42
Definitive-ish Guide for Using Social Media in the Church @sfpby | @sapcsf | #sfpby Bruce Reyes-Chow | @breyeschow www.slideshare.net/breyeschow WIFI: 2wire793 | 5145599588 Saturday, October 5, 2013

Definitive-ish Guide for Using Social Media in the Church

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This is a a three-hour seminary that was presented as a join event sponsored by Seventh Avenue Presbyterian Church and the Presbyterian of San Francisco. If you have seen or used these slides in the past, they have again been tweaked and improved!

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Page 1: Definitive-ish Guide for Using Social Media in the Church

Definitive-ish Guide for Using Social Media in the Church

sfpby | sapcsf | sfpby

Bruce Reyes-Chow | breyeschow

wwwslidesharenetbreyeschow

WIFI 2wire793 | 5145599588

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Revolution 2013

SMR ON YOUTUBE

Saturday October 5 2013

SFPBY | BREYESCHOW

Symbol of Unknown

OriginhttpbitlyNjFLEi

Saturday October 5 2013

SFPBY | BREYESCHOW

Road Map of the Day30000 Feet-- Introductions Disclaimers and Culture Shifts

20000 Feet -- Assumptions Pitfalls Possibilities and Postures

Questions

BREAK 1023-ish

10000 Feet -- Terms and Platforms

Wheels Down -- TOP 10

Questions

DONEPhoto by allisonhare

Saturday October 5 2013

SFPBY | BREYESCHOW

name

ministry context

current use of social media gadgets networks not at all etc

one question or issue you hope is addressed during our time today

one interesting quirky unique or surprising things about you hobby adventure interesting dream etc

Who are you

Saturday October 5 2013

SFPBY | BREYESCHOW

Who is Bruce

Saturday October 5 2013

SFPBY | BREYESCHOW

DisclaimersFOCUS Knowing the whys of SM is more important than mastering a

KIM SM will not save the church

BUTT IN Lots of info and I go fast

EXPERT My lens as a pastor the place where praxis and theory converge

STIPULATIONS I use generalities to save time but push back

TWITTER breyeschow sfpby

TRANSLATION Yoursquoll do it best

SLIDES slidesharenetbreyeschow

Saturday October 5 2013

SFPBY | BREYESCHOW

Why BotherGenesis 17-18 - Will a son be born to a man 100 years old and a woman the age of 90

Abraham gave the best of what he had Sarah laughed

God is NOT done with us and is continually asking us to birth new irrational and unexpected things

What are we being asked to birth to give and to know

Gladys Burrill 922011 Honolulu Marathon

Photo AP

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsAuthority and ldquotrdquoruth

from a single source of authority to an open source of discernment

eg how we explore and discern Scripture politics culture worship decision making etc changes

SOCIAL MEDIA SO WHAT Social media opens up decision making and equalizes authority

Photo by carbonnyc

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsMobility and Commitment

from a life-long commitment to ldquoplacerdquo to an expectation of transience and change

eg we change how we perceive a personrsquos commitment in terms of longevity

SOCIAL MEDIA SO WHATSocial Media systematizes the speed and rhythms of life

Photo by carbonnyc

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsSpirituality and Public Engagement

from a silent understanding of separating church and state to an increased move to a public expression of faith and politics

eg we acknowledge political realities while encouraging personal discernment

SOCIAL MEDIA SO WHATSocial Media allows for deeper and wider interaction in the world

Photo by wy_jackrabbit

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsStructure and Adaptability

from a mindset of methodology and ldquostepsrdquo to a of spirit of embraced chaos and institutional fluidity

eg Changes how we structure our communal lives congregation and councils

SOCIAL MEDIA SO WHATSocial Media supports and encourages structural and institutional flexibility Photo by 31878512N06

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsInfluence and Social Capital

from a monolithic presence and mindset to a niche reality and opportunity for growth

eg denominational evangelism strategies will change

SOCIAL MEDIA SO WHATSocial Media creates broad niche spaces of community

Photo by glamhag

Saturday October 5 2013

SFPBY | BREYESCHOW

Long Tail Effect

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsTechnology and Community

from geographic clustering and isolation to broad global community

eg our understanding and experience of community privacy and social interaction is broadened

SOCIAL MEDIA SO WHATSocial Media crosses geographic and communal boundaries

Photo by splityarn

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Explained

SOCIAL MEDIA BY SAY IT VISUALLY

Saturday October 5 2013

SFPBY | BREYESCHOW

SM AssumptionsSocial Media is only another medium of communication and expression

Social Media is generational air and gives insight into a particular worldview

Social Media is highly contextually and it will be embraced at various degrees

Social Media demands a high sense of self-worth as it has a flattening effect on community and the role of leadership

Social Media will not save [insert org]

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PitfallsSM as idol savior or quick fix

SM as distraction

SM as careless expression

SM as overestimated ROI

SM as echo chamber

SM as over-and-above F2F

SM as an entry to bullying and unwanted contact

Photo by amagill

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Possibilities SM can build up and strengthen the Body of Christ

SM allows the church to model a different way of living

SM compels the church to see the world beyond its bubble

SM liberates faithful expression of creativity and creation

SM provides accountability

SM offers a place of communal care and spiritual renewal

Photo by Kalexanderson

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Posturesbe with people tinker with the betas but join in where folks are already

be you appropriate honest consistent just as you would be in real life (IRL)

be interactive engage comment respond inquire link and like

be mindful Most people lurk and observe without ever interacting

be humblebold donrsquot underestimate the influence of your thinking but avoid delusions of grandeur

be npr earn the right to shillPHOTO BY JACKHEART

Saturday October 5 2013

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 2: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

Social Media Revolution 2013

SMR ON YOUTUBE

Saturday October 5 2013

SFPBY | BREYESCHOW

Symbol of Unknown

OriginhttpbitlyNjFLEi

Saturday October 5 2013

SFPBY | BREYESCHOW

Road Map of the Day30000 Feet-- Introductions Disclaimers and Culture Shifts

20000 Feet -- Assumptions Pitfalls Possibilities and Postures

Questions

BREAK 1023-ish

10000 Feet -- Terms and Platforms

Wheels Down -- TOP 10

Questions

DONEPhoto by allisonhare

Saturday October 5 2013

SFPBY | BREYESCHOW

name

ministry context

current use of social media gadgets networks not at all etc

one question or issue you hope is addressed during our time today

one interesting quirky unique or surprising things about you hobby adventure interesting dream etc

Who are you

Saturday October 5 2013

SFPBY | BREYESCHOW

Who is Bruce

Saturday October 5 2013

SFPBY | BREYESCHOW

DisclaimersFOCUS Knowing the whys of SM is more important than mastering a

KIM SM will not save the church

BUTT IN Lots of info and I go fast

EXPERT My lens as a pastor the place where praxis and theory converge

STIPULATIONS I use generalities to save time but push back

TWITTER breyeschow sfpby

TRANSLATION Yoursquoll do it best

SLIDES slidesharenetbreyeschow

Saturday October 5 2013

SFPBY | BREYESCHOW

Why BotherGenesis 17-18 - Will a son be born to a man 100 years old and a woman the age of 90

Abraham gave the best of what he had Sarah laughed

God is NOT done with us and is continually asking us to birth new irrational and unexpected things

What are we being asked to birth to give and to know

Gladys Burrill 922011 Honolulu Marathon

Photo AP

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsAuthority and ldquotrdquoruth

from a single source of authority to an open source of discernment

eg how we explore and discern Scripture politics culture worship decision making etc changes

