Top 10 Brands on Facebook & Twitter

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Top 10 Brands on Facebook & Twitter

Text of Top 10 Brands on Facebook & Twitter

  • 1.Top 10 Brands on &@DaveKerpen, CEO, @LikeableMedia Author of @likeablebook June 2011

2. whats in store Top 5 Facebook brands + what we can learn Top 5 Twitter brands + what we can learn Tweet us at @LikeableBook + @LikeableMedia --- use hashtag #likeable 3. 4. 1. The Pampered Chef *Likeable client 5. Lesson: Ask your staff, customers, vendors, and partners who already know you and like you - to like your Facebook page first. 6. 2. restaurant.com* *Likeable client 7. Lesson: Ask a lot of questions. Youll get valuable feedback, plus youll be more likely to appear in your fans newsfeeds. 8. 3. Oreo 9. Lesson: Share lots of photos, and ask your fans to share photos. Facebooks Photos remain the most viral feature of its platform. 10. 4. Vitamin Water 11. Lesson: Find the resources to respond to your fans questions and inquiries. 12. 5. Boloco 13. Lesson: If you have physical location(s), use Place Pages and Deals to drive traffic through your doors. 14. 15. 1. VEVO 16. Lesson: Authentically engage with celebrities. With much larger followings than most brands, celebrities can easily influence your brand and follower count on Twitter. 17. 2. Taco Bell 18. Lessons: Dont take yourself so seriously on Twitter. Accelerate the positive comments and embrace the negative ones. 19. 3. Delta 20. Lesson: If your customers use your product or service outside of business hours, figure out a way to be responsive on Twitter whenever they are in need of help. 21. 4. Dunkin Donuts 22. 4. Dunkin Donuts Lesson: Not every brand can be quite as much fun on Twitter as Dunkin Donuts, but we can all learn to lighten up a little, ask questions and give away prizes. 23. 5. Cisco Systems 24. Lesson: Find relevant Twitter chats to participate in using hashtags. Consider starting and hosting your own Twitter chat on a regular basis. 25. 26. 10 Proven Strategies for Greater Likeability on Facebook http://mashable.com/2011/05/10/facebook-marketing-strategies/ 8 Brands That Have Found Success on Facebook and What We Can Learn http://mashable.com/2011/05/24/successful-brands-facebook/ 9 Lessons From Successful Brands on Twitter http://mashable.com/2011/06/09/brands-twitter-success/ 27. likeable.com likeablebook.com Engage with me @DaveKerpen on Twitter Ask us questions @Facebook.com/LikeableMedia or @LikeableBook Or, email me anytime dave@likeable.com thank you/ grand prize/ I love feedback