket information in order to createpromising economic sources and oppor-tunities for crude oil and products.

KPC’s captain in London Waleed Al-Hashash discloses the secrets of his success-ful career. Any one who is not well acquaintedwith Waleed Al-Hashash, director of KPCoffice in London, would say at first glancethat he is nervous, inflexible and purely prag-matic, but when he gets into the real charac-ter of this gentleman, he would realize thathe is totally different from what he conceivedof him for the first time. We concluded thisfrom the interview we held with him in KPCbuilding in London, where we got a chanceclosely to know his successful career in theOil Sector since his graduation from a Uni-versity in New Jersey, USA, then obtaininga Master’s Degree , then his joining KPC asanalyst of marine violations penalties in 1990and finally becoming director of KPC’s of-fice in London, 2000.

Concerning the main factors that contrib-uted to his successful career, Mr. Al-Hashashsaid “the main factor that has contributed tomy successful career is my presence within afair competitive environment. This field mademe enter into a challenge against myself,where I strongly decide to set a good examplein the performance of my duty. From the firstday I joined my job, I swore to come up withnew experience from my job and becomeoutstanding in this field. Praise be to Allah, Ihave been successful. From my point of view,the presence of pupil’s spirit in the employeeis one of the means that help one to achievesuccess and excellence, since the pupil ac-quires every day and every hour new thingswhich increase his knowledge, so when I getinto the work environment, I forget that I ama director and keep in mind that I am a pupiland ready to receive new knowledge that in-

creases my experience. The most importantthing is my presence within an outstandingteam on which I rely in everything, small orbig, because they are well qualified person-nel, therefore, my successful career can beattributed to the team with which I workclosely and pushes me forward”.

For the negative aspects of his work,KPC’s captain in London office explained,saying that “Praise be to Allah, I have no nega-tive aspects except only one thing: I have lostthe social life in Kuwait and the spirit of af-fection I enjoyed when I was there, speciallyholidays and the Holy month of Ramadan,and I am unable to give my family their rightof companionship for long periods, due to myjob requirements that force me to accept con-tinuous invitations and conferences, butPraise be to Allah, they appreciate the circum-stances of my duty.

Mr. Al-Hashash gives valuable advice tojunior staff, working hard to achieve successand be outstanding. He says, “my advice tomy colleagues is that they must be patient andhumble, as success can not be achieved over-night. Even if it comes overnight, it is verydifficult to maintain it and reach the top. Somebelieve that being success can be realized eas-ily, but the most difficult thing is how to main-tain it and remain on the top and outstanding.From my viewpoint, I believe that being out-standing and reaching the top must be real-ized through sound and proper channels, sothat the end of this would be successful andavailable for generations. Learning is of para-mount importance, it is the only way to ac-quire new knowledge that enriches and de-velops thought which reflects in the job per-formance.

Qais Al-Bassam

Waleed Al-Mukhaizeem

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Tell us about your beginnings in theoil sector.

I first joined the headquarters of KuwaitPetroleum International in London withMahmoud Al-Jassar before it was moved toKuwait. When that took place, I transferredto work in KPC’s London office. During thattime, the KPC office was planning to movefrom the old headquarters in New BondStreet to the current location in Pall Mall. Isupervised the transfer process and the as-sociated arrangements. Then, I became re-sponsible for the accounts of the building andthe relevant services. Further, I supervisedthe administrative and financial affairs suchas the arrangement and provision of statio-nery items and others.

How were you able to adapt to livingin London for such a long period of time?

I would like to draw your attention tothe fact that I left Kuwait when I was 16 yearsold to further my education. The matter hasso far been quite normal for me, as I happento have family here in London. I also fre-quently visit my family in Kuwait. So longas one has set a goal, the difficulties in theway of success can be overcome.

What are the principles of success youfollowed throughout your career?

In my opinion, hard work and great ef-forts aimed at achieving work is the first steptowards success, and the second is propereducation. Gratefully, I had received a propereducation from which I greatly benefit in thecourse of work . I thrive on challenges.Whenever I am told that I cannot handle acertain task, I get this burning determinationto prove that I am in fact capable and to prove

Roula Al-Adsani

Seeking Success

Roula Al Adsani’s name conjures up several superlatives. She has proved her-self as the epitome of success, hard work, dedication, and determination to succeed.

To her credit, Al Adsani is the first and only Kuwaiti woman working in one ofKPC’s regional offices, a thing that makes her a pioneer of some sorts. After obtain-ing her university degree from the United States, Roula first joined the Kuwait In-vestment Authority in the UK before joining the oil sector. The following interviewspotlights her journey of achievements:

myself. I endeavour to do my best to provethat there is nothing impossible so long as de-termination and hard work exist.

Naturally, one would face certain pres-sures or misunderstandings in the courseof work ... how do you overcome such dif-ficulties?

My approach is prioritizing work anddischarging every assignment separately.This helps avoid confusion. When there iswork pressure, I arrange my priorities ac-cording to their importance, and this ap-proach has a great deal of positive results.

Moral encouragement and support playa great role in one’s life. Have you receivedsuch encouragement and support eitherfrom your family or supervisors?

Certainly, my family has always givenme unwavering support to fulfil any profes-

sional aspirations and have encouraged meto succeed at work. This is not somethingnew to my family. If you observe my familyhistory, you would find that it is full of suc-cessful figures. My aunt is Nabila Mulla,who is an ambassador and I have anotherthat holds a Ph.D. degree and works abroad.It is acceptable in my family for women tolearn and work in all fields in order to be anactive and useful part of society.

As for supervisors, I am grateful to mycolleague Waleed Al-Hashash, Manager ofKPC’s office in London, who is always readyto give encouragement and support as wellas facilitating my work. He also urges me toexplore whatever is new.

After this journey of success ... whatis the ambition that you strive to achieve?

My ambition is quite simple and humble.I do not seek to be a minister or a director ofan office. All I strive for is to continue get-ting promoted at work and eliminate rou-tine complexities or problems in order forwork to progress smoothly.