SOCIAL MEDIA SO WHAT Social media opens up decision making and equalizes authority

Photo by carbonnyc

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsMobility and Commitment

from a life-long commitment to ldquoplacerdquo to an expectation of transience and change

eg we change how we perceive a personrsquos commitment in terms of longevity

SOCIAL MEDIA SO WHATSocial Media systematizes the speed and rhythms of life

Photo by carbonnyc

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsSpirituality and Public Engagement

from a silent understanding of separating church and state to an increased move to a public expression of faith and politics

eg we acknowledge political realities while encouraging personal discernment

SOCIAL MEDIA SO WHATSocial Media allows for deeper and wider interaction in the world

Photo by wy_jackrabbit

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsStructure and Adaptability

from a mindset of methodology and ldquostepsrdquo to a of spirit of embraced chaos and institutional fluidity

eg Changes how we structure our communal lives congregation and councils

SOCIAL MEDIA SO WHATSocial Media supports and encourages structural and institutional flexibility Photo by 31878512N06

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsInfluence and Social Capital

from a monolithic presence and mindset to a niche reality and opportunity for growth

eg denominational evangelism strategies will change

SOCIAL MEDIA SO WHATSocial Media creates broad niche spaces of community

Photo by glamhag

Saturday October 5 2013

SFPBY | BREYESCHOW

Long Tail Effect

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsTechnology and Community

from geographic clustering and isolation to broad global community

eg our understanding and experience of community privacy and social interaction is broadened

SOCIAL MEDIA SO WHATSocial Media crosses geographic and communal boundaries

Photo by splityarn

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Explained

SOCIAL MEDIA BY SAY IT VISUALLY

Saturday October 5 2013

SFPBY | BREYESCHOW

SM AssumptionsSocial Media is only another medium of communication and expression

Social Media is generational air and gives insight into a particular worldview

Social Media is highly contextually and it will be embraced at various degrees

Social Media demands a high sense of self-worth as it has a flattening effect on community and the role of leadership

Social Media will not save [insert org]

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PitfallsSM as idol savior or quick fix

SM as distraction

SM as careless expression

SM as overestimated ROI

SM as echo chamber

SM as over-and-above F2F

SM as an entry to bullying and unwanted contact

Photo by amagill

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Possibilities SM can build up and strengthen the Body of Christ

SM allows the church to model a different way of living

SM compels the church to see the world beyond its bubble

SM liberates faithful expression of creativity and creation

SM provides accountability

SM offers a place of communal care and spiritual renewal

Photo by Kalexanderson

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Posturesbe with people tinker with the betas but join in where folks are already

be you appropriate honest consistent just as you would be in real life (IRL)

be interactive engage comment respond inquire link and like

be mindful Most people lurk and observe without ever interacting

be humblebold donrsquot underestimate the influence of your thinking but avoid delusions of grandeur

be npr earn the right to shillPHOTO BY JACKHEART

Saturday October 5 2013

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 3: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

Symbol of Unknown

OriginhttpbitlyNjFLEi

Saturday October 5 2013

SFPBY | BREYESCHOW

Road Map of the Day30000 Feet-- Introductions Disclaimers and Culture Shifts

20000 Feet -- Assumptions Pitfalls Possibilities and Postures

Questions

BREAK 1023-ish

10000 Feet -- Terms and Platforms

Wheels Down -- TOP 10

Questions

DONEPhoto by allisonhare

Saturday October 5 2013

SFPBY | BREYESCHOW

name

ministry context

current use of social media gadgets networks not at all etc

one question or issue you hope is addressed during our time today

one interesting quirky unique or surprising things about you hobby adventure interesting dream etc

Who are you

Saturday October 5 2013

SFPBY | BREYESCHOW

Who is Bruce

Saturday October 5 2013

SFPBY | BREYESCHOW

DisclaimersFOCUS Knowing the whys of SM is more important than mastering a

KIM SM will not save the church

BUTT IN Lots of info and I go fast

EXPERT My lens as a pastor the place where praxis and theory converge

STIPULATIONS I use generalities to save time but push back

TWITTER breyeschow sfpby

TRANSLATION Yoursquoll do it best

SLIDES slidesharenetbreyeschow

Saturday October 5 2013

SFPBY | BREYESCHOW

Why BotherGenesis 17-18 - Will a son be born to a man 100 years old and a woman the age of 90

Abraham gave the best of what he had Sarah laughed

God is NOT done with us and is continually asking us to birth new irrational and unexpected things

What are we being asked to birth to give and to know

Gladys Burrill 922011 Honolulu Marathon

Photo AP

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsAuthority and ldquotrdquoruth

from a single source of authority to an open source of discernment

eg how we explore and discern Scripture politics culture worship decision making etc changes

SOCIAL MEDIA SO WHAT Social media opens up decision making and equalizes authority

Photo by carbonnyc

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsMobility and Commitment

from a life-long commitment to ldquoplacerdquo to an expectation of transience and change

eg we change how we perceive a personrsquos commitment in terms of longevity

SOCIAL MEDIA SO WHATSocial Media systematizes the speed and rhythms of life

Photo by carbonnyc

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsSpirituality and Public Engagement

from a silent understanding of separating church and state to an increased move to a public expression of faith and politics

eg we acknowledge political realities while encouraging personal discernment

SOCIAL MEDIA SO WHATSocial Media allows for deeper and wider interaction in the world

Photo by wy_jackrabbit

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsStructure and Adaptability

from a mindset of methodology and ldquostepsrdquo to a of spirit of embraced chaos and institutional fluidity

eg Changes how we structure our communal lives congregation and councils

SOCIAL MEDIA SO WHATSocial Media supports and encourages structural and institutional flexibility Photo by 31878512N06

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsInfluence and Social Capital

from a monolithic presence and mindset to a niche reality and opportunity for growth

eg denominational evangelism strategies will change

SOCIAL MEDIA SO WHATSocial Media creates broad niche spaces of community

Photo by glamhag

Saturday October 5 2013

SFPBY | BREYESCHOW

Long Tail Effect

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsTechnology and Community

from geographic clustering and isolation to broad global community

eg our understanding and experience of community privacy and social interaction is broadened

SOCIAL MEDIA SO WHATSocial Media crosses geographic and communal boundaries

Photo by splityarn

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Explained

SOCIAL MEDIA BY SAY IT VISUALLY

Saturday October 5 2013

SFPBY | BREYESCHOW

SM AssumptionsSocial Media is only another medium of communication and expression

Social Media is generational air and gives insight into a particular worldview

Social Media is highly contextually and it will be embraced at various degrees

Social Media demands a high sense of self-worth as it has a flattening effect on community and the role of leadership

Social Media will not save [insert org]

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PitfallsSM as idol savior or quick fix

SM as distraction

SM as careless expression

SM as overestimated ROI

SM as echo chamber

SM as over-and-above F2F

SM as an entry to bullying and unwanted contact

Photo by amagill

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Possibilities SM can build up and strengthen the Body of Christ

SM allows the church to model a different way of living

SM compels the church to see the world beyond its bubble

SM liberates faithful expression of creativity and creation

SM provides accountability

SM offers a place of communal care and spiritual renewal

Photo by Kalexanderson

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Posturesbe with people tinker with the betas but join in where folks are already

be you appropriate honest consistent just as you would be in real life (IRL)

be interactive engage comment respond inquire link and like

be mindful Most people lurk and observe without ever interacting

be humblebold donrsquot underestimate the influence of your thinking but avoid delusions of grandeur

be npr earn the right to shillPHOTO BY JACKHEART

Saturday October 5 2013

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 4: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

