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Nirma Etp Concept

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  • 1.
    • THE CONCEPT OF ENTREPRENEURSHIP
  • The supply of entrepreneurship is limited firstly by the
  • scarcity of the requisite personal qualities, and secondly by
  • the difficulty of identifying them when they are available.
  • What is Entrepreneurship?
      • Entrepreneurship is the propensity of mind to take
      • calculated riskwith confidence to achieve a
      • pre-determined business or industrial objective.
      • (Decision Making)
      • The capacity to take risk independently and individually
      • with a view to making profits and seizing an opportunity
      • to make more earnings in the market oriented economy
      • is the dominant characteristic of modern entrepreneurship
      • Entrepreneurship in India has to sub-serve the national
      • objectives.
      • Apparent conflict between social objectives and economic
      • imperatives has to be first resolved by the individual
      • entrepreneur in his own mind and initiate economic growth

2. Entrepreneur Person EntrepreneurshipProcess of ActionEnterpriseObject CONCEPT OF ENTREPRENEURSHIP Operating Definition of Policy Entrepreneurship: 1. Policy Innovations - Availability of equity - Efforts to assemble public and/or private equity - Willingness of local developers to risk some of their resources on small or new firms - Creation of incubator facilities - Availability of technical assistance 2. Policy Commitment - Support of local governmental bodies for economic development. 3. 3. Small Business Targeting - Presence of explicit small business component inlocal development. - Amount of staff resources devoted to small firms concerns. - Percentage of capital funds channeled throughdevelopment organizations into young ventures. 4. Characteristics of Public Support - Level of funding - Cooperation of national and local municipalofficials on economic development. - Working relations between economic developers and elected officials. Entrepreneurship: A. H. Cole :Entrepreneurship is the purposeful activity ofan individual or a group undertaken to initiate, maintain or organize a profit-oriented business unit. 4.

  • David McClelland:
  • Innovative characteristics of an individual doing things
  • in a new and better way.
  • Peter Drucker : Entrepreneurship is neither a science nor
  • an art. It is a practice. It has a knowledge base. Indeed
  • what constitutes knowledge in practice is largely defined by
  • the ends, that is by practice.
  • An ideal Entrepreneur:
    • Combines values in the market economy; that profits do not
    • some how preclude ethical behavior.
    • The growth is possible even if political patronage is not used
    • to bend rules and cut corners.
    • Pursuit of wealth can be a mannerly one.
    • Supports people, country, natural resources, ecology and sees
    • that his enterprise becomes a catalyst agent for development.
    • Success depends on the degree of his vision, leadership,
  • competitiveness, talent, self-reliance, connections,
  • communication and resourcefulness.

5. CHARACTERISTICS OFENTERPRENEURSHIP ACCEPTING CHALLENGES DECISIOIN- MAKING ORGANIZATION RISK-TAKING SKILLFUL MANAGEMENT INNOVATION MAKING THE ENTERPRISE A SUCCESS ENTREPRENEURSHIP