What has work taken from you andwhat has it added to you?

It took time and certain efforts from me,but it gave me a lot. I derive immense self-esteem from my work and my ultimate goal.I am very passionate about my work. I feelgood waking up in the morning and goingto work as it makes me feel productive and Iknow I am doing something useful for mycountry.

In addition, I gained valuable friendshipshere, in the office. I am very lucky because Iam a member of a united team headed byMr. Waleed Al-Hashash. The other col-leagues are Mr. Khaled Al-Sabah, WaleedAl-Mukhaizeem and Qais Al-Bassam, whoare almost like my brothers and colleaguesand I am proud of them.

What do you offer to employees of theoil sector?

I advise them to learn all types of jobs.For example, if one is assigned to a task, hemust handle it properly. It is advisable notto say this is not under the scope of my dutyand I cannot undertake it. This is wrong,because it deprives him of gaining experi-ence and leads to his supervisors’ lack ofconfidence in him. The employee who hassuccess in mind must seek work and not sitbehind office seats waiting for it.

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The calm, cheerful outer appearance ofgood-natured Assaf Al Salem, a KPI Lon-don affiliate employee, belies the innerburning ambition to achieve great heightsin his career and maintain a successful ca-reer record. Despite his young age, Al Sa-lem attained distinction and success in hisfield. He credits his success to his parentswho he says have played an instrumentalrole in providing him with the necessarytools for success. His parents devoted theirtime and effort to ensure his success in bothacademic and professional fields. He re-ceived his early education at the AmericanSchool in Kuwait, and then he headed tothe United States and acquired his univer-sity degree in Economic Analysis from aBoston university.

The achievements of Assaf Al-Salemmake him an inspiring example of an ac-complished young Kuwaiti. On his choiceto work in the oil sector he says, “The oilsector in Kuwait is one of the best sectors,which everyone aspires to work for. Thereare several factors, which contributed to mychoice to work for the oil sector. The sectorenjoys a good reputation at an internationallevel, and provides facilities and care forits staff. Here you have the chance to growand enhance your capabilities through train-ing courses within the country or abroad.Added to that the opportunity of learningfrom the experience of high-qualified per-sonnel working in the oil sector so that onecan start his career successfully. In addition,this sector provides moral support for youngKuwaiti people who want to prove them-selves. For these reasons, I chose to work

Assaf Al-Salem, a

Credit to

his

Country

in the oil sector.”

Being one of the outstanding staff,characterized with efficiency and hardwork, what were the steps you followedtowards success?

I do my best to provide better servicesin order to raise the reputation of my coun-try and the company among the companieswith which we deal with here, in London.As for the steps of success, my family hasplayed a key role in my academic estab-lishment. My father used to urge me to readand expand my knowledge. We had anabundance of reading material, which hemade available to us. Then he used to dis-cuss with us with the contents of the books.In addition, I took many academic classeseven during the summer vacations. My fa-ther used to register me and my brothers insummer study camps held overseas in whichvarious languages and educational topicsare studied. Today I feel the benefit fromthose academic courses and camps whereone is trained to become self-dependent aswell as acquire experiences and learn ofmany cultures from different nations. More-over, the selection of the university in whichI studied had a great impact on my success,where I underwent fieldwork practice. Mysuccess can be also attributed to my workat KPI, where the officers of the companygenerously supported me by providingtraining courses, especially those heldabroad. I benefited greatly from them, be-cause they concentrate on teamwork anddeveloping the employee’s personality andcustomer management.

Any job usually has its positive andnegative aspects, the latter may restrict theemployee’s progress. What were the nega-tives and positives you faced in the courseof your progress?

Concerning the negatives, there is onlyone: being far from my beloved country. Asfor the positives, there are several pointstopped by my actual working for KuwaitPetroleum International where I was ableto visit the Company’s affiliates abroad andacquire experiences and many friendships.My presence here within the teamwork ofLondon Office is another positive aspect asit enables me to attend useful courses heldby either international oil companies orcommercial banks where I gained experi-ences, learned languages and met so manypeople. The most significant positive is mypresence among the best-qualified col-leagues of the company’s staff headed bymy dear colleague Waleed Al-Hashash,Manager KPC Office in London, who isalways ready to give me advice and help.

You are an outstanding employee astestified by his supervisors ... if we wantto see many good examples of Kuwaiti am-bitious young people like Assaf, whatwould we advise them in order to reachsuch success?

First, I would like to thank you for yourpraise. As for my advice to young peoplestarting their new careers, I cannot advisethem enough to be very patient in order tograsp practices of their work thoroughly andmaster all intricacies. Adequate training andextensive reading are necessary, as they willenhance their skills and confidence. Further,they should have well defined goals in theirminds to achieve and that in my opinion istrue success. Success in one’s job is notmerely getting promoted as I feel this is aconfining approach and limits one’s chanceto succeed and evolve. They need to ap-proach it as a whole learning process and Iadvise them to benefit from the experienceof senior colleagues and officials on howto overcome shortcomings, learn from mis-takes and hence attain success.

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Based on the policy of the Glo-bal Marketing Sector at KPC aim-ing to strengthen KPC’s activitiesin strategic markets and dealing di-rectly with customers, KPC hassigned a long term contract withHaldia Petrochemical IndustryCompany (India) to provide it withnaphtha. By signing this contract,

Global Marketing Sector

signs a contract with

Haldia Company (India)

KPC has realized a new achieve-ment in expanding its activities inthe Eastern markets where thiscompany is a leading petrochemi-cal company in India.

Mr. Faisal Al-Mudaff, AssistantExecutive of Managing Directorfor Sales, emphasized that KPC isFaisal Al-Mudaff

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very keen to consolidate its pres-ence in the strategic emerging mar-kets like India which experiencesremarkable economic growth andever increasing demand for Ku-waiti crude oil and its derivatives.He added that KPC has translatedthat desire into practice where ithas moved its office in New Delhito Bombay, the commercial capi-tal of the country, in order to be inclose contact with customers. Hesaid that signing of the contractcame as clear proof of KPC’s de-sire to deal directly with custom-ers and create a long term coop-erative relationship as well as re-alizing mutual interests.

