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FLURRY ANALYTICS www.flurry.com

Matt Glover - IOS Newcastle Oct2012

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Page 1: Matt Glover - IOS Newcastle Oct2012

FLURRY ANALYTICSwww.flurry.com

Page 2: Matt Glover - IOS Newcastle Oct2012

FLURRY ANALYTICS

Application in the ‘Wild’

• Usage Insights• User Audience• Device Audience• Custom Events• Error Logging

Page 3: Matt Glover - IOS Newcastle Oct2012

FLURRY ANALYTICS

How do I use Analytics

• Conversion rates (InApp Purchase)• Unexpected Behaviours/Patterns• Feature Discovery • Error Events

Page 4: Matt Glover - IOS Newcastle Oct2012

FLURRY ANALYTICSPuzzle Plus Free

100Pieces

56Pieces

20Pieces

Free

IAP

3 Puzzles

12 Puzzles

Page 5: Matt Glover - IOS Newcastle Oct2012

FLURRY ANALYTICS

Page 6: Matt Glover - IOS Newcastle Oct2012

FLURRY ANALYTICS

100Pieces

56Pieces

20Pieces

Free

IAP

3 Puzzles

12 Puzzles

Puzzle Plus FreeIn App Purchase - Full Version

Page 7: Matt Glover - IOS Newcastle Oct2012

FLURRY ANALYTICS

Most Popular

Which of the Free images ?

Which of the Premium images ? What Size ?

Page 8: Matt Glover - IOS Newcastle Oct2012

FLURRY ANALYTICS

Page 9: Matt Glover - IOS Newcastle Oct2012

FLURRY ANALYTICS

Most Popular Which of the Free images ?

Which of the Premium images ? What Size ?

100Pieces

56 Pieces

Page 10: Matt Glover - IOS Newcastle Oct2012

FLURRY ANALYTICS

ASL CoachMagic Number

Page 11: Matt Glover - IOS Newcastle Oct2012

FLURRY ANALYTICS

Integration

• Setup New Application dev.flurry.com• Install Flurry SDK into Application

Page 12: Matt Glover - IOS Newcastle Oct2012

FLURRY ANALYTICS

Considerations• Usage Data takes a few hours to appear on flurry.com• Event Data typically takes about 24 hours to appear• Client driven .. new binary for additional events

Other services• Google Analytics

Additional Features• Custom Dashboards• Funnels• CSV download and API

Page 13: Matt Glover - IOS Newcastle Oct2012

FLURRY ANALYTICSThank You