Road Map of the Day30000 Feet-- Introductions Disclaimers and Culture Shifts

20000 Feet -- Assumptions Pitfalls Possibilities and Postures

Questions

BREAK 1023-ish

10000 Feet -- Terms and Platforms

Wheels Down -- TOP 10

Questions

DONEPhoto by allisonhare

Saturday October 5 2013

SFPBY | BREYESCHOW

name

ministry context

current use of social media gadgets networks not at all etc

one question or issue you hope is addressed during our time today

one interesting quirky unique or surprising things about you hobby adventure interesting dream etc

Who are you

Saturday October 5 2013

SFPBY | BREYESCHOW

Who is Bruce

Saturday October 5 2013

SFPBY | BREYESCHOW

DisclaimersFOCUS Knowing the whys of SM is more important than mastering a

KIM SM will not save the church

BUTT IN Lots of info and I go fast

EXPERT My lens as a pastor the place where praxis and theory converge

STIPULATIONS I use generalities to save time but push back

TWITTER breyeschow sfpby

TRANSLATION Yoursquoll do it best

SLIDES slidesharenetbreyeschow

Saturday October 5 2013

SFPBY | BREYESCHOW

Why BotherGenesis 17-18 - Will a son be born to a man 100 years old and a woman the age of 90

Abraham gave the best of what he had Sarah laughed

God is NOT done with us and is continually asking us to birth new irrational and unexpected things

What are we being asked to birth to give and to know

Gladys Burrill 922011 Honolulu Marathon

Photo AP

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsAuthority and ldquotrdquoruth

from a single source of authority to an open source of discernment

eg how we explore and discern Scripture politics culture worship decision making etc changes

SOCIAL MEDIA SO WHAT Social media opens up decision making and equalizes authority

Photo by carbonnyc

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsMobility and Commitment

from a life-long commitment to ldquoplacerdquo to an expectation of transience and change

eg we change how we perceive a personrsquos commitment in terms of longevity

SOCIAL MEDIA SO WHATSocial Media systematizes the speed and rhythms of life

Photo by carbonnyc

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsSpirituality and Public Engagement

from a silent understanding of separating church and state to an increased move to a public expression of faith and politics

eg we acknowledge political realities while encouraging personal discernment

SOCIAL MEDIA SO WHATSocial Media allows for deeper and wider interaction in the world

Photo by wy_jackrabbit

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsStructure and Adaptability

from a mindset of methodology and ldquostepsrdquo to a of spirit of embraced chaos and institutional fluidity

eg Changes how we structure our communal lives congregation and councils

SOCIAL MEDIA SO WHATSocial Media supports and encourages structural and institutional flexibility Photo by 31878512N06

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsInfluence and Social Capital

from a monolithic presence and mindset to a niche reality and opportunity for growth

eg denominational evangelism strategies will change

SOCIAL MEDIA SO WHATSocial Media creates broad niche spaces of community

Photo by glamhag

Saturday October 5 2013

SFPBY | BREYESCHOW

Long Tail Effect

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsTechnology and Community

from geographic clustering and isolation to broad global community

eg our understanding and experience of community privacy and social interaction is broadened

SOCIAL MEDIA SO WHATSocial Media crosses geographic and communal boundaries

Photo by splityarn

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Explained

SOCIAL MEDIA BY SAY IT VISUALLY

Saturday October 5 2013

SFPBY | BREYESCHOW

SM AssumptionsSocial Media is only another medium of communication and expression

Social Media is generational air and gives insight into a particular worldview

Social Media is highly contextually and it will be embraced at various degrees

Social Media demands a high sense of self-worth as it has a flattening effect on community and the role of leadership

Social Media will not save [insert org]

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PitfallsSM as idol savior or quick fix

SM as distraction

SM as careless expression

SM as overestimated ROI

SM as echo chamber

SM as over-and-above F2F

SM as an entry to bullying and unwanted contact

Photo by amagill

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Possibilities SM can build up and strengthen the Body of Christ

SM allows the church to model a different way of living

SM compels the church to see the world beyond its bubble

SM liberates faithful expression of creativity and creation

SM provides accountability

SM offers a place of communal care and spiritual renewal

Photo by Kalexanderson

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Posturesbe with people tinker with the betas but join in where folks are already

be you appropriate honest consistent just as you would be in real life (IRL)

be interactive engage comment respond inquire link and like

be mindful Most people lurk and observe without ever interacting

be humblebold donrsquot underestimate the influence of your thinking but avoid delusions of grandeur

be npr earn the right to shillPHOTO BY JACKHEART

Saturday October 5 2013

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 5: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

name

ministry context

current use of social media gadgets networks not at all etc

one question or issue you hope is addressed during our time today

one interesting quirky unique or surprising things about you hobby adventure interesting dream etc

Who are you

Saturday October 5 2013

SFPBY | BREYESCHOW

Who is Bruce

Saturday October 5 2013

SFPBY | BREYESCHOW

DisclaimersFOCUS Knowing the whys of SM is more important than mastering a

KIM SM will not save the church

BUTT IN Lots of info and I go fast

EXPERT My lens as a pastor the place where praxis and theory converge

STIPULATIONS I use generalities to save time but push back

TWITTER breyeschow sfpby

TRANSLATION Yoursquoll do it best

SLIDES slidesharenetbreyeschow

Saturday October 5 2013

SFPBY | BREYESCHOW

Why BotherGenesis 17-18 - Will a son be born to a man 100 years old and a woman the age of 90

Abraham gave the best of what he had Sarah laughed

God is NOT done with us and is continually asking us to birth new irrational and unexpected things

What are we being asked to birth to give and to know

Gladys Burrill 922011 Honolulu Marathon

Photo AP

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsAuthority and ldquotrdquoruth

from a single source of authority to an open source of discernment

eg how we explore and discern Scripture politics culture worship decision making etc changes

SOCIAL MEDIA SO WHAT Social media opens up decision making and equalizes authority

Photo by carbonnyc

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsMobility and Commitment

from a life-long commitment to ldquoplacerdquo to an expectation of transience and change

eg we change how we perceive a personrsquos commitment in terms of longevity

SOCIAL MEDIA SO WHATSocial Media systematizes the speed and rhythms of life

Photo by carbonnyc

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsSpirituality and Public Engagement

from a silent understanding of separating church and state to an increased move to a public expression of faith and politics

eg we acknowledge political realities while encouraging personal discernment

SOCIAL MEDIA SO WHATSocial Media allows for deeper and wider interaction in the world

Photo by wy_jackrabbit

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsStructure and Adaptability

from a mindset of methodology and ldquostepsrdquo to a of spirit of embraced chaos and institutional fluidity

eg Changes how we structure our communal lives congregation and councils

SOCIAL MEDIA SO WHATSocial Media supports and encourages structural and institutional flexibility Photo by 31878512N06

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsInfluence and Social Capital

from a monolithic presence and mindset to a niche reality and opportunity for growth

eg denominational evangelism strategies will change

SOCIAL MEDIA SO WHATSocial Media creates broad niche spaces of community

Photo by glamhag

Saturday October 5 2013

SFPBY | BREYESCHOW

Long Tail Effect

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsTechnology and Community

from geographic clustering and isolation to broad global community

eg our understanding and experience of community privacy and social interaction is broadened

SOCIAL MEDIA SO WHATSocial Media crosses geographic and communal boundaries

Photo by splityarn

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Explained

SOCIAL MEDIA BY SAY IT VISUALLY

Saturday October 5 2013

SFPBY | BREYESCHOW

SM AssumptionsSocial Media is only another medium of communication and expression

