ALBUM MAGAZINE

ADVERTISEMENT ANALYSIS

A longshot has been used to capture the artist ‘Katy Perry’ posing as this enables the audience to see what she is wearing . Her costume is quite revealing which may connote that she is also targeting the male audience . The longshot image establish the setting of the shot where the artist is in a vibrant garden full of flowers and a child's pool located beside her. This shows the audience Katie's girly/fun side of her despite of her being a adult and showing her fans that she still is a fun person. The main title ‘Katy Perry’ is typed up in a bubble pink font which clearly can be seen on the advert. The colour pink connotes the artist kindness and love towards her fans that she has which portrays Katy being girly the fact the she is surround by vibrant colours in the garden. A small print of the album artwork ‘One of the boys’ is positioned in the middle of the advert allowing the audience to see how the album will look like if they plan to purchase it in stores.The subheadings for this advert are in a white font as this makes the typography to stand out from he background, the colour white represents the artists purity and perfection of the music which she makes for her fans. The advert includes Katie's smash hit ‘I kissed a girl’ which is typed in big bold letters to show the audience that the album will include her most listened track. This has also been done to catch peoples attention who don’t know the artists name but have heard the words ‘I kissed a girl’ which they can easily recognise and find out who sang this song. The magazine advert also contains the release date of the album ‘22 September’ and at the bottom of the advert is the artists official website ‘ www.katyperry.com’ for the audience to find out more information about her on coming album and other products.

‘THE BLUEPRINT 3’ advert for Jay-Z’s album makes use of the empty space and relatively simple concepts for the album magazine advert. Looking at this magazine advertisement the audience can see that the page looks complicated/busy the fact that the main image has various instruments and musical equipment all gathered together and is positioned in the centre of the page. This may connote that the music in the album may be loud and fast pasted. Contrasting colours (red, white and black) have been used to grab the audiences attention. The entire page has had a white filter applied giving the advert an interesting look. The colour white represents cleanness and perfection which suggests that the artist has come up with something fresh and unique in his album. However, the colour red connotes danger and violence which is common among Hip-Hop/Rap music the fact that artists try to compete to see who is more successful within the industry. The three red strips placed over the main image shows the audience that this is the artists third ‘BLUEPRINT’ album and can clearly see that he is a successful artist the fact that he has made a third album based on ‘BLUEPRINT’. ‘JAY-Z’ is placed above all the other conventions in the advert suggesting he is an important person which can clearly be visualised in contrast to the white background. The typography seems to be large and bold allowing the audience to identify who’s album it is. Furthermore, the magazine advert also contains the release date of the album ’09.11.09’ and at the bottom of the advert is the artists official website ‘ www.JAY-Z.com’ for the audience to find out more information about her on coming album and other products. In addition the ‘ROCNATION’ logo can been seen in the advert as this is crucial to emphasis that Jay-Z is support by the Roc Nation team and music record label company.

At first glance of PLAN B’s new album, ‘THE DEFAMATION OF STRICKLAND BANKS’ the audience may see that he album is from a classic genre the fact the the main image has had a black and white filter. The colour black may connote formality in this advert because the layout and main image are seen to be simple and aligned on the left side of the advert making it convenient for the audience to read. To further compliment the adverts genre type the artist is seen wearing a suit which makes him look smart and sophisticated because classic music is mainly know to be listened the middle/upper class audience. Furthermore, the artist is grasping a vintage microphone which may connote that the music in the album may be classic/soul because vintage microphone are mainly associated with classic/soul performances. The red connotes to mean passion which could be an indication to the style of music this artist falls under, links well with the microphone prop indicating his music is along the lines of the soul genre. On the other hand, the artists hair cut does not resemble the characteristics of a classic/soul genre because his hair cut looks modern, where the sides are short and the top has ben left. Moreover, the artist seems to be wearing an earing in the photo this suggests that the album may be a hybrid genre because traditional classic artists are not seen wearing accessories to portray them self which shows the consumers that this album may have a mixture (hybrid) of classic, soul and Hip Hop music which connotes that the artist is trying to reach a wider audience target. Ratings and reviews encourage and attract potential customers of the album. A web link is displayed at the bottom of the advert ‘time4planb.co.uk’ for the audience to find out more information about her on coming album and other products. A small print of the album artwork is positioned at the bottom of the advert allowing the audience to see how the album will look like if they plan to purchase it in stores.