The secret ingredient to a modern intranet

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The secret ingredient to a modern intranetOctober 19, 2016 | Jayson Peltzerhttp://www.govfriendly.com


Who am I?● Jayson Peltzer

● Conceptualized and architected the first large-scale Drupal Intranet in the Government of Canada

● Founder and CEO of GovFriendly.com

http://[email protected]@jaysonpeltzer

http://www.jaysonpeltzer.com/


What is a modern intranet?A modern intranet does many things for the organization:1.Knowledge base2.Communication mechanism3.Engagement platform


What can it do for you?●accelerate onboarding●increase productivity●improve collaboration●lower turnover●enable internal marketing●shift the culture


But only if it’s done properly.


How can we achieve this?The key elements & roadmap:1.Tree-tied information architecture

2.Dynamic & inclusive navigation3.Content publishing community4.Lightweight governance5.User-generated content6.Social networking7.Collaboration spaces


1. Tree-tied information architecture


1. Three-tied information architecture

SECONDARY(corporate activity)

AdvertisementsAlerts

Announcements

DocumentsEvents/Training

NewslettersPolls/Surveys

Resources...

USER-GEN(employee activity)

Audio (podcasts)

Blog entriesComments

Forum topicsPhoto albums

Questions (FAQ)

TweetsVideos

...

PRIMARY(basic information)

UsersGroupsProjectsServices


PRIMARY(basic information)

FrameworkInform

Provide context

1. Tree-tied information architecture

SECONDARY(corporate activity)

AugmentLiven

Engage


InsightsOpinionsInfluence

Two-way communication


2. Dynamic & inclusive navigation


● Setup content relationships FROM secondary TO primary

● Set a structure that expands with content

● Offer hierarchical and functional navigation

● Turn primary pages into mashups● Create master pages for content types● Include user-generated content



● Situational information is key● Help people find what they need● Demonstrate interconnectedness


ORGANIZATION MISSION TOOLS COMMUNITY ...

Search form

Links to key primary content

group pagemashups

(e.g top level directorates)

Links to static pages

(e.g. about us, mission, vision)

Links to key primary and secondary

master pages

(examples:)ProjectsServices

NewsDocuments

EventsTraining

ResourcesForms

Links to corporate tools

(examples:)Directory

PeoplesoftSearch

Doc MgmtPolicies

Links to key tertiary master

pages

(examples:)BlogsFAQsForumTweetsPeople

Photo galleryVideos

Login | My account


3. Content publishing community


3. Content publishing community● Foster a community of publishers

o Aim for 10% of your workforce

● “If you build it, they will come”o They will WANT access.

● Training requiredo 1 day longo Role-based

access to create/edit secondary content


3. Content publishing community●Content publishers focus on primary & secondary content

●It’s all about ownership●100s of people maintaining the corporate memory= collaboration


4. Lightweight governance


4. Lightweight governance● Trust your employees.● Do NOT allow anonymous content.● Adopt a Passive Content Moderation

approach:o Let the community self-moderateo Have a “Flag as inappropriate” link

on all user-generated content● Publish a Netiquette guide

o Put a link to it on the footer of all pages


4. Lightweight governance● Set up a Netiquette Advisory

Committeeo Have a process to handle flagso Escalate exceptions (call a meeting)o Bring in Labour Relations/Management as

needed● Avoid strict approval workflows

o Except for translation● Put directors in charge

o Embrace the human elemento Each director gets what they need

● Set up automatic page expirationo Information on the web is transitory


5. User-generated content


5. User-generated content●Give employees a voice

●All users can create user-generated content

●No training required, but available

●Link author to profile


Audio (podcasts)

Blog entriesComments

Forum topicsPhoto albums

Questions (FAQ)

TweetsVideos

...


6. Social networking


● A profile for everyone

● Optional, opt-in● Like LinkedIN● The more fields

the better● Show off content● Hyperlink

everything to connect people

6. Social networkingJayson Peltzer

Web Strategist, CIO-E3Led and architected the first large-scale Drupal Intranet in Government.555-2324 | [email protected] 212, Building C* Open to mentoring

Top SkillsDrupal (+45) *Excel (+33)Presenting (+26)CSS (+17) *Project Mgmt (+9)

Top InterestsWeb technologyHockeyBasketballReadingBuilding snowmen

Forum PostsDog for saleNeed help ..Want tix to ...

VideosRoad to col.

CommentsI agree with.Another way

GroupsPM ExcellenceBasketball @noonDrupal GurusExcel MastersSocial Club

CertificationsPMP

Current StatusDoing a presentation on Intranet collaboration.

Set new status:GO

TweetsWebinar start..Did you know..Looks like ...

QuestionsWhat form..Do we use..

Blog PostsHow to do ..My take on..Update of ...

My profile My network

[ Update profile ]

My resume

mailto:[email protected]


6. Social networking● The more your employees get to know

each other, the more they will:a. Want to work togetherb. Want to produce high quality resultsc. Want to contribute to the missiond. Want to stay longer

= EMPLOYEE ENGAGEMENT


7. Collaboration spaces


●Extend your Intranet web to provide collaboration spaces:oPrivateoControlledoPublic

●When people work together, they can achieve things that would otherwise be impossible on their own.

7. Collaboration spaces


7. Collaboration spaces●Open closed doors●Create centers of expertise●Improve tradecraft●Increase mentoring●Solidify teams●Accomplish the mission


But, what is the secret ingredient?


The secret ingredient?It must be built as… one integrated system where corporate & user-generated content live together.


The wrong way

Multiple disparate websites.

Corporate website

(corporate content)

Social website

(user-generated content)

Other websites(other content)


The right way

One website.

Intranet websitecorporate content + user-generated + all other relevant content


Key benefits1.Conversation focused on mission

2.Alignment with corporate values

3.Lower technology costs4.Better IM and overall control5.Real-time feedback6.Corporate comm are more effective

7.Everyone has a voice & influence

8.All eyes and efforts are there


Thank you!If you’d like to talk more:[email protected]@jaysonpeltzer

mailto:[email protected]

Government & Nonprofit

The secret ingredient to a modern intranet