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In a booming retail market in China appearance and quality of luxurious stores are often compromized by inexperienced outfitters and manufacturers - consequently also damaging the desired brand vision & customer experience.
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Partnership to transferBrand Vision into
Store Appearance
© Haya Retail
Whether Lifestyle Experience is targeted in a Boutique orMulti-Brand Appearance in aShop-in-Shop EnvironmentCustomer Experience needs
to be transferred into …
© Haya Retail
Sales© Haya Retail
What determines Customer Experience – besides
Customer Support ?
© Haya Retail
Design of Store and Details.
Appearance & Elegance of Store.
Quality between Floor and Ceiling
.
Style and Chic of Fixtures.
Attractive Presentation.
Immediate Brand Recognition.
Light & Multimedia© Haya Retail
Dolce and Gabbana Flagship Store in Milano
Digital devices driving true luxury
to become even more luxurious
© Haya Retail
The 5 Components to define real Luxury
© Haya Retail
Visual Effect and Design.
Quality and Craftsmanship.
Customer Experience.
Presentation.
Brand and Tradition.
© Haya Retail
Asian markets are growing faster than your HQ may have prepared for!!
© Haya Retail
Limited Resources for Store Roll-out.
No Manpower to continuously check Repair & Maintenance Work
.
Overview over General Contractor, Project Management, Suppliers …
.
Follow up on Snagging List, R&D, Design Changes, Cost Efficiency
© Haya Retail
It’s all about … Scheduling!
© Haya Retail
ConclusionsQuality Mindset
Pro-active Attitude
Communication
Project Management
One-Stop Solution
Capacity
© Haya Retail
© Haya Retail
Klaus Scholz
General Manager
Brand & Fashion Division
Haya Retail – Beijing & Shanghai
Web www.HayaRetail.com
E-Mail [email protected]
Mobile
Direct
Assistant +86 (0)10 5970 7350
Contact Information
© Haya Retail