Social Media is generational air and gives insight into a particular worldview

Social Media is highly contextually and it will be embraced at various degrees

Social Media demands a high sense of self-worth as it has a flattening effect on community and the role of leadership

Social Media will not save [insert org]

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PitfallsSM as idol savior or quick fix

SM as distraction

SM as careless expression

SM as overestimated ROI

SM as echo chamber

SM as over-and-above F2F

SM as an entry to bullying and unwanted contact

Photo by amagill

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Possibilities SM can build up and strengthen the Body of Christ

SM allows the church to model a different way of living

SM compels the church to see the world beyond its bubble

SM liberates faithful expression of creativity and creation

SM provides accountability

SM offers a place of communal care and spiritual renewal

Photo by Kalexanderson

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Posturesbe with people tinker with the betas but join in where folks are already

be you appropriate honest consistent just as you would be in real life (IRL)

be interactive engage comment respond inquire link and like

be mindful Most people lurk and observe without ever interacting

be humblebold donrsquot underestimate the influence of your thinking but avoid delusions of grandeur

be npr earn the right to shillPHOTO BY JACKHEART

Saturday October 5 2013

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 6: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

Who is Bruce

Saturday October 5 2013

SFPBY | BREYESCHOW

DisclaimersFOCUS Knowing the whys of SM is more important than mastering a

KIM SM will not save the church

BUTT IN Lots of info and I go fast

EXPERT My lens as a pastor the place where praxis and theory converge

STIPULATIONS I use generalities to save time but push back

TWITTER breyeschow sfpby

TRANSLATION Yoursquoll do it best

SLIDES slidesharenetbreyeschow

Saturday October 5 2013

SFPBY | BREYESCHOW

Why BotherGenesis 17-18 - Will a son be born to a man 100 years old and a woman the age of 90

Abraham gave the best of what he had Sarah laughed

God is NOT done with us and is continually asking us to birth new irrational and unexpected things

What are we being asked to birth to give and to know

Gladys Burrill 922011 Honolulu Marathon

Photo AP

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsAuthority and ldquotrdquoruth

from a single source of authority to an open source of discernment

eg how we explore and discern Scripture politics culture worship decision making etc changes

SOCIAL MEDIA SO WHAT Social media opens up decision making and equalizes authority

Photo by carbonnyc

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsMobility and Commitment

from a life-long commitment to ldquoplacerdquo to an expectation of transience and change

eg we change how we perceive a personrsquos commitment in terms of longevity

SOCIAL MEDIA SO WHATSocial Media systematizes the speed and rhythms of life

Photo by carbonnyc

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsSpirituality and Public Engagement

from a silent understanding of separating church and state to an increased move to a public expression of faith and politics

eg we acknowledge political realities while encouraging personal discernment

SOCIAL MEDIA SO WHATSocial Media allows for deeper and wider interaction in the world

Photo by wy_jackrabbit

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsStructure and Adaptability

from a mindset of methodology and ldquostepsrdquo to a of spirit of embraced chaos and institutional fluidity

eg Changes how we structure our communal lives congregation and councils

SOCIAL MEDIA SO WHATSocial Media supports and encourages structural and institutional flexibility Photo by 31878512N06

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsInfluence and Social Capital

from a monolithic presence and mindset to a niche reality and opportunity for growth

eg denominational evangelism strategies will change

SOCIAL MEDIA SO WHATSocial Media creates broad niche spaces of community

Photo by glamhag

Saturday October 5 2013

SFPBY | BREYESCHOW

Long Tail Effect

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsTechnology and Community

from geographic clustering and isolation to broad global community

eg our understanding and experience of community privacy and social interaction is broadened

SOCIAL MEDIA SO WHATSocial Media crosses geographic and communal boundaries

Photo by splityarn

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Explained

SOCIAL MEDIA BY SAY IT VISUALLY

Saturday October 5 2013

SFPBY | BREYESCHOW

SM AssumptionsSocial Media is only another medium of communication and expression

Social Media is generational air and gives insight into a particular worldview

Social Media is highly contextually and it will be embraced at various degrees

Social Media demands a high sense of self-worth as it has a flattening effect on community and the role of leadership

Social Media will not save [insert org]

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PitfallsSM as idol savior or quick fix

SM as distraction

SM as careless expression

SM as overestimated ROI

SM as echo chamber

SM as over-and-above F2F

SM as an entry to bullying and unwanted contact

Photo by amagill

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Possibilities SM can build up and strengthen the Body of Christ

SM allows the church to model a different way of living

SM compels the church to see the world beyond its bubble

SM liberates faithful expression of creativity and creation

SM provides accountability

SM offers a place of communal care and spiritual renewal

Photo by Kalexanderson

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Posturesbe with people tinker with the betas but join in where folks are already

be you appropriate honest consistent just as you would be in real life (IRL)

be interactive engage comment respond inquire link and like

be mindful Most people lurk and observe without ever interacting

be humblebold donrsquot underestimate the influence of your thinking but avoid delusions of grandeur

be npr earn the right to shillPHOTO BY JACKHEART

Saturday October 5 2013

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 7: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

DisclaimersFOCUS Knowing the whys of SM is more important than mastering a

KIM SM will not save the church

BUTT IN Lots of info and I go fast

EXPERT My lens as a pastor the place where praxis and theory converge

STIPULATIONS I use generalities to save time but push back

TWITTER breyeschow sfpby

TRANSLATION Yoursquoll do it best

SLIDES slidesharenetbreyeschow

Saturday October 5 2013

SFPBY | BREYESCHOW

Why BotherGenesis 17-18 - Will a son be born to a man 100 years old and a woman the age of 90

Abraham gave the best of what he had Sarah laughed

God is NOT done with us and is continually asking us to birth new irrational and unexpected things

What are we being asked to birth to give and to know

Gladys Burrill 922011 Honolulu Marathon

Photo AP

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsAuthority and ldquotrdquoruth

from a single source of authority to an open source of discernment

eg how we explore and discern Scripture politics culture worship decision making etc changes

SOCIAL MEDIA SO WHAT Social media opens up decision making and equalizes authority

Photo by carbonnyc

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsMobility and Commitment

from a life-long commitment to ldquoplacerdquo to an expectation of transience and change

eg we change how we perceive a personrsquos commitment in terms of longevity

SOCIAL MEDIA SO WHATSocial Media systematizes the speed and rhythms of life

Photo by carbonnyc

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsSpirituality and Public Engagement

from a silent understanding of separating church and state to an increased move to a public expression of faith and politics

eg we acknowledge political realities while encouraging personal discernment

SOCIAL MEDIA SO WHATSocial Media allows for deeper and wider interaction in the world

Photo by wy_jackrabbit

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsStructure and Adaptability

from a mindset of methodology and ldquostepsrdquo to a of spirit of embraced chaos and institutional fluidity

eg Changes how we structure our communal lives congregation and councils

SOCIAL MEDIA SO WHATSocial Media supports and encourages structural and institutional flexibility Photo by 31878512N06

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsInfluence and Social Capital

from a monolithic presence and mindset to a niche reality and opportunity for growth

eg denominational evangelism strategies will change

SOCIAL MEDIA SO WHATSocial Media creates broad niche spaces of community

Photo by glamhag

Saturday October 5 2013

SFPBY | BREYESCHOW

Long Tail Effect

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsTechnology and Community

from geographic clustering and isolation to broad global community

eg our understanding and experience of community privacy and social interaction is broadened

