TOP NIGERIAN BRANDS ON FACEBOOK &

TWITTER (JULY 2012)

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TABLE OF CONTENTS

1 INTRODUCTION .............................................................................................................................. 3

2 THE OVERALL TOP TEN .............................................................................................................. 4

3 TOP CONSUMER GOODS ................................................................................................................... 5

4 TOP PUBLICATIONS ...................................................................................................................... 6

5 TOP RADIO STATIONS .................................................................................................................. 7

6 TOP NOLLYWOOD ACTOR/ACTRESSES ................................................................................. 8

6.1 ACTRESSES ...................................................................................................................................... 8 6.2 ACTORS ........................................................................................................................................... 9

7 TOP MUSICIANS MALE/FEMALE ............................................................................................ 10

7.1 MUSIC (MALE) ............................................................................................................................... 10 7.2 MUSIC (FEMALE) ............................................................................................................................ 11

8 TOP PUBLIC OFFICE HOLDERS ............................................................................................... 12

9 TOP BANKS..................................................................................................................................... 13

10 ABOUT US ....................................................................................................................................... 14

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1 Introduction The Top Ten covers the following categories

Overall Top 10

Consumer Goods

Publications

Radio Stations

Music, Male & Female

Public Office holders

Nollywood actors & actresses

Banks

Measurement:

‘Success’ is based on the number of ‘Likes’ and ‘Followers’ a brand has.

We have looked solely at the official Nigerian page of the brands.

The figures we have here were accurate as of 6th August 2012.

Note:

This is based on our own manual search of Facebook & Twitter pages. If you

have any brands you think we have missed; a category you think we should be

considering or if you simply have any comments you would like to share, please

email us at info@playhousecomm.com .

The Overall Top 10 is a list of the best performing Nigerian brands on Facebook and Twitter.

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2 The Overall Top Ten

FACEBOOK NO OF LIKES

1 1 ˃ MTN NIGERIA 678,366

2 2 ˃ BEAT FM 379,525

4 3 ˄ GT BANK 337,392

3 4 ˅ VANGUARD 330,130

5 5 ˃ COOL FM 242,683

6 6 ˃ DAILY TRUST 200,998

7 7 ˃ ALWAYS 163,976

9 8 ˄ WAZOBIA FM 123,582

8 9 ˅ STAR LAGER 117,011

10 N PUNCH 114,968

TWITTER NO OF FOLLOWERS 1 1 ˃ NIGERIA NEWS DESK 201,240 2 2 ˃ MTN NIGERIA 135,393 3 3 ˃ CHANNELS TV 127,170 4 4 ˃ VANGUARD 111,117 5 5 ˃ PUNCH 84,383 6 6 ˃ SAHARA REPORTERS 80,797 7 7 ˃ BEAT FM 76,222 8 8 ˃ COOL FM 45,687 9 9 ˃ THISDAY LIVE 42,857 10 10 ˃ GUARDIAN 40,958

KEY – position last month Position this month N – New entry

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3 Top Consumer Goods FACEBOOK NO OF LIKES 1 1 ˃ MTN 678,366 2 2 ˃ ALWAYS 163,976 3 3 ˃ STAR LAGER 117,011 6 4 ˄ ETISALAT 110,783

