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The Importance of Being Transparent

Importance of Being Transparent

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Nonprofit organizations must disclose information about their mission-related activities, governance policies, finances, and other practices to a number of audiences, including the IRS, the Attorney General’s office, donors, and the general public. This presentation includes an overview of legal reporting requirements including an overview of the new IRS form 990 followed by a discussion of the disclosure expectations of donors, other stakeholders, and the general public.

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Page 1: Importance of Being Transparent

The Importance of Being Transparent

Page 2: Importance of Being Transparent

About the Council…

“Mobilize informed donors and accountable nonprofits

for the greater good”

• Accountability Standards • Resources for Donors• Resources for Nonprofits

Page 3: Importance of Being Transparent

Accountability Standards

• Reasonable expectation of donors for nonprofits

• Public Disclosure• Governance• Financial Activity• Fundraising

Page 4: Importance of Being Transparent

Public Disclosure

• Open and transparent communication to your constituents

• Public Disclosure Standards:• Open and transparent reporting

of accomplishments, impact & finances

• Financial audit (required if revenues are greater than $750,000)

• Complying with legal requirements

Page 5: Importance of Being Transparent

Governance

• Sound practices lead to an effective board

• Governance Standards:• Process – Is the board engaged in

assessing progress? (e.g. Diversity and inclusivity assessment)

• Practices – How is nonprofit governed? (e.g. Board meetings & term limits)

• Policies – Are policies in place that help ensure transparency? (e.g. Conflict of Interest)

Page 6: Importance of Being Transparent

Financial Activity

• Prudent use of resources & financial stability• Financial Activity Standards:• Efficient use of resources for

program and infrastructure• At least 65% to program

• Financial health based on unrestricted asset trends

• Reserves no more than 3x annual budget

• Resources used to advance mission• No loans to directors• Reimbursement policy

Page 7: Importance of Being Transparent

Fundraising

• Ethical fundraising practices that build trust• Fundraising Standards:• Solicitations include contact info,

use of gift, tax deductibility• Donor privacy policy available on

website/upon request• If professional fundraisers are

used or engage in cause-related marketing, information is clear to donors

Page 8: Importance of Being Transparent

Accountability Wizard

• Online assessment tool• Assess your nonprofit• Align with best practices• Public report for donors

• Benefits include:• Strengthen your organization• Earn “Meets Standards” seal• Stand out from the crowd

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Resources• How do I start the Accountability Wizard?• www.smartgivers.org/for_nonprofits.html

• Where can I find the Accountability Standards?• www.smartgivers.org/AccountabilityStandards09.html

• Where can I find sample policies?• www.smartgivers.org/Model_Documents.html

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Thank You!

Martin Wera, Program [email protected] | 651-224-7030 x17