On his part, Mr. SwabanBoumik, executive chief of HaldiaCompany, stated that he is pleasedwith this contract and the opportu-nity of cooperation with a leadingcompany like Kuwait PetroleumCorporation. He said, “I am look-ing for further cooperation and afruitful cooperative relationshipwith KPC.

Mr. Saad Al-Yasin, who chairedthe negotiation with the Indianside, stated that signing this con-tract is an important achievementfor KPC and poses a great chal-lenge. He stressed that the newpolicy aims to reduce intermedi-aries’ role in KPC’s dealings, andit would have positive benefits inthe long run, where it would pro-vide direct dealing with customersas well as creating a close relation-ship, realizing mutual interests ofboth parties. He further stated thatsigning a long term contract wouldrealize better economic returns.

The contract’s signature was at-tended by Mr. Fahd Al-Nashmi,Sales Director, representing Glo-bal Marketing Sector and Mr.Aqeel Al-Sadiq, director of KPCoffice in India , Mr. Waleed Al-Abdul Jaleel, Sales Coordinator,Mr. Mansour Al-Anbi’ and Mr.Abdul Qadir Al-Fareeh, sales rep-resentative.

Saad Al-Yasin

Mr. Faisal Al-Mudaffemphasized KPC’s

eagerness to strengthen itspresence in emergingstrategic markets like

India

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By: Kamal Al Khars

At times there is nothing like a goodgame of golf to break the ice! The peace-ful scenic Hakoni town, situated around ahundred kilometres southwest of the Japa-nese capital Tokyo, served as the venue forKPC’s first golf championship. The eventwas organized by the International Mar-keting Sector for its Asian clients. Seventy-five contestants representing several Japa-nese, Taiwanese and South Korean com-panies that deal with KPC’s Tokyo Officetook part.

This unprecedented event was initi-ated by Sheikha Sheikha Al Saad AlSabah, Managing Director InternationalMarketing, to bolster ties with theSector’s longstanding clients.

Faisal Al-Mudaff, Executive AssistantManaging Director Sales and head ofKPC’s delegation told KPC World thatthis championship was a result of“Sheikha Sheikha’s eagerness tostrengthen the friendly ties the Sector haswith its clients in the Far East in generaland Japan in particular. Those clients areconsidered to be among the largest im-porters of Kuwaiti crude oil, thus it is im-portant to enhance our relations with

them.” Al-Mudaff added that this tourna-ment was expected to have a positive ef-fect on the participants, as golf is a highlypopular game in that region.

In addition to sponsoring and orga-nizing the event, KPC was represented bya team of players from the Marketing Sec-tor, which was comprised of two Kuwaitiemployees: Anwar Al Matooq, SingaporeOffice Manager, and Fawaz Al Duaij fromthe Sales Department.

Sheikh Faisal Al Jaber Al Sabah, To-kyo Office Manager, held a dinner recep-tion on the sidelines of the event in thehonour of all participants.

Let the game begin:On a beautiful sunny morning on the

10th of October, the championship began.It lasted for six hours, after which a prizedistribution ceremony was held to honourwinners. Sheikh Faisal Al-Jaber gave aspeech to welcome and greet the partici-pants and announce the names of the win-ners.

The first place winner was Asi Kamidifrom Shell Japan, second winner was Lee

To Enhance Ties with Far East Clients

International Marketing Sector

Organize first KPC Golf Championship

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Ash Shaben from Korea. Anwar Al-Matooq came 47th and Fawaz Al-Duaij came 57th.

At the end of the prize giving cer-emony, Muhammad Abdulhamid Al-Qassim Executive Assistant ManagingDirector Sales II gave the closingspeech, in which he thanked the par-ticipants for accepting KPC’s invita-tion and participating in this contest.

Al-Qassim stressed that the rela-tionship between KPC and its Far Eastclients goes beyond mere business ties;rather it is closer to a relationship be-tween real partners. “We have to worktogether to face the challenges of thefuture,” he added. “KPC continuallystrives to strengthen co-operation withyour companies.”

Tokyo Office

Ambassador of KPC in

the Asian Economic

Capital

Written by Kamal Al-Khars

The director of KPC’s office in Tokyostressed the role played by the office in oilproducts local marketing and explorationof new opportunities and promising mar-kets of Kuwaiti oil in Asia.

Sheikh Faisal in an interview with KPCWorld expressed his hope to expand thescope and fields of the office’s activitiesto cover a number of neighboring marketswith a view to increasing customers ofKPC in the Asian Region, which is one ofthe most important marketing areas ofKuwaiti oil.

When was the first office in Tokyoopened?

The first office in Tokyo was estab-lished in 1968. The office was affiliatedwith Kuwait National Petroleum Com-pany, which was then responsible for themarketing task. Following the formationof Kuwait Petroleum Corporation, the of-fice was transferred to Global MarketingSector Department.

The office headquarters in 1986 wasa suite in Prince Hotel, then transferredto Mitsouric Insurance Block, occupy-ing an entire floor. Due to heavy works,the office was moved on to YourakothiDanki Block wherein it remained for along period from 1978 to 1996. Then itwas transferred to St. Lux Tower Blockuntil 2001. As for the current office, itis located in a strategic area, Commer-cial Tago, which is near companies, of-fices. The new office looks over TokyoGulf and the Rainbow Bridge linkingthe Japanese capital with the new areasrecently constructed with a view to re-lieve the pressure experienced by thecapital.

What is the significance of openingoffices abroad?