SOCIAL MEDIA SO WHATSocial Media crosses geographic and communal boundaries

Photo by splityarn

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Explained

SOCIAL MEDIA BY SAY IT VISUALLY

Saturday October 5 2013

SFPBY | BREYESCHOW

SM AssumptionsSocial Media is only another medium of communication and expression

Social Media is generational air and gives insight into a particular worldview

Social Media is highly contextually and it will be embraced at various degrees

Social Media demands a high sense of self-worth as it has a flattening effect on community and the role of leadership

Social Media will not save [insert org]

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PitfallsSM as idol savior or quick fix

SM as distraction

SM as careless expression

SM as overestimated ROI

SM as echo chamber

SM as over-and-above F2F

SM as an entry to bullying and unwanted contact

Photo by amagill

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Possibilities SM can build up and strengthen the Body of Christ

SM allows the church to model a different way of living

SM compels the church to see the world beyond its bubble

SM liberates faithful expression of creativity and creation

SM provides accountability

SM offers a place of communal care and spiritual renewal

Photo by Kalexanderson

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Posturesbe with people tinker with the betas but join in where folks are already

be you appropriate honest consistent just as you would be in real life (IRL)

be interactive engage comment respond inquire link and like

be mindful Most people lurk and observe without ever interacting

be humblebold donrsquot underestimate the influence of your thinking but avoid delusions of grandeur

be npr earn the right to shillPHOTO BY JACKHEART

Saturday October 5 2013

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 8: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

Why BotherGenesis 17-18 - Will a son be born to a man 100 years old and a woman the age of 90

Abraham gave the best of what he had Sarah laughed

God is NOT done with us and is continually asking us to birth new irrational and unexpected things

What are we being asked to birth to give and to know

Gladys Burrill 922011 Honolulu Marathon

Photo AP

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsAuthority and ldquotrdquoruth

from a single source of authority to an open source of discernment

eg how we explore and discern Scripture politics culture worship decision making etc changes

SOCIAL MEDIA SO WHAT Social media opens up decision making and equalizes authority

Photo by carbonnyc

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsMobility and Commitment

from a life-long commitment to ldquoplacerdquo to an expectation of transience and change

eg we change how we perceive a personrsquos commitment in terms of longevity

SOCIAL MEDIA SO WHATSocial Media systematizes the speed and rhythms of life

Photo by carbonnyc

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsSpirituality and Public Engagement

from a silent understanding of separating church and state to an increased move to a public expression of faith and politics

eg we acknowledge political realities while encouraging personal discernment

SOCIAL MEDIA SO WHATSocial Media allows for deeper and wider interaction in the world

Photo by wy_jackrabbit

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsStructure and Adaptability

from a mindset of methodology and ldquostepsrdquo to a of spirit of embraced chaos and institutional fluidity

eg Changes how we structure our communal lives congregation and councils

SOCIAL MEDIA SO WHATSocial Media supports and encourages structural and institutional flexibility Photo by 31878512N06

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsInfluence and Social Capital

from a monolithic presence and mindset to a niche reality and opportunity for growth

eg denominational evangelism strategies will change

SOCIAL MEDIA SO WHATSocial Media creates broad niche spaces of community

Photo by glamhag

Saturday October 5 2013

SFPBY | BREYESCHOW

Long Tail Effect

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsTechnology and Community

from geographic clustering and isolation to broad global community

eg our understanding and experience of community privacy and social interaction is broadened

SOCIAL MEDIA SO WHATSocial Media crosses geographic and communal boundaries

Photo by splityarn

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Explained

SOCIAL MEDIA BY SAY IT VISUALLY

Saturday October 5 2013

SFPBY | BREYESCHOW

SM AssumptionsSocial Media is only another medium of communication and expression

Social Media is generational air and gives insight into a particular worldview

Social Media is highly contextually and it will be embraced at various degrees

Social Media demands a high sense of self-worth as it has a flattening effect on community and the role of leadership

Social Media will not save [insert org]

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PitfallsSM as idol savior or quick fix

SM as distraction

SM as careless expression

SM as overestimated ROI

SM as echo chamber

SM as over-and-above F2F

SM as an entry to bullying and unwanted contact

Photo by amagill

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Possibilities SM can build up and strengthen the Body of Christ

SM allows the church to model a different way of living

SM compels the church to see the world beyond its bubble

SM liberates faithful expression of creativity and creation

SM provides accountability

SM offers a place of communal care and spiritual renewal

Photo by Kalexanderson

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Posturesbe with people tinker with the betas but join in where folks are already

be you appropriate honest consistent just as you would be in real life (IRL)

be interactive engage comment respond inquire link and like

be mindful Most people lurk and observe without ever interacting

be humblebold donrsquot underestimate the influence of your thinking but avoid delusions of grandeur

be npr earn the right to shillPHOTO BY JACKHEART

Saturday October 5 2013

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 9: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

21C Culture ShiftsAuthority and ldquotrdquoruth

from a single source of authority to an open source of discernment

eg how we explore and discern Scripture politics culture worship decision making etc changes

SOCIAL MEDIA SO WHAT Social media opens up decision making and equalizes authority

Photo by carbonnyc

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsMobility and Commitment

from a life-long commitment to ldquoplacerdquo to an expectation of transience and change

eg we change how we perceive a personrsquos commitment in terms of longevity

SOCIAL MEDIA SO WHATSocial Media systematizes the speed and rhythms of life

Photo by carbonnyc

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsSpirituality and Public Engagement

from a silent understanding of separating church and state to an increased move to a public expression of faith and politics

eg we acknowledge political realities while encouraging personal discernment

SOCIAL MEDIA SO WHATSocial Media allows for deeper and wider interaction in the world

Photo by wy_jackrabbit

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsStructure and Adaptability

from a mindset of methodology and ldquostepsrdquo to a of spirit of embraced chaos and institutional fluidity

eg Changes how we structure our communal lives congregation and councils

SOCIAL MEDIA SO WHATSocial Media supports and encourages structural and institutional flexibility Photo by 31878512N06

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsInfluence and Social Capital

from a monolithic presence and mindset to a niche reality and opportunity for growth

eg denominational evangelism strategies will change

SOCIAL MEDIA SO WHATSocial Media creates broad niche spaces of community

Photo by glamhag

Saturday October 5 2013

SFPBY | BREYESCHOW

Long Tail Effect

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsTechnology and Community

from geographic clustering and isolation to broad global community

eg our understanding and experience of community privacy and social interaction is broadened

SOCIAL MEDIA SO WHATSocial Media crosses geographic and communal boundaries

Photo by splityarn

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Explained

SOCIAL MEDIA BY SAY IT VISUALLY

Saturday October 5 2013

SFPBY | BREYESCHOW

SM AssumptionsSocial Media is only another medium of communication and expression

Social Media is generational air and gives insight into a particular worldview

Social Media is highly contextually and it will be embraced at various degrees

Social Media demands a high sense of self-worth as it has a flattening effect on community and the role of leadership

Social Media will not save [insert org]

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PitfallsSM as idol savior or quick fix

SM as distraction

SM as careless expression

SM as overestimated ROI

SM as echo chamber

SM as over-and-above F2F

SM as an entry to bullying and unwanted contact

Photo by amagill

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Possibilities SM can build up and strengthen the Body of Christ

SM allows the church to model a different way of living

SM compels the church to see the world beyond its bubble

SM liberates faithful expression of creativity and creation

SM provides accountability

SM offers a place of communal care and spiritual renewal

Photo by Kalexanderson

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Posturesbe with people tinker with the betas but join in where folks are already

be you appropriate honest consistent just as you would be in real life (IRL)

be interactive engage comment respond inquire link and like

be mindful Most people lurk and observe without ever interacting

be humblebold donrsquot underestimate the influence of your thinking but avoid delusions of grandeur

be npr earn the right to shillPHOTO BY JACKHEART

Saturday October 5 2013

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 10: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

