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“I want you to PRINT THIS PAGE and TAPE IT TO YOUR WALL so you won’t forget to attend our very content-rich teleseminar … okay?”
~ Alex Mandossian
Teleseminar Dial-In Details Date: Monday, January 17th, 2005 Time: 5:30pm (Pacific) / 8:30pm (Eastern) Dial In: 1-641-594-7542 Passcode: 32677# Topic: Joint Venture Strategies – Module 6 of 8 “How To Prosper By Interviewing Industry Experts”
SPECIAL NOTE: This teleseminar starts on time according to www.Time.gov so please dial-in five minutes early so you don’t miss any content. Your courtesy will be most appreciated ☺
4 Tips To Get The Most Out Of This Call
1. Print this sheet out so you can write and take notes during the call 2. Think of how to quickly implement the secrets revealed on the call 3. Make a deadline to complete at least 3 tips you’ll learn on the call 4. Start calculating how much money you make from teleseminars
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Apply The “Joint Venture Mindset” In 3 Easy Steps
Step #1: Know what your JV Partner wants most from the deal
Step #2: Know what YOU want most from the deal
Step #3: Make sure both JV Partners feel they have the better deal
Recommended Reading: “The Platinum Rule” (Direct quote from Page 3 of “The Platinum Rule”) “Following The Golden Rule literally – treating people the way you’d liketo be treated – means dealing with others from your own perspective. It implies that we’re all alike; that what I want and need is exactly what you want and need. But of course, we’re not all alike. And treating others that way can mean turning off those who have different needs, desires and hopes. Instead, we suggest honoring the real intent of The Golden Rule by modifying that ancient axiom just a bit. We think the key to lasting success in business, and the secret to better relationships, is to apply what we call The Platinum Rule:
“Do unto others as they’d like done unto them.” That means, in short, learning to really understand other people – and then handling them in a way that’s best for them, not just for us. It means taking the time to figure out the people around us, and then adjusting our behavior to make them more comfortable. It means using our knowledge and our tact to try to put others at ease. That, we suggest, is the true spirit of The Golden Rule. So The Platinum Rule isn’t at odds with The Golden Rule. Instead, you might say it’s a newer, more sensitive version.” ~ Tony Alessandra, Ph.D. & Michael J. O’Connor, Ph.D.
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CASE STUDY: Mind Motivators™ Teleseminar “Sales Page”
This Page Sent To Alex’s List
(Branding)
Third Party Endorsement (Credibility)
Makes Virtual Into Real
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CASE STUDY: Mind Motivators™ Teleseminar “Sales Page”
First time I used my now Famous 365 Guarantee!
Hot Links To Another Offer
Hot Link To Order Page
Notes
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CASE STUDY: Mind Motivators™ Teleseminar “Order Page”
Normal Or VIP Registration
JV Results From Alex’s Web Page Only:
Sales Page Registration Link: 2,231 clicks
VIP $30 Discount Code: 627 clicks Lead-To-Click Conversion: 28.1%
Number Of Sales: 203 registrants
Dollar Amount Of Sales: $11,586 (Includes 11 upsells)
Click-To-Sales Conversion: 9.1%
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CASE STUDY: Mind Motivators™ “Product Sales Page”
Background Pop-Ups
Content Was Derived FromTeleseminar
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CASE STUDY: “Shy Yes” Page To Teleseminar Info Product
Attendees
Qualifies ProspectsBy Acquiring Data
(Platinum Rule)
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CASE STUDY: Testimonials From Teleseminar Attendees
Notes
Key Points Bolded For Emphasis
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CASE STUDY: Email Teaser - Audri Lanford Interview
SUBJECT LINE: Jane, make it tomorrow? FROM LINE: *Alex Mandossian * BODY COPY: Hello Jane, It's me, Alex Mandossian writing to invite you to a LIVE! 1-hour teleseminar on how postcards can help you win the hearts of more cash-paying clients and customers ... even if you are on a shoestring budget :-)
It happens in 24 hours: Thursday, September 5th at 12Noon Pacific (3pm Eastern). Click the link below if you’re in a BIG hurry … or keep reading this email if you want the full story.
http://www.marketingwithpostcards.com/freeteleseminar STORY BEHIND THIS FREE TELESEMINAR: About 2 weeks ago, Dr. Audri Lanford contacted me and asked if she could conduct private interview for her Power TRUST Program at www.MoreCustomers.com
WHO IS DR. AUDRI LANFORD? - Created one of the fastest growing private companies in the U.S. (An "Inc. 500" Company) - Started world's first direct response Internet marketing company with her husband, Jim
- Featured: Forbes Best of the Web, Wall Street Journal, NY Times, Wired Magazine and co-editor of Internet Scam Busters, the #1 publication on how to beat Internet Fraud WHAT TO EXPECT ON THE FREE TELESEMINAR If you decide to eavesdrop during this LIVE! 1-hour interview, you'll discover time-proven secrets to postcard marketing success never revealed before!