Global Marketing Sector is keen toconsolidate cooperative ties and closecontacts with its customers abroad.Itence the importance of the officesabroad, where they serve as an impor-tant connecting link in relations

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between KPC and its customers as wellas a great important means of explor-ing and looking for new markets, pro-viding the main office with daily in-formation about oil markets; follow-ing up of the latest developments insuch markets; creating strong relationsand reviewing the future needs for ex-panding sales volume. Such tasks arecarried out on a daily basis in coordi-nation with the main office.

The overseas offices play a key rolein acquiring experiences and develop-ing skills as well as gaining positionin the competitive global marketsthrough close contact with KPC’s cus-tomers abroad.

It is very clear that the overseas of-fices have great importance in creat-ing close contacts, where the time dif-ference with the main office allowscustomers to have a permanent con-necting link with KPC by the existenceof offices abroad and to cover the timedifference. We have also offices in

Singapore, Pakistan, India, London andthe United States of America.

What is the importance of Far EastMarkets in general, and Japan inparticular?

The Far East constitutes strategicmarkets for Kuwaiti petroleum productsand crude oil as well as liquefied gas. TheKuwaiti exports targeting the Asian mar-kets are greater than those targeting theWestern markets. Further, the Asian mar-kets can accommodate oil exports due tothe rapid economic growth of these coun-tries on one hand, and the potentials ofrefining on the other hand.

As for the importance of Japan, it isone of the main markets for Kuwaiti ex-ports of crude oil and its derivatives, whereit is the second largest economy world-wide. Thus, it provides a big market forour exports so we must double our effortsto increase the Kuwaiti share in this mar-ket and consolidate the exports bound forsuch a market.

What are the benefits of establishingoffices abroad?

Opening of offices abroad has strate-gic importance in strengthening relationswith customers, concluding contracts,gaining better prices, providing informa-tion and forecasts of the global prices, bygiving clear picture of the condition of theoil markets in the surrounding areas andtransmitting such information to the mainoffice in Kuwait. It is very clear that theexistence of overseas offices considerablycontributes to eliminating obstacles anddifficulties that emerge now and then aswell as close follow up of the customers’needs constantly.

What is the territory of the Tokyooffice’s operations?

The Tokyo office’s activities coverSouth Korea and Taiwan besides Japan.The strategic importance of the office re-flects the contracts made in these areaswhere Kuwait’s sales reach about 600thousand crude oil barrels per day, where300 thousand barrels per day are for Ja-pan, 165 thousand per day for South Ko-rea and 135 thousand per day for Taiwan.These contracts represent a significantportion in terms of the strategic locationand the volume of trading in petroleumproducts as well.

What are the future plans of the office?The Tokyo office always makes every

possible effort to create close relationswith KPC customers, and on the otherhand it aims to increase the volume ofexports for this region, which will havegreat benefit for the economy of the Stateof Kuwait. It is very obvious that we havedone our best to reach new markets, whichcontribute to the share of Kuwaiti exports.As for the administrative aspect, we con-stantly exert our efforts to develop andtrain our faculties to shoulder our respon-sibilities in this domain, which willstrengthen the development of the societyas a whole.

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Kuwait Petroleum Corporation sponsored the 12th annual conference of the ArabSurgeons Association organized in cooperation with the Kuwaiti Brain and NeurologySurgeons Union. The Minister of Health, Dr. Mohammed Al-Jarallah, said that contin-ued medical education is of utmost necessity for all doctors. Al-Jarallah explained someof the health projects achieved by the ministry including the health insurance plan andthe introduction of computers in all health centres and clinics. The high success rate ofbrain and neurosurgery in Kuwait exceeds many of the success rates of similar surgeriesin developed countries.

Plaques in honour of services were handed over at the end of the opening ceremonyto each of Abdulrahman Al-Awadi, the former undersecretary at the Ministry of Health,Dr. Nael Al-Naqib, Dr. Mohammed Al-Bader and Dr. Abbas Ramadan.

KPC Supports “Kuwait First”

Conference

Under the patronage of First Deputy Prime Minister and Foreign Minister SheikhSabah Al-Ahmad Al-Sabah, Chairman of the Higher Committee for Economic Reform,the conference on the State of Kuwait’s Development Plan 2002/2006 opened with themotto “Kuwait First”.

The Kuwait Petroleum Corporation and its subsidiaries were among the main spon-sors of this conference, in accordance with instructions from Sheikh Talal Al-Khalid Al-Sabah, Executive Assistant Managing Director, Corporate Projects, Government and Par-liament Relations and Media. Its importance emanates from its main document, whichcontains the vision of His Highness the Amir of Kuwait Sheikh Jaber Al-Ahmad Al-Jaber Al-Sabah, of the Kuwait of the future based on the economy, education and secu-rity.

The Minister of State for Foreign Affairs Sheikh Dr. Muhammad Sabah Al-SalemAl-Sabah, who delivered a speech on behalf of Sheikh Sabah Al-Ahmad Al-Sabah, stressedthat the subject of the conference is in conformity and harmony with the vision of HisHighness the Amir, when he convened a meeting in 1998 in which a selection of Ku-waitis took part, and discussed opinions and points of view with regard to the course ofthe national economy, its restructuring and reform, and providing the necessary elementsto ensure its continued growth, progress and prosperity.

KPC Sponsors Surgeons’ Conference

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By: Sheikha Al Tourah

OPEC succeeded recently in thwartingallegations of violating a US antimonopolylaw. Sheikh Nawaf Al-Sabah, Legal Coun-selor, had a notable role in representing Ku-wait in this case and refuting claims thatOPEC monopolized the oil market in the USand breached American anti-trust laws.

OPEC recorded an important precedentby obtaining a judgment in its favour, whichis now being contested by the plaintiffs, andconfirming its standing as an international or-ganization that enjoys international sover-eignty.

Background to the CaseThe case dates back to 2000, when a

group of businessmen and consumers filed aclass-action lawsuit against OPEC accusingit of monopolizing the US market and artifi-cially inflating oil prices in breach of US anti-trust laws.

