By Asra Khan
Instant customer care
Strengthening the brand and PR
Promotion of the events and launches
Initial market research
5 Tips to get more business through Twitter
So how to make full use of Twitter? Follow these easy steps togrow your business as well as your network.
You might be using Twitter but getting business out of it can belittle more difficult.
If you want to use Social Media for business and Twitter is onthe list, following are the points you must take heed of.
1. Optimise and Integrate
Optimise your profile: Start with getting yourself a nice displaypicture. You can even customise the background.
Use the left hand side column to your advantage. You can putyou logo, website and contact details.
Use the Bio sections as an elevator pitch. You can also get atagline of your company and links to your website, blog etc in this
Once youve your profile all set up, integrate it with your website,Facebook page, Blog etc.
2. Listen and Monitor
Once you are on Twitter, the first step should be to listen beforeyou start joining the conversations.
Search for relevant keywords and you should get a list of peoplewho are talking about your business or your industry.
Reputation Management: Follow up and act immediately in caseof a negative tweet.
Answer Questions: Treat it as an instant customer care servicethat can really strengthen your brand.
3. Develop Relationships
Join in the relevant conversations and be chatty. Instead of justposting links on Twitter, try to interact with your followers as well.
Develop a nice mix of what you would like to tweetabout. Industry trends, market news will attract relevant people.
Tweet 3-5 times a day but make sure to keep your postsinteresting and relevant to your target audience.
Follow influencers and try to get them say good things aboutyour brand. You can look for influencers in your field
through Tweet Grader.
4. Retweet and Favourite Tweets
Retweet (RT) your followers tweets. And if someone elseretweets your tweet, make it a point to thank them for it.
Make it a point to RT any tweet which is positive about yourcompany: That way more people will get to see what good things
are being said about you.
Also, remember to Favourite all the positive reviews you get.
Gradually youll develop a good list of positive tweets in yourFavourite tab. You can then post that link on your website or blog
as a list of Testimonials.
5. Search smartly
Use these search operators
that can really
save you a lot
of time and
effort in making
Use these tips to get some business through Twitter but keepyour Social Media strategy consistent, integrated and focussed.
Hire a Social Media Manager if you dont have time to do ityourself. Though Social Media is free, it is very time consuming.
Or get in touch with us if you are after a professional DigitalMarketing strategy. We can design a strategy that suits your
purpose, train your staff to execute it or manage your entire social
media for you.
And no it doesnt cost the Earth!
Connect with usAsra KhanDigital Marketing Executive
LinkedIn: http://uk.linkedin.com/in/asrakFacebook: http://www.facebook.com/asra.twistTwitter: #asra_khan
White Room Creative Agencywww.wrca.co.uk
Blog: http://wrca.co.uk/blogLinkedIn Group: http://www.linkedin.com/groups?gid=4149702&trk=hb_side_gGoogle+: https://plus.google.com/101267001631184833726Twitter: #wcreativeagencyFacebook Page: http://www.facebook.com/whiteroomcreative
About White Room Creative Agency
White Room Creative is a Birmingham, UK based digital
marketing agency solving challenges with strategy, design
and technology. Combining different areas of strategic,
creative and technical expertise to deliver fully integrated
digital marketing solutions.
Services offered include Social Media Marketing, Web
Design & Development and all aspects of Digital Marketing.
For more information on what White Room Creative can do
for you, please visit www.wrca.co.uk or call us at
+44 (0)121 359 5844