21C Culture ShiftsMobility and Commitment

from a life-long commitment to ldquoplacerdquo to an expectation of transience and change

eg we change how we perceive a personrsquos commitment in terms of longevity

SOCIAL MEDIA SO WHATSocial Media systematizes the speed and rhythms of life

Photo by carbonnyc

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsSpirituality and Public Engagement

from a silent understanding of separating church and state to an increased move to a public expression of faith and politics

eg we acknowledge political realities while encouraging personal discernment

SOCIAL MEDIA SO WHATSocial Media allows for deeper and wider interaction in the world

Photo by wy_jackrabbit

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsStructure and Adaptability

from a mindset of methodology and ldquostepsrdquo to a of spirit of embraced chaos and institutional fluidity

eg Changes how we structure our communal lives congregation and councils

SOCIAL MEDIA SO WHATSocial Media supports and encourages structural and institutional flexibility Photo by 31878512N06

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsInfluence and Social Capital

from a monolithic presence and mindset to a niche reality and opportunity for growth

eg denominational evangelism strategies will change

SOCIAL MEDIA SO WHATSocial Media creates broad niche spaces of community

Photo by glamhag

Saturday October 5 2013

SFPBY | BREYESCHOW

Long Tail Effect

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsTechnology and Community

from geographic clustering and isolation to broad global community

eg our understanding and experience of community privacy and social interaction is broadened

SOCIAL MEDIA SO WHATSocial Media crosses geographic and communal boundaries

Photo by splityarn

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Explained

SOCIAL MEDIA BY SAY IT VISUALLY

Saturday October 5 2013

SFPBY | BREYESCHOW

SM AssumptionsSocial Media is only another medium of communication and expression

Social Media is generational air and gives insight into a particular worldview

Social Media is highly contextually and it will be embraced at various degrees

Social Media demands a high sense of self-worth as it has a flattening effect on community and the role of leadership

Social Media will not save [insert org]

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PitfallsSM as idol savior or quick fix

SM as distraction

SM as careless expression

SM as overestimated ROI

SM as echo chamber

SM as over-and-above F2F

SM as an entry to bullying and unwanted contact

Photo by amagill

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Possibilities SM can build up and strengthen the Body of Christ

SM allows the church to model a different way of living

SM compels the church to see the world beyond its bubble

SM liberates faithful expression of creativity and creation

SM provides accountability

SM offers a place of communal care and spiritual renewal

Photo by Kalexanderson

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Posturesbe with people tinker with the betas but join in where folks are already

be you appropriate honest consistent just as you would be in real life (IRL)

be interactive engage comment respond inquire link and like

be mindful Most people lurk and observe without ever interacting

be humblebold donrsquot underestimate the influence of your thinking but avoid delusions of grandeur

be npr earn the right to shillPHOTO BY JACKHEART

Saturday October 5 2013

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 11: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

21C Culture ShiftsSpirituality and Public Engagement

from a silent understanding of separating church and state to an increased move to a public expression of faith and politics

eg we acknowledge political realities while encouraging personal discernment

SOCIAL MEDIA SO WHATSocial Media allows for deeper and wider interaction in the world

Photo by wy_jackrabbit

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsStructure and Adaptability

from a mindset of methodology and ldquostepsrdquo to a of spirit of embraced chaos and institutional fluidity

eg Changes how we structure our communal lives congregation and councils

SOCIAL MEDIA SO WHATSocial Media supports and encourages structural and institutional flexibility Photo by 31878512N06

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsInfluence and Social Capital

from a monolithic presence and mindset to a niche reality and opportunity for growth

eg denominational evangelism strategies will change

SOCIAL MEDIA SO WHATSocial Media creates broad niche spaces of community

Photo by glamhag

Saturday October 5 2013

SFPBY | BREYESCHOW

Long Tail Effect

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsTechnology and Community

from geographic clustering and isolation to broad global community

eg our understanding and experience of community privacy and social interaction is broadened

SOCIAL MEDIA SO WHATSocial Media crosses geographic and communal boundaries

Photo by splityarn

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Explained

SOCIAL MEDIA BY SAY IT VISUALLY

Saturday October 5 2013

SFPBY | BREYESCHOW

SM AssumptionsSocial Media is only another medium of communication and expression

Social Media is generational air and gives insight into a particular worldview

Social Media is highly contextually and it will be embraced at various degrees

Social Media demands a high sense of self-worth as it has a flattening effect on community and the role of leadership

Social Media will not save [insert org]

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PitfallsSM as idol savior or quick fix

SM as distraction

SM as careless expression

SM as overestimated ROI

SM as echo chamber

SM as over-and-above F2F

SM as an entry to bullying and unwanted contact

Photo by amagill

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Possibilities SM can build up and strengthen the Body of Christ

SM allows the church to model a different way of living

SM compels the church to see the world beyond its bubble

SM liberates faithful expression of creativity and creation

SM provides accountability

SM offers a place of communal care and spiritual renewal

Photo by Kalexanderson

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Posturesbe with people tinker with the betas but join in where folks are already

be you appropriate honest consistent just as you would be in real life (IRL)

be interactive engage comment respond inquire link and like

be mindful Most people lurk and observe without ever interacting

be humblebold donrsquot underestimate the influence of your thinking but avoid delusions of grandeur

be npr earn the right to shillPHOTO BY JACKHEART

Saturday October 5 2013

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 12: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

21C Culture ShiftsStructure and Adaptability

from a mindset of methodology and ldquostepsrdquo to a of spirit of embraced chaos and institutional fluidity

eg Changes how we structure our communal lives congregation and councils

SOCIAL MEDIA SO WHATSocial Media supports and encourages structural and institutional flexibility Photo by 31878512N06

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsInfluence and Social Capital

from a monolithic presence and mindset to a niche reality and opportunity for growth

eg denominational evangelism strategies will change

SOCIAL MEDIA SO WHATSocial Media creates broad niche spaces of community

Photo by glamhag

Saturday October 5 2013

SFPBY | BREYESCHOW

Long Tail Effect

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsTechnology and Community

from geographic clustering and isolation to broad global community

eg our understanding and experience of community privacy and social interaction is broadened

SOCIAL MEDIA SO WHATSocial Media crosses geographic and communal boundaries

Photo by splityarn

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Explained

SOCIAL MEDIA BY SAY IT VISUALLY

Saturday October 5 2013

SFPBY | BREYESCHOW

SM AssumptionsSocial Media is only another medium of communication and expression

Social Media is generational air and gives insight into a particular worldview

Social Media is highly contextually and it will be embraced at various degrees

Social Media demands a high sense of self-worth as it has a flattening effect on community and the role of leadership

Social Media will not save [insert org]

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PitfallsSM as idol savior or quick fix

SM as distraction

SM as careless expression

SM as overestimated ROI

SM as echo chamber

SM as over-and-above F2F

SM as an entry to bullying and unwanted contact

Photo by amagill

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Possibilities SM can build up and strengthen the Body of Christ

SM allows the church to model a different way of living

SM compels the church to see the world beyond its bubble

SM liberates faithful expression of creativity and creation

SM provides accountability

SM offers a place of communal care and spiritual renewal

Photo by Kalexanderson

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Posturesbe with people tinker with the betas but join in where folks are already

be you appropriate honest consistent just as you would be in real life (IRL)

be interactive engage comment respond inquire link and like

be mindful Most people lurk and observe without ever interacting

be humblebold donrsquot underestimate the influence of your thinking but avoid delusions of grandeur

be npr earn the right to shillPHOTO BY JACKHEART

Saturday October 5 2013

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 13: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