OPEC, being a globally recognized in-

Sheikh Nawaf Al Sabah’s Role in Defending

OPEC against Claims of

Monopolizing US Market

ternational organization, did not respond tothese allegations. A judgement was then is-sued in the plaintiffs’ favour forbidding anyperson to whom a copy of the judgment wasdelivered from implementing any agreementwith OPEC regarding the production of crudeoil.

Kuwait’s Embassy in Washington wassent a copy of the strange ruling, which itthen forwarded to the Ministry of ForeignAffairs. The Ministry felt that the ruling af-fected Kuwait as a country and harmed theinterests of the oil sector if no action wastaken. The Ministry of Foreign Affairs andKPC then agreed to coordinate their responseto the ruling.

Meanwhile, OPEC formed a legal de-fence team comprised of legal experts fromits member countries in conjunction with alaw firm to defend the Organization. SheikhNawaf was nominated to be a member of theteam and to represent Kuwait due to his pro-ficiency in American law and professionalexperience gained from working in a lead-ing law firm in the US.

Sheikh Nawaf sheds more light on hisinvolvement in the case: “We succeeded inconvincing the court to set aside the earlierruling two months after it was issued and tostart the court proceedings anew. We basedour petition on the improper method by whichOPEC was served a copy of the complaint.OPEC was notified through courier mail;whereas Austrian law, which is applied in theUS with respect to an Austrian-based orga-nization such as OPEC, stipulates that ser-vice of process must be effected through theAustrian Ministry of Foreign Affairs and ina manner approved by the Secretary General.Therefore, by establishing that the methodby which OPEC was served was invalid, wewere able to argue that the resultant rulingwas void as well.”

On the specific role of the legal defenceteam, he explains that it was to provide theSecretary General with any legal supportneeded and provide the legal firm with in-

structions. “Relying on my previous experi-ence in US courts, we reviewed all defencesand drew up a defence strategy for the orga-nization that ultimately convinced the courtof the strength of OPEC’s position. Addition-ally, I was honoured to have assisted the Min-istry of Foreign Affairs in drafting an amicusbrief as a friend of the court on behalf of theGovernment of Kuwait to the Federal Dis-trict Court in Alabama explaining that deci-sions with respect to oil production levels arestate decisions and are not subjected toAmerican laws,” he points out.

After oral arguments were heard, “Thecourt issued a ruling on 2-8-2002 dismissingthe case on grounds of improper service ofprocess.”

Noteworthy AchievementsSheikh Nawaf’s success in this case can

be added to a long list of achievements andexceptional accomplishments that belie hisyoung age. His success started with graduat-ing with high honours (magna cum laude)from Princeton University, then attaining adoctor of laws degree with honour (cumlaude) from Harvard Law School, which isconsidered to be the most prestigious univer-sity in the world, making him the first Ku-waiti to attain this degree from Harvard.

Upon his graduation, the determined law-yer, who clearly thrives on overcoming dif-ficult challenges, preferred to work in a lawfirm in California despite the fierceness andcompetitiveness of this field. He worked forthree years in the office and specialized incorporate transactions and public market fi-nance. “This experience helped me im-mensely when I joined KPC” he adds.

On a more personal note, he believes inmethodical planning but does not espouse longterm planning when it comes to his career. In-stead, patriotism is his driving force and hisprimary objective is to “serve my countryKuwait from whatever position or place I amassigned. Regardless of the position my ma-jor goal will be to protect the interests of Ku-wait and defend its rights” he enthuses.

KUWAITI SKILLS

Sheikh Nawaf Saud Al-Sabah

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Feras Al-Amiri is a young achieverwho works for the Far East Region De-partment of Kuwait Foreign PetroleumExplorations Company (KUFPEC). Heis a petroleum-engineering graduate fromLouisiana State University.

* Would you tell us about the na-ture of your duty?

I supervise the oil and gas fieldswherein the Corporation holds shares,andtake part in drawing up the developmentand exploration plans that yield the bestoutcomes. In addition, I evaluate suchfields technically and economically andconduct a comprehensive feasibilitystudy, which is an essential stage thatprecedes acquisition of any productionor exploration properties. This is one ofthe most difficult challenges faced byKuwait in the field of global oil spheres.I also undertake the normal activitiesundertaken by most global oil companiessuch as BP, Shell and Exxon.

What benefits have you gainedfrom working with KUFPEC?

The most significant benefits I havegained are knowledge and the opportu-nity to explore foreign countries, mak-ing friendships worldwide, which, in myview, is a useful investment, in additionto the technical expertise I acquiredwithin a short period. This reflects mysupervisors’ great confidence in me.

Rising Stars on the

Petroleum Ladder

to Success

In a new series of interviews, KPC World sheds light on examples of successamongst employees of the Corporation and its subsidiaries, and highlights theirachievements.

Feras Al Amiri :Proving Kuwaitis Play

Valuable Role inInternational Energy

Sector

By Rawabi Al-Banai

What about pursuing your post-graduate studies... what is your futureambition? Were you encouraged bythe Company’s officers to pursue fur-ther studies?

The idea of pursuing my postgradu-ate studies became a main goal in orderto promote my performance in the com-pany and came after strong support andencouragement from the company’s of-ficers. Honestly, they gave us generoussupport and encouragement in pursuingour success and progress in our duties. I

would specifically like to mention here,the director of Regions Department andhis deputy. As for my future ambition, Ido my best to acquire enough knowledgethat would enable me to perform well andleave an impact with my work.

What countries have you visitedduring your service? Moreover, what

are the benefits you gained?

I have visited Pakistan, Iran and Lon-don. My visit to such countries has beenfor ongoing work, such as attending tech-nical workshops through which the bestdevelopmental programmes are pre-sented, or for reviewing information fromdata rooms that we use whenever we areconsidering acquiring an interest in afield. Regarding the benefits, I gainednew concepts and ideas for the develop-ment of this industry besides interna-tional friendships.

What is the secret of your successin your career? What is the adviceyou give to young people in the oilsector?

