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Broadening the audience for published research Roles, responsibilities, tools,

Broadening the reach and visibility of published research: workshop at the 2016 ARMA conference

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Page 1: Broadening the reach and visibility of published research: workshop at the 2016 ARMA conference

Broadening the audience for published researchRoles, responsibilities, tools, techniques

Page 2: Broadening the reach and visibility of published research: workshop at the 2016 ARMA conference

Image credit: Supergirl Shadow by Jason Ratliff

OMG turns out she’s not just a

temp, she’s had a paper in Nature!

@charlierapple#arma16

Page 3: Broadening the reach and visibility of published research: workshop at the 2016 ARMA conference

Hallo researcher friend, what do you do to make

sure your research is found and applied by a broad audience?

I publish it! Yay me!

@charlierapple#arma16

Page 4: Broadening the reach and visibility of published research: workshop at the 2016 ARMA conference

Well, that’s great, except that

publishers don’t really have the capacity to do

much promotion of individual

works. Something like 50% never

get read.

Oh.

@charlierapple#arma16

Page 5: Broadening the reach and visibility of published research: workshop at the 2016 ARMA conference

There are some quick things you could do yourself to make sure your work achieves its

potential, and your institution

can help you too.My institution,

eh?

@charlierapple#arma16

Page 6: Broadening the reach and visibility of published research: workshop at the 2016 ARMA conference

There are some quick things you could do yourself to make sure your work achieves its

potential, and your institution

can help you too. The library?My

department?

My project’scomms person?

The press and

comms team?

The research office?

@charlierapple#arma16

Page 7: Broadening the reach and visibility of published research: workshop at the 2016 ARMA conference

There are some quick things you could do yourself to make sure your work achieves its

potential, and your institution

can help you too.

WHAT DO YOU MEAN BY MY

INSTITUTION??!

@charlierapple#arma16

Page 8: Broadening the reach and visibility of published research: workshop at the 2016 ARMA conference

The library?

Thedepartment?

Theproject’scomms person?

The press and

comms team?

The research office?

@charlierapple#arma16

WHO ELSE?10

Page 9: Broadening the reach and visibility of published research: workshop at the 2016 ARMA conference

Who?Who?

Who?Who?

Who?

HOW?!

@charlierapple#arma16

Page 10: Broadening the reach and visibility of published research: workshop at the 2016 ARMA conference

REVERSAL TECHNIQUE

getinto

groups@charlierapple#arma16

Page 11: Broadening the reach and visibility of published research: workshop at the 2016 ARMA conference

What will you do to achieve your goals?

TEAMS 1 and 4: your goal is to make sure

no-onecan find, read, apply,

benefit from your institution’s research

15

TEAMS 2 and 5:your goal is to

minimize any chance of researchers

participating in efforts to increase the reach

and impact of their work

TEAMS 3 and 6:your goal is to

make it difficultfor institutional staff to

collaborate in efforts to broadenreach and impact

@charlierapple#arma16

Page 12: Broadening the reach and visibility of published research: workshop at the 2016 ARMA conference

Your best ideas?

15@charlierapple#arma16

Page 13: Broadening the reach and visibility of published research: workshop at the 2016 ARMA conference

20Flip and find

the good ideas!

@charlierapple#arma16

Page 14: Broadening the reach and visibility of published research: workshop at the 2016 ARMA conference

What will you take

away from today? 15

@charlierapple#arma16

Page 15: Broadening the reach and visibility of published research: workshop at the 2016 ARMA conference

Charlie [email protected]

Steve [email protected]

Look for a write-up at blog.growkudos.com