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Troubles With Facebook? Ideas To Overcome Them
Live Session !Date: Aug 13, 2014 !Time: 11am PT/ 2pm ET
Presenter: Stephanie Redcross
The Sad Facts About Facebook
1. Avg. of 16% Of Fan Will See Your Post: Gone are the days when fans were waiting to see your post.
2. Facebook Wants To Sell Ads: There’s nothing wrong with a Boost, however, it’s hard for small business to survive this way.
3. Facebook Isn’t Dead, Just Harder: Reevaluate your Facebook strategy. Focus on lead generation
4. Diversify Social Media: Don’t rely solely one Social Media platform
Troubles With Facebook? Ideas To Overcome Them | Webinar Wednesday
Webinar Wednesday
#1: Use Facebook As A Page1. 30 Minute Each Week: Post
comments, interaction and share content.
2. Follow Local Pages: Interact with potential partners, clients or organizations on their Facebook pages.
3. Create Brand Recognition: Create awareness so other business are willing to share your content
Troubles With Facebook? Ideas To Overcome Them | Webinar Wednesday
Webinar Wednesday
#2: Facebook ExperimentWebinar Wednesday
3 or 5 Day Experiment!!Pick 3 to 4 Types Of Post!
Photos!Links!Status Updates!Tips!Questions!
!Pick 3 to 4 Times Of Day To Post!
Use Insights To Select Times
Troubles With Facebook? Ideas To Overcome Them | Webinar Wednesday
Type Time Reach Like Comments Shares
Photo 10am 800 10 30 28
Photo 2pm 7K 80 40 44
Photo 6pm 250 5 2 12
Links 10am 500 55 25 23
Links 2pm 3K 100 40 50
Links 6pm 150 5 10 20
#3 Embedded PostWebinar Wednesday
Troubles With Facebook? Ideas To Overcome Them | Webinar Wednesday
‣ Add Facebook Post To Blog Instead Of A Screenshot!
‣ Generate Conversation Around Facebook Post!
‣ Add Facebook Feedback/ Testimonials!
‣ Create Interaction On Your Website!
‣ Embed Giveaway or Contest Post
Webinar Wednesday
Troubles With Facebook? Ideas To Overcome Them | Webinar Wednesday
#4: Participate In Groups
‣ Create A List Of Groups To Monitor!
‣ Help Desk Approach!
‣ Build Rapport!
‣ Share Popular Post!
‣ Understand Trends
❖ Image Optimization For Links!
❖ Tagging In Comments & Post!
❖ Cross Promotions (other social media)!
❖ Email Marketing Campaigns (Push comments to Facebook)!
❖ Create Videos Showing Follows How To Get Notifications!
❖ Post About Trending Topics!
❖ Respond To Comments
Webinar Wednesday
Troubles With Facebook? Ideas To Overcome Them | Webinar Wednesday
#5: Quick Hits
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Troubles With Facebook? Ideas To Overcome Them
Live Session !Date: Aug 13, 2014 !Time: 11am PT/ 2pm ET
Presenter: Stephanie Redcross
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