First, I praise Allah for my success,secondly I attribute it to the great confi-dence and constant encouragement I re-ceive from supervisors who apply thepolicy of reward and punishment, whichin my view, is a successful policy, be-cause it creates a fair competition amongthe staff. The advice I would like to giveyoung people in the oil sector is that theymust observe God in their work, andmake every effort possible and try to readwhatever is new.

Feras Al Amiri

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Sara Akbar is known for her role aspart of the Kuwaiti fire fighting teamwhich fought the oil well fires. The lastoil fire was successfully capped on the6th November 1991. KPC World wantedto go beyond this much-publicized roleto explore Sara’s world as a mother andwife. In a candid interview, Akbar re-veals the little known personal aspect ofher life and gives the oil sector a glimpseof her role as a mother and wife.

We have often heard and read aboutthe professional aspect of your life,however who is Sara Akbar as a per-son?

I consider myself to be a verysimple woman, not different from otherwomen. I am sociable, and I like to un-dertake carefully studied ventures. I amvery patriotic. I love my country and amready to do anything that serves it.

You are an example of a successfulKuwaiti woman. What are the fac-tors behind your success?

I can summarize the factors of mysuccess in two words: hard work. I lovemy work with a passion. I try to perfectit regardless of any difficulties. There-

Getting Personal

Away from the oil fields,

studies and fire fighting ...

Eng. Sara Akbar

opens her heart

to KPC World

fore, I strongly believe that successful andoutstanding work stems from dedicatingyourself to your work and having a seri-ous approach towards it. I made use of allthe technical and practical experiences Iacquired whether from academic studiesor training, to become outstanding in mycareer. It is not that I like to be the centreof attention or gain fame, rather it bringsme great personal gratification when I feelI have fulfilled my duties and given mybest to the job.

You have been honoured by the UnitedNations ... what does this honour meanto you?

It has a very significant meaning to menot merely because I reached the UnitedNations, but I look at it from a patrioticperspective. I was able to bring greathonour to my country in that great inter-national arena that includes all countries,and prove that Kuwait is a peaceful andcivilized country that seeks to preserve theenvironment. I feel I have rendered ahumble service to my country, even if Igive my utmost effort, I would never haverepaid its favours.

There is a famous saying that “behindevery great man is a woman”. In yourcase who is behind your success?

My late mother was behind my aca-demic and professional success. She usedto provide me with encouragement andmoral support. My husband has lent meunconditional support and assisted me in

my endeavours. I would like to thank himfor his support and appreciation.

How are you able to balance the re-sponsibilities as a mother and a work-ing woman?

I constantly strive to ensure that deli-cate balance. It is very demanding but Ihave to balance my profession and role asa wife and mother. This is one of the most

By Rawabi Al-Banai

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difficult challenges facing a workingwoman. Earlier on, my career was my pri-ority. I preferred to postpone marriageplans and motherhood for more than tenyears during which I devoted all my ener-gies and time to work.

After the phase of carving a niche, Ifound myself capable of reconciling thedemands of my job and motherhood,which is a beautiful world. However, Icould not have been able to handle it with-out the support of my family. At the be-ginning of my marriage and after giving

birth to my first child, my late mother tookcare of my first born and household re-sponsibilities in my absence and as mywork level grew steadily. Now, my hus-band is my right hand in assuming thisduty. Admirably he shoulders a large por-tion of this burden.

Who populates your small world?

My small world is part of a largerworld. My small family consists of mychildren Ahmad, Dalal and Bader, whommy husband successfully leads. My largerworld includes my brothers and sisterswith whom I jointly live under one roof.

Do you see yourself in your children?My daughter Dalal is a true image of

myself as a child. Her personality traits

and nature are similar to mine. I feel sheis a mirror of myself.

What are your other interests ?

- I enjoy reading, especially historyand religion, as well as swimming.

What is the ambition you strive toachieve?

- The dream I want to realize is thecompletion of my postgraduate studies,and joining the teaching field. I believethat when one learns new things he mustteach others by conveying his or her ex-periences. Nevertheless, in my case, I haveno time to achieve this dream. However, Ihope that I will realize my dream one day.

Every one has an example he fol-lows. Who is your role model?

Two names come to my mind andtheir achievements inspire me. I highlyadmire the success and life of Dr. FaizaAl-Khorafi, who proved that a Kuwaitiwoman is capable of leading the high-est and most important institution in theState; simultaneously she is capable oftaking care of her home. She is an ex-ample of the successful working womanas well as the ideal mother and wife.

As for voluntary work and love ofKuwait, my ideal example is SheikhaAmthal Al-Ahmed Al-Jaber Al-Sabah,who devotes herself to the service ofher country, making great efforts in thisregard.

I thank my husbandand children for theirunderstanding of the

demands of my work andtheir constant

encouragement

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The information Department ofKPC launched a new, unique and dis-tinctive media project, which reflectsa tale to Kuwaiti children, telling his-tory, production and utilization of oil. The publication is entitled “The Tale

Once Upon A Time

The Tale of

Naftan

of Naftan”.

The story of “ The Tale of Naftan”started as a concept. It developed intopreparation then publishing and distri-bution. “KPC World” highlights this

Middle East pioneering cultural event.We have interviewed the work teammembers, who dedicated their time toprepare this story. The team is headedby Sheikh Talal Al-Khalid, ExecutiveAssistant Managing Director for KPCProjects, Government and Parliamen-tary Relations and Information whoconstantly supported the team mem-bers, and provided them with all fa-cilities during the preparation stages,Introducing the story , Sheikh Talal Al-Khalid commended the efforts of theauthor, Dr.Zahra Ahmad Ali, artistMrs.Ghada Al-Kandari, and head ofthe team, Mr. Fadel Jarman, Director

of information, Mr. Ali Al-Baghli, Documentation andInformation Coordinator,and Mrs. Nasra Al-Sameraie, Documentationand Information Supervisor.He conveyed special thanksto Miss Basma Abdullah Al-

Qassar, who initiated the concept of

By: Hanaa Al-Marzouk

Sheikh Talal Al-Khalid’ssupport and

encouragement werebehind the success of The

Tale of Naftan

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the project, and followed up all imple-mentation stages until the book waspublished, Mr. Fadel Jarman spoke to“KPC World”, stating that the idea wasto prepare a publication for children,which tells the story of oil from for-mation to manufacturing and utiliza-tion. It was among various ideas pre-sented by the department staff duringperiodical meetings held to discussnew and distinctive ideas. We con-cluded that Kuwait, with oil being thebasic source of economic life, has notissued any publication that could en-rich the child ‘s oil culture, and pro-vide him with a simple educationaltool that tells the story of oil. Being

the mother entityencompassing oilcompanies, KPChad to shoulder thecultural responsi-bility to enlightenthe children’sthoughts in Kuwait.

