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Annemieke van den Bijllaardt | Online Learning Lab, Centre for Innovation Community Management Tanja de Bie & Annemieke van den Bijllaardt| Online Learning Lab, Centre for Innovation Discover the world at Leiden University

Community management E-merge

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Page 1: Community management E-merge

Annemieke van den Bijllaardt | Online Learning Lab, Centre for Innovation

Community ManagementTanja de Bie & Annemieke van den Bijllaardt| Online Learning Lab, Centre for Innovation

Discover the world at Leiden University

Page 2: Community management E-merge

Introduction

Online Communities

in Online Learning

E-tivities

Challenges

Design

E-moderation

Tools

Results

Exercise

Thank You!Discover the world at Leiden University

Welcome

Page 3: Community management E-merge

Introduction

Online Communities

in Online Learning

E-tivities

Challenges

Design

E-moderation

Tools

Results

Exercise

Thank You!Discover the world at Leiden University

E-tivity: online introductions

ReflectionHow easy or how difficult did you find it to introduce yourself in an online platform?

Find the forums here:onlineleren.neolms.com

enrollment code: VQOG-AYAB

Page 4: Community management E-merge

Introduction

Online Communities

in Online Learning

E-tivities

Challenges

Design

E-moderation

Tools

Results

Exercise

Thank You!Discover the world at Leiden University

"A virtual community is a group of people who may or may not meet one another face to face, and who exchange words and ideas through the mediation of computer bulletin boards and networks. Like any other community, it is also a collection of people who adhere to a certain (loose) social contract, and who share certain (eclectic) interests.“

Howard Rheingold - Virtual communities - exchanging ideas through

computer bulletin boards (1987)

What are Online Communities ?

Page 5: Community management E-merge

Introduction

Online Communities

in Online Learning

E-tivities

Challenges

Design

E-moderation

Tools

Results

Exercise

Thank You!Discover the world at Leiden University

An online course is a community, where learners interact with each other as a way of learning.

An online course is more than just weblectures/video.

● In-video quick quizzes (are you awake?)● Assignments (quizzes, essays, forum discussions)● Literature, possibly also images, databases etc.● Wiki (crowdsourced information)● Social media● Possible real life meetups in study groups

Communities & Learning Environment

Page 6: Community management E-merge

Introduction

Online Communities

in Online Learning

E-tivities

Challenges

Design

E-moderation

Tools

Results

Exercise

Thank You!Discover the world at Leiden University

E-tivities are meant to provide easy scaffolding for students and provide teachers an easy way to design online learning.

E-tivities are: ● quick and easy to produce ● easily reusable and easy to try out● cheap and scalable● making the work of the tutor/e-moderator faster,

more efficient and easier

E-tivities

Page 7: Community management E-merge

Discover the world at Leiden University

E-tivity 2.3Purpose: to write encouraging repliesTask: suppose the following e-mail appeared in a forum you were moderating. How would you reply?I’m really fed-up with people in this forum who spend their time looking in on those of us doing all the work. If this keeps on - I’m off! AndyWhat would you do? Describe a motivating approach and place a response to Andy in E-tivity 2.3 - Encouraging participationRespond: by looking at the messages of others to Andy. How would you feel if you received them.

Etivity

Next Now move on to lesson 4 - Summarizing - a key skill

Familiar symbols Clear pacing & sequencing Purpose Single task

per message/forum

Sparkto start the dialogue Where to respond Response to others

Page 8: Community management E-merge

Discover the world at Leiden University

E-tivity 2.3Purpose: to write encouraging repliesTask: suppose the following e-mail appeared in a forum you were moderating. How would you reply?I’m really fed-up with people in this forum who spend their time looking in on those of us doing all the work. If this keeps on - I’m off! AndyWhat would you do? Describe a motivating approach and place a response to Andy in E-tivity 2.3 - Encouraging participationRespond: by looking at the messages of others to Andy. How would you feel if you received them.How much time: The entire activity should take: writing a response (5min), responding to others (10min)

Etivity

Now move on to lesson 4 - Summarizing - a key skill

Links Time

Next

Page 9: Community management E-merge

1. Access and Motivation

2. Culture building

3. Co- operation

4. Collaboration

5. Development

Welcome

Host

Lead

Guide

Facilitate

5-stage model for productive learning forums: the role of the e-moderator

Source: Gilly Salmon

Page 10: Community management E-merge

Introduction

Online Communities

in Online Learning

E-tivities

Challenges

Design

E-moderation

Tools

Results

Exercise

Thank You!Discover the world at Leiden University

● Wide differences in

○ Academic skills & abilities

○ Fluency in English

○ Cultural norms & standards

● Testers & Lurkers (passivity)

● Trolls & Haters (negativity)

What are the challenges in an online learning community?

