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Women Entrepreneurs Social framework & economic setting, challenges, achievements, role models 1

Women Entrepreneurs- unit 4

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Page 1: Women Entrepreneurs- unit 4

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Women Entrepreneurs

Social framework & economic setting, challenges, achievements, role models

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Emergence of women entrepreneurs depends on economical, religious, cultural and psychological factors

After world war..increase in self employed women

European countries have witnessed the emergence of women entrepreneurs- through small businesses

Introduction

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48% population is female 5th year plans supported women

entrepreneurs to come forward Changes in political, social and cultural

factors proved beneficial for women Industrial policies promoted women to

start Small scale units Women ventured traditional, conventional

as well as modern businesses

Women Entrepreneurs in India

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Typical enterprises… Handicrafts Eatables Doll making, toy

making Knitting Fabrics Soaps Ceramics Crèches Nursery schools

Coaching Dairy products Textile Manufacturing Electrical & electronics Engineering Jwellery design Poultry Housekeeping

services Printing Plastics

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Industrial Policy Resolution 1991:◦“A woman enterprise is an enterprise

owned and controlled by a woman and having a minimum financial interest of 51% of the capital and giving at least 51% of the employment generated in the enterprise to women.”

Woman Enterprise

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ED programme are male dominated Unique issues in mixed gender groups Power and politics Difference in working styles due to gender Family priorities Less wages/ remuneration than men Stress due to family and work

Challenges faced by women entrepreneurs:

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Less importance to role and contribution of women in industrialization

Dilemma between traditional and non traditional occupations and activities

Dual roles Non traditional Skills Low literacy levels Not aware of new trends in market Male domination and power centralization

Typical problems in India

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Self Motivation Desire to take challenges Liking for business Liking for independence

Helping husband’s or family business Compelling reasons Govt. policies

What made women turn entrepreneurs ??

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According to Dr. V G Patel (Ex. Dir. Of EDII) :

◦Chance entrepreneurs

◦Forced entrepreneurs

◦Created entrepreneurs

Types of women entrepreneurs

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Responsibility thrust Tax benefits for self and for relations Special qualifications and experience

attained for running a concern Identifying an excellent business opportunity External motivation Employment to needy and destitute To set up an ancillary unit Govt.’s conscious efforts to encourage

women entrepreneurs

Factors stimulating women entrepreneurs

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Power as the ability to use own talent and control own lives

Participation of women at all levels of the workforce

Women entrepreneurs making impact on all segments of the economy

Participation in economic activities Improved status of women in society Status of equity with men Being strong and competent she contributes to

well being of the nation

Achievements of women entrepreneurs

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Top 10 Women Entrepreneurs in India

Indra Nooyi, ◦ Current position:  CFO, Pepsico

2. Naina Lal Kidwai,◦ Current position:  Group General Manager &

Country Head – HSBC,India 3. Kiran Mazumdar Shaw

◦ Current position: CMD, Biocon 4. Chanda Kochar

◦ Current position: MD & CEO – ICICI Bank 5. Indu Jain

◦ Designation – Chairperson (former), Times Group

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6. Simone Tata◦ Current position: Chairperson (Former), Lakme

Chairperson (Present),Trent Limited 7. Neelam Dhawan

◦ Current position:  MD, HP-India

8. Sulajja Firodia Motwani◦ Current position: JMD – Kinetic Motors

9. Priya Paul◦ Current position: Chairperson, Apeejay Park Hotels

11. Ekta Kapoor◦ Current position: JMD & Creative Director, Balaji

Telefilms

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13. Shahnaz Hussain◦ Current position: CEO, Shahnaz Herbals Inc

14. Jyoti nayak◦ Current Position: President Shri Mahila Griha

Udyog Lijjat Papad

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