Mr. Fadel Jarman elaborates: “Wewere supported and encouraged byShaikh Talal when we presented theidea to him. He requested to translatethe concept into a real from, I,e., ahigh-level story. Immediately, wecommenced our contacts and corre-spondence with specialized bodies to

I hope that the Tale ofNaftan will be one of the

classics of Arabicliterature, as it is

considered the first of itskind in the Middle East

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solicit names of children’s story-writ-ing specialists. We selected Dr. ZahraAli, writer, and Mrs. Ghada Al-Kandari,artist, who both spared noeffort to prepare the book to an excel-lent technical standard. During distri-bution of the story, we were proud ofthe feedback it had. We received nu-merous calls and e-mails that com-mended the work and encouraged usto realize further achievements. Here,I would like to extend profound thanksand appreciation to the work team,consisting of: Mr. Ali Al-Baghli, Mrs.Nasra Al-Sameraie, and Miss. BasmaAl-Qassar, for their relentless effortsin preparing the high quality book inrecord time. We should not forget theefforts of the department staff, whoprepared the media plan for publica-tion and marketing of the story, as wellas the efforts of the Services Depart-ment of KPC for the speedy prepara-tion of data, including contracts and

other documentation.

To highlight the novelistic part ofthe story, we interviewed Dr. ZahraAli, who had a long talk with us. Shetold us about how the idea emerged,with a child character telling the storyof oil in an attractive manner. Shestarted the interview by elaborating:“Once I was notified of KPC’s desireto create a story of oil from formationto refining and utilization, for the agegroup 6-12, I started compiling the sci-entific material from several sources,including Internet, scientific articles,an English encyclopedia for childrenand other sources. In confining thehuge amounts of information into1,000 words as required by KPC, Ifaced some challenges, especially thatlots of information is involved in oildiscovery, production and refining. Ihad to filter the information and linkit with a novelistic context that followscertain chronological sequences, to-gether with a place framework that iscorrelated to another notion, and so on,to make the story realistic, with a be-ginning, middle point, and an end, allin 1,000 words only. It has been a mustto create a character for a creaturecalled “oil”. It is not an easy job be-cause oil is a substance, and visualiz-ing it as an attractive character requiresa high technical and novelistic effort.Thus “Naftan” saw the light as a smalldrop of oil that erupted from the un-derground and entered into severalstages of industry to be beneficial toman. It contains some characteristicsthat the child likes to have, such aslove of adventure, experiments, self -confidence, curiosity, and travelingbetween various places. It is a smartchildish character that loves to playand be friends with others.”

Addressing the text writing tech-nique in the story, Dr. Zahra explained

My portrayal of thecharacter of Naftan was in

accordance with theunanimous opinion of the

work team which washarmonious to the ultimate

degree

The work team made atremendous effort to

complete the story withinonly two months

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that the child normally likes to readthe story with rhymes, and words thatgive a sound consistent with another.Music in the text is a major reason forchildren’s readability. Hence, the textcame as a tale-style work that dependson rhymes and word music. In orderfor the child to enjoy reading the story,the words were intentionally struc-tured to be musical, with diversifiedphrases: short and medium. Words arerepeated to give an aesthetic feelingwhile reading and in order to deliverthe notion in the required manner.

During her talk, Dr. Zahra high-lighted the role of artist Ghada Al-Kandari, who had an accurate sensein translating the textual details intoimages beloved by children, especiallyin drawing the character of “Naftan”

with his nice features.

She extended thanks to KPC, rep-resented by the Information Depart-ment, who shouldered the cultural,scientific and social responsibility ofaddressing the children, who consti-tute the real wealth of society. Shecommended the young energetic gen-eration of KPC,who have creativeideas, with special thanks given toMiss. Basma Al-Qassar for pursuingthe story from inception to publica-tion.

Dr. Zahra expressed hope that thetale of Naftan will be a classic mas-terpiece in Arabic literature. In Ara-bic and European literature, there areclassical works for children in the 19thcentury, which are still read by chil-dren in the 21st century.

To continue the story of the dropof oil Naftan, KPC World Magazineinterviewed artist Ghada Al-Kandari,a talented painter, who set her brushfree to translate the text into sensible,attractive images. She took the childto far horizons for imagination and joy.Here, artist Ghada tells us how shereacted when she was first notified byMiss. Basma Al-Qassar about thestory. she requested her to provide acollection of her drawings with cer-tain requirements set forth by KPC.The selection was to be made fromvarious painters who presented severalproposals. She introduced her ideasand was selected for conforming to theKPC criteria. Artist Ghada continues,

“I listened to the story complete fromDr. Zahra during a meeting with theKPC work team. I registered my notesand my pen moved spontaneously tovisualize the character of “Naftan”. Ileft the meeting with a certain perspec-tive of the character. I drew up twoimages of “Naftan”, one was selectedunanimously by the writer, Dr. Zahra,and other members of the team.

Asked about the sources fromwhich she derived details of her draw-ing, she said: “I searched constantlyon the Internet and in scientific textbooks for old images of dinosaurs andmarine creatures that dissolved andformed the oil. KPC also provided mewith photos of oil refineries and re-fining towers to serve as a scientificreference while drawing”.