4 5 ˅ MTV BASE 104,659

5 6 ˅ SPRITE NIGERIA 103,018

7 7 ˃ SAMSUNG NIGERIA 85,322 9 8 ˄ GLO 78,268 10 9 ˄ GUINNESS VIP 74,575

8 10 ˅ TAJ HAIR 73,407

TWITTER NO FO FOLLOWERS

1 1 ˃ MTN 135,393

2 2 ˃ ETISALAT 27,249

3 3 ˃ GLO 11,403

4 4 ˃ AIRTEL NIGERIA 6,805

5 N DSTV NIGERIA 4,354

5 6 ˅ HENNESSY NIGERIA 2,988

6 7 ˅ SAMSUNG NIGERIA 1,446

7 8 ˅ DANGOTE GROUP 1,214

8 9 ˅ MALTINA 670

10 10 ˃ INDOMIE NG 137

KEY – position last month Position this month N – New entry

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4 Top Publications

FACEBOOK NO OF LIKES

1 1 ˃ VANGUARD 330,130

2 2 ˃ DAILY TRUST 200,998

4 3 ˄ PUNCH 114,968

3 4 ˅ SAHARA REPORTERS 112,619

5 5 ˃ TRIBUNE 59,886

6 6 ˃ THISDAY LIVE 55,034

7 7 ˃ LEADERSHIP 34,615

8 8 ˃ PM NEWS 24,167

10 9 ˄ THE SUN 14,928

9 10 ˅ DAILY TIMES 13,383

TWITTER NO OF FOLLOWERS

1 1 ˃ NIGERIA NEWS DESK 201,240

2 2 ˃ VANGUARD 111,117

3 3 ˃ PUNCH 84,383

4 4 ˃ SAHARA REPORTERS 80,797

5 5 ˃ THISDAY LIVE 42,857

6 6 ˃ GUARDIAN 40,958

7 7 ˃ DAILY TRUST 35,459

8 8 ˃ PM NEWS 28,919

9 9 ˃ LEADERSHIP 18,406

10 10 ˃ DAILY TIMES 13,766

KEY – position last month Position this month N – New entry

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5 Top Radio Stations

FACEBOOK NO OF LIKES

1 1 ˃ BEAT FM 379,525

2 2 ˃ COOL FM 242,683

3 3 ˃ WAZOBIA FM 123,582

4 4 ˃ SPLASH FM 36,560

5 5 ˃ BRILA FM 34,091

6 N 102.7 NAIJA FM 17,130

6 7 ˅ RAINBOW FM 14,525

7 8 ˅ CLASSIC FM 12,796

8 9 ˅ RHYTHM 93.7 11,691

9 10 ˅ RADIO CONTINENTAL 9,704

TWITTER NO OF FOLLOWERS

1 1 ˃ BEAT FM 76,222

2 2 ˃ COOL FM 45,687

3 3 ˃ RHYTHM 30,099

4 4 ˃ WAZOBIA FM 14,947

5 5 ˃ BRILA FM 11,688

6 6 ˃ SPLASH 8,039

7 7 ˃ CLASSIC FM 4,172

9 8 ˄ RAINBOW FM 2,886

10 9 ˄ RADIO CONTINENTAL 1,202

10 N NAIJA FM 413

KEY – position last month Position this month N – New entry

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6 Top Nollywood Actor/Actresses

6.1 Actresses

FACEBOOK NO OF LIKES

1 1 ˃ OMOTOLA JOLADE 731,398

2 2 ˃ STEPHANIE OKEREKE 479,179

3 3 ˃ TONTO DIKE 297,660

4 4 ˃ INI EDO 239,599

5 5 ˃ FUNKE JENIFA AKINDELE 158,892

7 6 ˃ MERCY JOHNSON 125,897

6 7 ˄ OGE OKOYE 107,218

8 8 ˅ CHIKA IKE 105,931

9 9 ˃ GENEVIEVE NNAJI 34,452

10 10 ˃ KATE HENSHAW 34,297

TWITTER NO OF FOLLOWERS

1 1 ˃ GENEVIEVE NNAJI 170,706

2 2 ˃ OMOTOLA JOLADE 76,688

3 3 ˃ FUNKE AKINDELE 73,351

4 4 ˃ RITA DOMINIC 66,714

5 5 ˃ UCHE JOMBO 50,535

6 6 ˃ INI EDO 41,823

7 7 ˃ MERCY JOHNSON 37,765

8 8 ˃ STEPHANIE OKEREKE 21,176

9 9 ˃ CHIOMA AKPOTHA 17,228

10 10 ˃ CHIKA IKE 16,950

KEY – position last month Position this month N – New entry

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6.2 Actors

FACEBOOK NO OF LIKES

1 N FEMI BRANCH 34,651

2 N NKEM OWOH 23,295

3 N DESMOND ELLIOT 9,955

4 N OSITA IHEME PAWPAW 7,267

5 N CHINEDU IKEDIEZE AKI 6,365

6 N NONSO DIOBI 6,292

7 N YEMI BLAQ 1,243

8 N RMD 760

9 N ZACK ORJI 476

10 N OC UKEJE 229

TWITTER NO OF FOLLOWERS

1 N DESMOND ELLIOT 27,759

1 2 ˅ CHIDI MOKEME 23,649

2 3 ˅ JIM IYKE 18,421

4 N MIKE EZURUONYE 17,604

3 5 ˅ NKEM OWOH 17,117

4 6 ˅ RMD 15,081

7 N NONSO DIOBI 13,812

8 N CHINEDU IKEDIEZE AKI 7,394

9 N OSITA IHEME PAWPAW 6,305

10 N KALU IKEAGWU 4,174

KEY – position last month Position this month N – New entry

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7 Top Musicians Male/Female

7.1 Music (male)

FACEBOOK

MUSIC MALES NO OF LIKES

1 1 ˃ D BANJ 533,858

2 2 ˃ DON JAZZY 440,271

3 3 ˃ MI 436,689

4 4 ˃ TERRY G 358,246

5 5 ˃ WIZKID 329,922

8 6 ˄ WANDE COAL 298,520

9 7 ˄ ICE PRINCE 297,959

6 8 ˅ DAREY ART ALADE 297,546

7 9 ˅ BANKY W 296,838

10 10 ˃ NAETO C 276,223

TWITTER MUSIC MALES NO OF FOLLOWERS 1 1 ˃ DON JAZZY 393,327 2 2 ˃ WIZKID 312,495 3 3 ˃ D BANJ 289,584 4 4 ˃ BANKY W 224,905 5 5 ˄ ELDEE 189,509 6 8 N TUFACE IDIBIA 188,836