Page 11: Community management E-merge

Introduction

Online Communities

in Online Learning

E-tivities

Challenges

Design

E-moderation

Tools

Results

Exercise

Thank You!Discover the world at Leiden University

Community DesignAt Leiden University our volunteer e-moderators help us scale education. Why are they willing to do so?

The principles of engagement of learners & volunteers

• Renumeration

• Influence

• Belonging

• Significance

Not just the forum, but part of the entire design!

Page 12: Community management E-merge

Introduction

Online Communities

in Online Learning

E-tivities

Challenges

Design

E-moderation

Tools

Results

Exercise

Thank You!Discover the world at Leiden University

Access & Motivation● Make learners feel welcome

● What you give attention grows

Culture Building: online socialization

● Introductions & social chatter create safety

● Be neutral, honest and non-defensive

● Give feedback in a sandwich

● Keep calm. Drink a cup of tea.

● Don’t Feed the Trolls. (avoid negativity)

Basic E-moderation Tips

Page 13: Community management E-merge

Introduction

Online Communities

in Online Learning

E-tivities

Challenges

Design

E-moderation

Tools

Results

Exercise

Thank You!Discover the world at Leiden University

Cooperation & Collaboration

● Make connections between learners

● Use e-tivities

● Be compassionate. Stupidity is not illegal.

● Promote Academic Skills. Point out logical fallacies, ask for credible sources

Development

● Don’t overcrowd

● Don’t be big brother

Basic E-moderation Tips

Page 14: Community management E-merge

Introduction

Online Communities

in Online Learning

E-tivities

Challenges

Design

E-moderation

Tools

Results

Exercise

Thank You!Discover the world at Leiden University

The community guidelines set the atmosphere of Leiden University and with it expectations for behaviour.

• Participate

• Collaborate

• Be respectful

• Be Academic

The Academic Toolkit aids newbies that do not yet master academic skills, offering them self study material.

Tools of the trade

Page 15: Community management E-merge

Introduction

Online Communities

in Online Learning

E-tivities

Challenges

Design

E-moderation

Tools

Results

Exercise

Thank You!Discover the world at Leiden University

● 73% of active learners watched a lecture, 25% submitted an exercise, 34% browsed the forums

● 8,5% of active learners is also active on Facebook

● 400 online volunteers translate English subtitles in 26 other languages for the Linguistics course

● we crowdsourced a new module for Linguistics.

● 30 learners form a core of permanent volunteers

● 30% of learners have previously done another MOOC of Leiden University, a returning fan base

Results at Leiden University

Page 16: Community management E-merge

Introduction

Online Communities

in Online Learning

Challenges

Design

E-tivities

E-moderation

Tools

Results

Exercise

Thank You!Discover the world at Leiden University

Purpose: to understand how moderating in an online community works

Task: Go to the practice forum and look at some of the posts that learners made. Things in the forums are steaming and learners need your hand in guidance. Write replies to the learners as if you are the e-moderator and describe what further actions you would take.

Reflect: what do you think was difficult? Easy? What was the most effective intervention?

This activity should take you about 10 minutes.

Exercise

Page 17: Community management E-merge

Introduction

Online Communities

in Online Learning

Challenges

Design

E-tivities

E-moderation

Tools

Results

Exercise

Thank You!Discover the world at Leiden University

Thank you !Contact details:[email protected]: @BieTanjade & @Annemieke_vdBFind us at Future Friday at Living Lab, Schouwburgstraat DH

This presentation is available at:https://docs.google.com/presentation/d/17w3vl0Z-iujvQS20jqCCNlypOSqVt8-Nhd4AjMxZnDI/edit?usp=sharing

References:Howard, T.W.- Design to Thrive: creating social networks and online communities that last (2010)

Salmon, G. - E-tivities. The key to active online learning. (2013, Routledge)