Concluding her interview, she ex-tended thanks to KPC for its supportfor such rich cultural projects and tothe work team members, who workedharmoniously to the farthest extent.

There is an idea proposedat present to rewrite the

story in English

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By: Sheikha Al Tourah

The events of September the 11th havetaken the whole world to a point of no re-turn. The events have affected people in dif-ferent ways and extents. It had a profoundimpact on creative Kuwaiti filmmakerWaleed Al Awadi, and he chose to expresshis feelings through his craft; creating docu-mentaries. His latest documentary is called“Dreams Without Sleep”. In it, he sets outto weave a story of immigration, family his-tory, and the meaning of the Americandream through the narratives of five NewYorkers affected by the September 11 trag-edy.

Al Awadi was in New York when thecity was shaken to its core, and took to film-ing the site. “For 7 days I was filming dayand night and focused on the people in thestreet, the reaction, the waiting for a lovedone to be out of the building alive.” He re-members and continues, “I wondered whythis was happening... and never thoughtabout doing a film. I continued to film what-ever I could. I even filmed my televisionand the news on it. I filmed the fire fight-ers, the heroes, and all the great support bypeople to people. At night, I filmed Unionsquare with the candles and waiting lovedones.”

Creating a DreamHe gathered the footage and decided to

create a documentary about a group of im-

Dreams Without Sleep

A Towering

Achievement about

the Events of 11

September

migrants who consider America to be theirsecond home and how the events changedtheir lives. The film is aptly entitled“Dreams Without Sleep.” America is a landwhere dreams come true as goes the oldadage, so Waleed depicts the lives of realpeople real dreams and real stories. “Some-times you want to tell the story of a filmyou did because you believe in people, thejourney of life and destiny. That is how Ifeel right now. I want to tell the story of thefilm I just finished for the love of peopleand because I believe in Dreams” he en-thuses.

The way he came up with the title, hedescribes was like a stroke of genius, “Onenight I was editing, and the film title al-most jumped out at me... DREAMS WITH-OUT SLEEP. It was from the movie, almosta fleeting line that passes by without athought, but it was so poignant: NYC is acity of dreams, but it is the city that neversleeps, so you have dreams without sleep.”

How it all Started:The creative filmmaker is no stranger

to documenting the human spirit in timesof conflict. After working with widely ac-claimed German documentary directorWerner Herzog, Al-Awadi began to docu-ment his own stories. His first film, “AMoment in Time,” is a true account fromthe Arabian Gulf War. Released in 1995, thedocumentary played at film festivals world-wide, and won awards from both the Hous-

ton and Ohio International Film Festivals.In 1996, Al-Awadi graduated from NewYork Cinema Academy with a degree incinema production. He continued to revealstories from the Gulf in his 1997 film, “Si-lence of the Volcanoes”- a documentary onKuwaiti prisoners of war held in Iraq.

He ventured into feature films and di-rected a Kuwaiti film called “Sedra”. Hismaiden venture was nominated for best filmat the Sienna International Film Festival.

Getting the Right BackingAttaining the necessary funds was not

difficult; Al Awadi’s project won the unwa-vering support of Sheikh Ahmad Al Fahd,Minister of Information and Acting Minis-ter of Oil Chairman of KPC’s Board of Di-rectors.

“On September 17th, I went back toKuwait and saw my family. One of themajor newspapers had a full-page articleabout my filmmaking and me in New YorkCity. I scheduled a meeting with the Minis-ter of Information and asked him if he wouldsupport the idea of making a Documentary.He agreed, so in early October I came backto NY.”

The biggest challenge he faced was,“Answering one question: “How does anArab filmmaker in NYC tell this story?” Ifelt it was the big challenge in my life to dothis film. There were so many amazing sto-ries, stories that touched your heart and soul.Some were about loss, others about the

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American Dream, and still others aboutimmigrating to America. But, all of thesepeople were affected in some way by theevents of September 11th. It was a day thatchanged all of our lives.”

Launching a DreamThe budding filmmaker decided that the

perfect launching pad would be the CannesFestival. The response to the movie wasoverwhelming and he received critical ac-claim. He released the movie in the US onSeptember 11 2002, a year after the trag-edy struck. The movie was well receivedand it enamoured people that an Arab film-maker, a Kuwaiti national at that produceda film that was heart rending and struck achord with many. However, Al Awadi be-lieves that the pain felt by the Americanpeople was not different to the pain Kuwaitipeople felt during the Iraqi aggression. See-ing the Twin Towers burn and collapse onlyrekindled memories he thought were bur-ied deep down.

Reliving a Tormenting PainThe image is still vivid in his mind, “I

wish I could describe what I saw. But, onlyI could tell you the feeling was not new. Itwas as if my country was being invadedagain, my people being slaughtered, myfreedom taken. It reminded me of the inva-sion of Iraq. The exact feeling of being un-able to control the surroundings, feeling likemy life and liberty were being taken awaywithout my permission... again. It was Au-gust 2, 1990 all over again.”

Some people question his motives fordoing the film, to that he answers, “I didthis film because I love New York City. Idid it because I love peace. I shared painand anguish with friends, but they are dearfriends and we are closer because of it.Luckily, they did not see my skin colour orjudge me on race. They saw through to theheart of someone who wanted to tell a storyabout people, love and hope. It was diffi-cult to take only 5 stories out of thousands.It is my hope that this film helps anyoneaffected by the tragedy, which is everyone,still to follow his or her dreams and not beafraid of what the future holds. If our dreamsdie, those who committed this act win. Thismovie is my way of saying that “WE WIN.”

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Submit your releases, news items, ideas for articles, attendances at conferences and symposiums, reports on

visiting dignitaries and letters, to the Editor-in-Chiefof KPC World

P.O.Box: 26565 Safat - 13126 Kuwait

Tel.: (965) 2400960 - Fax: (965) 2407872