21C Culture ShiftsInfluence and Social Capital

from a monolithic presence and mindset to a niche reality and opportunity for growth

eg denominational evangelism strategies will change

SOCIAL MEDIA SO WHATSocial Media creates broad niche spaces of community

Photo by glamhag

Saturday October 5 2013

SFPBY | BREYESCHOW

Long Tail Effect

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsTechnology and Community

from geographic clustering and isolation to broad global community

eg our understanding and experience of community privacy and social interaction is broadened

SOCIAL MEDIA SO WHATSocial Media crosses geographic and communal boundaries

Photo by splityarn

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Explained

SOCIAL MEDIA BY SAY IT VISUALLY

Saturday October 5 2013

SFPBY | BREYESCHOW

SM AssumptionsSocial Media is only another medium of communication and expression

Social Media is generational air and gives insight into a particular worldview

Social Media is highly contextually and it will be embraced at various degrees

Social Media demands a high sense of self-worth as it has a flattening effect on community and the role of leadership

Social Media will not save [insert org]

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PitfallsSM as idol savior or quick fix

SM as distraction

SM as careless expression

SM as overestimated ROI

SM as echo chamber

SM as over-and-above F2F

SM as an entry to bullying and unwanted contact

Photo by amagill

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Possibilities SM can build up and strengthen the Body of Christ

SM allows the church to model a different way of living

SM compels the church to see the world beyond its bubble

SM liberates faithful expression of creativity and creation

SM provides accountability

SM offers a place of communal care and spiritual renewal

Photo by Kalexanderson

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Posturesbe with people tinker with the betas but join in where folks are already

be you appropriate honest consistent just as you would be in real life (IRL)

be interactive engage comment respond inquire link and like

be mindful Most people lurk and observe without ever interacting

be humblebold donrsquot underestimate the influence of your thinking but avoid delusions of grandeur

be npr earn the right to shillPHOTO BY JACKHEART

Saturday October 5 2013

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 14: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

Long Tail Effect

Saturday October 5 2013

SFPBY | BREYESCHOW

21C Culture ShiftsTechnology and Community

from geographic clustering and isolation to broad global community

eg our understanding and experience of community privacy and social interaction is broadened

SOCIAL MEDIA SO WHATSocial Media crosses geographic and communal boundaries

Photo by splityarn

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Explained

SOCIAL MEDIA BY SAY IT VISUALLY

Saturday October 5 2013

SFPBY | BREYESCHOW

SM AssumptionsSocial Media is only another medium of communication and expression

Social Media is generational air and gives insight into a particular worldview

Social Media is highly contextually and it will be embraced at various degrees

Social Media demands a high sense of self-worth as it has a flattening effect on community and the role of leadership

Social Media will not save [insert org]

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PitfallsSM as idol savior or quick fix

SM as distraction

SM as careless expression

SM as overestimated ROI

SM as echo chamber

SM as over-and-above F2F

SM as an entry to bullying and unwanted contact

Photo by amagill

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Possibilities SM can build up and strengthen the Body of Christ

SM allows the church to model a different way of living

SM compels the church to see the world beyond its bubble

SM liberates faithful expression of creativity and creation

SM provides accountability

SM offers a place of communal care and spiritual renewal

Photo by Kalexanderson

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Posturesbe with people tinker with the betas but join in where folks are already

be you appropriate honest consistent just as you would be in real life (IRL)

be interactive engage comment respond inquire link and like

be mindful Most people lurk and observe without ever interacting

be humblebold donrsquot underestimate the influence of your thinking but avoid delusions of grandeur

be npr earn the right to shillPHOTO BY JACKHEART

Saturday October 5 2013

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 15: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

21C Culture ShiftsTechnology and Community

from geographic clustering and isolation to broad global community

eg our understanding and experience of community privacy and social interaction is broadened

SOCIAL MEDIA SO WHATSocial Media crosses geographic and communal boundaries

Photo by splityarn

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Explained

SOCIAL MEDIA BY SAY IT VISUALLY

Saturday October 5 2013

SFPBY | BREYESCHOW

SM AssumptionsSocial Media is only another medium of communication and expression

Social Media is generational air and gives insight into a particular worldview

Social Media is highly contextually and it will be embraced at various degrees

Social Media demands a high sense of self-worth as it has a flattening effect on community and the role of leadership

Social Media will not save [insert org]

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PitfallsSM as idol savior or quick fix

SM as distraction

SM as careless expression

SM as overestimated ROI

SM as echo chamber

SM as over-and-above F2F

SM as an entry to bullying and unwanted contact

Photo by amagill

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Possibilities SM can build up and strengthen the Body of Christ

SM allows the church to model a different way of living

SM compels the church to see the world beyond its bubble

SM liberates faithful expression of creativity and creation

SM provides accountability

SM offers a place of communal care and spiritual renewal

Photo by Kalexanderson

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Posturesbe with people tinker with the betas but join in where folks are already

be you appropriate honest consistent just as you would be in real life (IRL)

be interactive engage comment respond inquire link and like

be mindful Most people lurk and observe without ever interacting

be humblebold donrsquot underestimate the influence of your thinking but avoid delusions of grandeur

be npr earn the right to shillPHOTO BY JACKHEART

Saturday October 5 2013

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 16: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

Social Media Explained

SOCIAL MEDIA BY SAY IT VISUALLY

Saturday October 5 2013

SFPBY | BREYESCHOW

SM AssumptionsSocial Media is only another medium of communication and expression

Social Media is generational air and gives insight into a particular worldview

Social Media is highly contextually and it will be embraced at various degrees

Social Media demands a high sense of self-worth as it has a flattening effect on community and the role of leadership

Social Media will not save [insert org]

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PitfallsSM as idol savior or quick fix

SM as distraction

SM as careless expression

SM as overestimated ROI

SM as echo chamber

SM as over-and-above F2F

SM as an entry to bullying and unwanted contact

Photo by amagill

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Possibilities SM can build up and strengthen the Body of Christ

SM allows the church to model a different way of living

SM compels the church to see the world beyond its bubble

SM liberates faithful expression of creativity and creation

SM provides accountability

SM offers a place of communal care and spiritual renewal

Photo by Kalexanderson

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Posturesbe with people tinker with the betas but join in where folks are already

be you appropriate honest consistent just as you would be in real life (IRL)

be interactive engage comment respond inquire link and like

be mindful Most people lurk and observe without ever interacting

be humblebold donrsquot underestimate the influence of your thinking but avoid delusions of grandeur

be npr earn the right to shillPHOTO BY JACKHEART

Saturday October 5 2013

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 17: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

SM AssumptionsSocial Media is only another medium of communication and expression

Social Media is generational air and gives insight into a particular worldview

Social Media is highly contextually and it will be embraced at various degrees

Social Media demands a high sense of self-worth as it has a flattening effect on community and the role of leadership

Social Media will not save [insert org]

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PitfallsSM as idol savior or quick fix

SM as distraction

SM as careless expression

SM as overestimated ROI

SM as echo chamber

SM as over-and-above F2F

SM as an entry to bullying and unwanted contact

Photo by amagill

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Possibilities SM can build up and strengthen the Body of Christ