I'll once-and-for-all answer questions such as: - "What works better, color or b/w postcards?"
- "What are the 2 postcard copywriting formulas?" - "What mailing lists have the best pulling-power?" - "What's the ideal postcard mailing frequency?" Plus, I'll reveal the one postcard layout I've used that has out-pulled all the others by 5:1! HOW TO ATTEND FREE AS MY GUEST: Although the cost of the teleseminar is $39, I've made special arrangements with Dr. Lanford to get you in at zero cost. Simply use the Priority Reservation Code I've given you below, and you'll join
Registration Link For
Impatient Readers
Background Of The Host
Benefits Of Attending Free
Teleseminar
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CASE STUDY: Registration Page - Audri Lanford Interview
Topic, Date, Time, Date And
Call Duration
Background Pop-Up
“Value Builder” Page And VIP
Registration Page To Edify Value
Notes
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CASE STUDY: Seminar Promotion Teleseminar Interview
Notes
Topic Of Expertise For Guest To
Qualify “Wants”
Option To Register If Prospect Does Not Ask Question
Tracy’s Affiliate Link To Audio
Generator™
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How To Leverage Your JV Teleseminar Campaigns
STEP 1: Email Teaser To Vote On Teleseminar Date
STEP 2: ASK Page To Vote On Teleseminar Date
Hey John, Okay, we've got good news and bad news… ->->-> First the GOOD NEWS: We just secured 70 minutes with Web traffic conversion strategist, Alex Mandossian to reveal his 4 Laws of Web Traffic Conversion, Tested Methods To Convert MORE First-Time Visitors Into Cash. (He charges $550 per hour for private consultations, so we're excited to get his commitment on this.) ->->-> Now the BAD NEWS: The only day he can to the free teleseminar is a day after Election Day; that's next Wednesday, Nov. 3rd at 5:30pm Pacific (8:30pm Eastern). ->->-> Will You VOTE On It Now? In the spirit of the upcoming Presidential Election, we want your "VOTE" on whether or not you can make the teleseminar next Wednesday night, Nov. 3rd. Click the link below and vote YES or NO and we'll decide tomorrow to sponsor the event. You'll hear from us via email either way. Please do it now while it’s still fresh on your mind, okay? http://www.TrafficConversionSecrets.com/yesorno.htm ~ Stephen & Rich
Teleseminar Tie-In To National Event For More Publicity
Yes/No Date Commitment
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STEP 3: Email Follow-Up & Teleseminar Invitation
Hey John, Remember that email I sent you a few days ago asking your VOTE to attend our free teleseminar scheduled the day after our Presidential Election? Well, the votes are in and here are the results: YES – 83% NO – 17% That means we will conduct our 70-minutes with Web traffic conversion strategist, Alex Mandossian. Please join us, won’t you? Alex plans to reveal his 4 Laws of Web Traffic Conversion, Tested Methods To Convert MORE First-Time Visitors Into Cash. (He typically charges $550 per hour for private consultations, so we're excited to get his commitment on this.) If you know Alex, then you know the teleseminar may go beyond our allotted 70-minutes. But that’s OK because if you register, you’ll also get access to the “REPLAY” audio files to the call. To get registered now, please click the link you see below: http://www.the-whole-truth.com/Alex/Conversion.html And please remember to show up on time because we’ve only reserved 353 tele-slots for this free call. ~ Stephen & Rich
Notes
Results Of Vote (“Social Proof”)
Hot Link Goes To Registration Page
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STEP 4: Teleseminar Registration Web Page
Co-Host Interviews, Time, Date, Title
Benefits For Attending Call
Registration Link
Name, Phone, Fax And Email Address For Multi-Method Marketing Tactics
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STEP 5: List-Building Page F0r MP3 Audio Content
Story Behind Offer (Qualifies Prospects)
Benefits Of Opt-In
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STEP 6: Tell-A-Friend Page For PDF Transcripts
Personalized Headline
Benefits Of Telling Friends/Colleagues
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STEP 7: Teleseminar Reminder – PDF “Save The Date”
Notes
Biz Opp. Not Just “How To” Content
Core Benefits Of Attending And Exact
Titles Of Traffic Conversion Secrets
Course Modules
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CASE STUDY: Brian Tracy’s “Selling Strategies” Call
Brian’s Personal Audio Message
Benefits From “ASK” Campaign
“Value Builder” Page Edification
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CASE STUDY: Brian Tracy’s “Online” Audio/Transcripts
CASE STUDY: Brian Tracy’s “Offline” Audio/Transcripts
“Enhanced” PDF Transcripts
“Chunked” MP3 Audio Files
Added Incentive To Take Action
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CASE STUDY: Michael Fortin/Gary Halbert JV Teleseminar
Socratic Raw Content Goes
Into Ask Database™
Topic For Teleseminar
Joint Venture Partners
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CASE STUDY: Marc Harty’s “Rebate” JV Teleseminar
Benefits “Lifted” From Info Product
Ethical Bribe For More Registrants
Headline Template