Embed Size (px)
Citation preview
Growth Hacking&Frameworks
By : Amirhossein Seghatoleslami
About me– Co-founder of "Rahin" B2B cloud platform
– Point to point in less than 13 months
– Co-founder of Foodchi Bot
– Sold 7 month after launch to Chilivery (Netbarg)
– Growth consultant in TravelStart.com
– Travelstart is a pioneer of online travel
– Achieve 25% market share of competitor in Iran in less than 100 days
– Growth Engineer in Kanalshop.com
– Online shop-bot maker
– Growth 6X in shop in less than 4 month
– Founder of Iran Gamification Association
– Founder of “Roshdino” events about Growth hacking
History
Play VideoGrowthhacker marketing
Growth Hacking Skills(Ver 1.0)
Skills (ver 2.0)
Skills (Ver 3.0)
Part1 Ended
Play Lean Startup
Lean Manufacturing by ToyotaLean Startup by Eric RaisLean UXLean MarketingLean AnalyticsLean blah blah blah ….
Part 2 ended
What is PMF ?
Part 3 ended
Frameworks
– What is Framework ?
– Weinberg Framework - Bulls eye
– Sean Ellis Framework – High tempo testing
– Brian Balfour – Testing (HTT Enhanced Ver)
– Nir Eyal Framework - Hooked
Play video mindset
Weinberg -Bulls Eye
1. Cash flow first:
1. Existing platform
2. Affiliate Program
3. PR
4. Viral Marketing
5. Community Building
6. Un PR
7. Offline Event
8. SEO/SEM
9. Engineering as marketing
10. Email marketing
Weinberg -Bulls Eyepart 2
2-Scale Up :
1. Business Development
2. Targeting Blog
3. Sales
4. Social & Display ads
5. Speaking Engagement
6. Offline ads
7. Trade Show
Sean Ellis – High tempo testing
1. KPI analysis
2. Generating Ideas
3. Prioritizing ideas
4. Implementing ideas
Step 3
Brian Balfour
1. Define Objectives and Key Results (OKRs)
2. Brainstorm ideas
3. Prioritize
4. Test
5. Implement
6. Analyze
7. Systemize
Hooked play video
Hooked – Nir Eyal
Competition
– Next Workshop title :
– Pre-Launch Growth hacking
– Ticket : 100.000
Go for it and win the Coupon for 1 Team
Time : 25 min
....Some tools
My Experience in Growth Hacking
– BahareParastouha
– SEO & SERP with 2228 impressions
– Social media marketing in Fb
– Content Marketing with 1100 impressions
– Optimize landing page to increase impression in high priority section
– Rahin
– Social Media Marketing in LinkedIn
– Content Marketing with making Free group that affect 5X sign up in 1 month
– GamificationClub.com
– Using some tools to catch Emails visitors with 16% CR
– Modify Activation form and improve CR from 20% to 38%
– Weight lost Challenge
– Content Marketing for Social Media
QUORA HAS A BOARD ON GROWTH HACKING