SM allows the church to model a different way of living

SM compels the church to see the world beyond its bubble

SM liberates faithful expression of creativity and creation

SM provides accountability

SM offers a place of communal care and spiritual renewal

Photo by Kalexanderson

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Posturesbe with people tinker with the betas but join in where folks are already

be you appropriate honest consistent just as you would be in real life (IRL)

be interactive engage comment respond inquire link and like

be mindful Most people lurk and observe without ever interacting

be humblebold donrsquot underestimate the influence of your thinking but avoid delusions of grandeur

be npr earn the right to shillPHOTO BY JACKHEART

Saturday October 5 2013

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 18: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

Social Media PitfallsSM as idol savior or quick fix

SM as distraction

SM as careless expression

SM as overestimated ROI

SM as echo chamber

SM as over-and-above F2F

SM as an entry to bullying and unwanted contact

Photo by amagill

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Possibilities SM can build up and strengthen the Body of Christ

SM allows the church to model a different way of living

SM compels the church to see the world beyond its bubble

SM liberates faithful expression of creativity and creation

SM provides accountability

SM offers a place of communal care and spiritual renewal

Photo by Kalexanderson

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Posturesbe with people tinker with the betas but join in where folks are already

be you appropriate honest consistent just as you would be in real life (IRL)

be interactive engage comment respond inquire link and like

be mindful Most people lurk and observe without ever interacting

be humblebold donrsquot underestimate the influence of your thinking but avoid delusions of grandeur

be npr earn the right to shillPHOTO BY JACKHEART

Saturday October 5 2013

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 19: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

Social Media Possibilities SM can build up and strengthen the Body of Christ

SM allows the church to model a different way of living

SM compels the church to see the world beyond its bubble

SM liberates faithful expression of creativity and creation

SM provides accountability

SM offers a place of communal care and spiritual renewal

Photo by Kalexanderson

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media Posturesbe with people tinker with the betas but join in where folks are already

be you appropriate honest consistent just as you would be in real life (IRL)

be interactive engage comment respond inquire link and like

be mindful Most people lurk and observe without ever interacting

be humblebold donrsquot underestimate the influence of your thinking but avoid delusions of grandeur

be npr earn the right to shillPHOTO BY JACKHEART

Saturday October 5 2013

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 20: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

Social Media Posturesbe with people tinker with the betas but join in where folks are already

be you appropriate honest consistent just as you would be in real life (IRL)

be interactive engage comment respond inquire link and like

be mindful Most people lurk and observe without ever interacting

be humblebold donrsquot underestimate the influence of your thinking but avoid delusions of grandeur

be npr earn the right to shillPHOTO BY JACKHEART

Saturday October 5 2013

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 21: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

Questions

Photo by milos milosevic

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Saturday October 5 2013

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 22: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

Break and Shameless PlugTHE DEFINITIVE-ISH GUIDE FOR USING

SOCIAL MEDIA IN THE CHURCH

Saturday October 5 2013

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 23: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

Facebook in Real Life

HTTPYOUTUBEMRSRLZIYH20

Saturday October 5 2013

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 24: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOWSaturday October 5 2013

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 25: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

Smarty Pants Termssmart phones tablets and androids

Traditional Media v Social Media

Web 10 v Web 20

Social Networking

Open Source Software

Cloud Technology

weB+logs = Blogs vLogs

feeds aggregators and readers

tagging and hashtags

Checking In

QRCode

Saturday October 5 2013

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 26: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

Social Media PlatformsGoogle + huddle hangout drive voice mail docs calendars

Blogging typepad wordpress blogger tumblr

Networks twitter FB linkedin Google+ nextdoor MySpace

Media lastfm goodreads pandora spotify iheartradio

Photo instagram flickr smugmug picasa snapchat

Video vimeo youtube huddle vine

Convos skype hangout groupme oovoo gotomeeting kik

Productivity dropbox slideshare doodle wufoo evernote

Reviews yelp amazon foursquare google miso getglue

eNewsletters madmimi mailchimp constant contact

Location foursquare yelp places banjo

Curating pinterest scoopit storify buffer hootsuite

Saturday October 5 2013

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 27: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

TOP

ESSENTIAL SOCIAL MEDIA SITES FOR CHURCH

Saturday October 5 2013

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 28: Definitive-ish Guide for Using Social Media in the Church

CREATIVITYunleashing and

supporting artistry

COMMUNICATION with messaging and delivery of content CONNECTION

building community and interactivity

CURATIONgathering and

sharing content

COORDINATIONwith organization and productivity

CONTEMPLATIONpersonal reflection and

spiritual practices

Six Areas of Evaluation

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 29: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

wwwfacebookcom

USES

UPDATE personality and content

LISTS ldquolikerdquo happenings of ministry

GROUPS to have group discussions

EVENTS buzz generation not tracking

Facebook

Saturday October 5 2013

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 30: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

httptwittercom

USES

Create lists to keep up community members

Follow local orgs and businesses for news and local happenings

Connect to things outside context for curation

Use hashtags to connect beyond current followers

Twitter

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 31: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

wwwgetpocketcom

USES

Saving Links

Feeding content to distribution services

Archiving content

Pocketcom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 32: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

wwwbufferappcom

USES

Effective posting patterns

Buffered and scheduled

Night owls and early birds

Buffercom

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 33: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

wwwpinterestcom

USES

Collect image and liturgy for a season Lent Easters etc

Discover educational ideas workshop rotation adults etc

Gather sermon material

Curate trusted content to share with the community

Pinterest

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 34: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

wwwdoodlecom

USES

Set dates

Take simple polls

Share decision making

Relieve stress

Positive peer pressure

Doodle

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 35: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

wwwgooglecomcalendar

USES

Coordinate personal and professional schedules

Embed low-maintenance calendar into a website

integrated with other google apps

gCal

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 36: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

wwwdropboxcom

USES

Cloud based storage

Back-up and share photos

Group document storage

Presentation sharing

Dropbox

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 37: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

wwwmadmimicom

USES

Link to online version

Track actual interaction

Save some money

Good alt to emailed PDFs

Madmimi

Saturday October 5 2013

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 38: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

wwwgroupmecom

USES

Prayer Groups

Staff Teams

Parent Notification

Youth Communication

Groupme

Saturday October 5 2013

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 39: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

Shift The Unfolding Internet by Edward Burman (get used)Social Media Media Gospel by Meredith GouldRise of the Creative Class by Richard Florida The Long Tail Effect by Chris AndersonOpen Leadership by Charlene LiMillennial Momentum by Morley Winograd and Michael HaisThe Church of Facebook by Jesse RiceClick 2 Save by Elizabeth Drescher and Keith Anderson

From the stacks

Photo by shutterhacks

Saturday October 5 2013

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 40: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

Top 25 Social Media Sites for ChurchLetter to Pastors about the Dangers of Using Social MediaThree Reasons You Should Try InstagramReview of Social Media Site nextdoorcomThe Courage to Blog About Personal StrugglesPastoral Transitions in a Social Media World

From the brc stacksPhoto by philgyford

Saturday October 5 2013

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 41: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

Personal privacy

Pastoral identity

Pastoral transitions

Worship

Christian Education

Time management

Generational use

Presbyterian Church (USA)

Other

Questions

Photo by milos milosevic

Saturday October 5 2013

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013

Page 42: Definitive-ish Guide for Using Social Media in the Church

SFPBY | BREYESCHOW

Thanks and Shameless Plug

WWWREYES-CHOWCOM

BREYESCHOWGMAILCOM

SLIDESHARENETBREYESCHOW

BREYESCHOW ON MOST SOCIAL MEDIA SITES

Saturday October 5 2013