8 6 ˅

MI 177,909

7 7 ˅

PETER P SQUARE 154,623

9 9 ˃ NAETO C 135,807 10 10 ˃ WANDE COAL 127,062

KEY position last month Position this month N – New entry

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7.2 Music (female)

MUSIC FEMALES NO OF FRIENDS

1 1 ˃ NNEKA 214,962

2 2 ˃ ASA 39,557

3 3 ˃ GOLDIE 22,259

4 4 ˃ OMAWUNMI 20,186

5 5 ˃ WAJE 14,103

6 6 ˃ TIWA SAVAGE 12,564

7 7 ˃ SASHA P 5,332

10 8 ˄ MOCHEDDAH 3,977

9 N DENCIA 1,667

10 N CHIDYNMA 301

MUSIC FEMALES NO OF FOLLOWERS

1 1 ˃ TIWA SAVAGE 145,049

2 2 ˃ SASHA P 76,307

3 3 ˃ MOCHEDDAH 68,756

4 4 ˃ OMAWUMI 57,474

5 5 ˃ ASA 46,517

7 6 ˃ WAJE 41,739

6 7 ˃ MUNA ABII 30,925

10 8 ˄ GOLDIE 27,488

8 9 ˅ EVA ALORDIAH 26,675

9 10 ˅ NNEKA 19,149

KEY – position last month Position this month N – New entry

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8 Top Public office holders

FACEBOOK NO OF LIKES

1 1 ˃ GOODLUCK JONATHAN 733,937

2 2 ˃ NUHU RIBADU 195,549

3 3 ˃ PAT UTOMI 174,926

4 4 ˃ BABATUNDE FASHOLA 173,629

5 5 ˃ NASIR EL RUFAI 126,985

6 6 ˃ BIKOLA SARAKI 38,701

7 N ROTIMI AMAECHI 23,533

7 8 ˅ DONALD DUKE 15,808

8 9 ˅ EMMANUEL UDUAGHAN 15,807

10 N RAUF AREGBESOLA 13,618

TWITTER NO OF FOLLOWERS

1 1 ˃ NASIR EL RUFAI 98,184

2 2 ˃ BABATUNDE FASHOLA 72,482

3 3 ˃ DELE MOMODU 51,232

4 4 ˃ GOODLUCK JONATHAN 40,132

5 5 ˃ NUHU RIBADU 30,207

6 6 ˃ PAT UTOMI 19,127

7 7 ˃ BUKOLA SARAKI 13,650

8 8 ˃ BOLAJI ABDULLAHI 6,383

9 9 ˃ SEGUN MIMIKO 2,466

10 10 ˃ LIYEL IMOKE 1,850

KEY – position last month Position this month N – New entry

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9 Top Banks

FACEBOOK NO OF LIKES

1 1 ˃ GT BANK 339,841

2 2 ˃ FIRST BANK 88,176

3 3 ˃ ACCESS BANK 33,294

4 4 ˃ UBA 30,714

5 5 ˃ WEMA BANK 24,575

6 6 ˃ DIAMOND BANK 15,258

7 7 ˃ UNITY BANK 8,355

8 N SKYE BANK 6,498

9 9 ˃ KEYSTONE BANK(PHB) 2,524

8 10 ˅ FIDELITY BANK 2,387

TWITTER NO OF FOLLOWERS

1 1 ˃ GT BANK 19,782

2 2 ˃ FIRST BANK 6,075

3 3 ˃ ACCESS BANK 2,522

4 4 ˃ SKYE BANK 1,683

5 5 ˃ ZENITH BANK 1,621

7 6 ˄ UBA 1,478

6 7 ˅ WEMA BANK 1,451

8 8 ˃ DIAMOND 697

9 9 ˃ FIDELITY BANK 386

10 N KEYSTONE BANK 279

KEY – position last month Position this month N – New entry

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10 About Us About Playhouse Communication Ltd Playhouse is a full service digital advertising agency. If you would like to find out more, visit our website at www.playhousecomm.com, ‘like’ us on Facebook at www.facebook.com/playhousecomm, email us at info@playhousecomm.com or call us on +234 (0)13205232.