5 Tips to Crank Up Your Impact and Results on LinkedIn

MAXIMIZE your IMPACT & RESULTS

on LinkedIn

Donna SerdulaAuthor of LinkedIn Makeover:

Professional Secrets to a POWERFUL LinkedIn Profile

LinkedIn-Makeover.com

Tweet along: @donnaserdula

• LinkedIn is the world’s largest professional network.

• LinkedIn connects you to your trusted contacts and helps you exchange knowledge, ideas, and opportunities with a broader network of professionals.

INCOME

Average Income

$110,000.00

80% of companies use social media for recruitment

95% of these companies are using

LinkedIn

What has been YOUR success with LinkedIn?

• Contacted by a Recruiter

• Found a Job• Reconnected with

People• Prospect for Business• Enhanced my

Reputati on• Research Prospects,

Vendors, Candidates…

• Act as a connector• Networking• Inspirati on: arti cles,

ideas, etc...• Find people who can

help me• Other• None

LinkedIn-Makeover.com

To Crank up your IMPACT & RESULTS on LinkedIn5TIPS

Get Your Pen & Paper OUT NOW!

Tips

OPTIMIZE!

1.

1. Professional Headshot

2. Compelling Headline

5. Contact Information

6. Interesting Summary

7. Clear Call to Action

3. Complete Experiences, Keyword Optimized!

4. Connections!

What makes aPOWERFUL

LinkedIn Profile?

They then plod thru Search Results

People Search LinkedIn

Do Do Not

TIPS to a Better Profile Pic

DO • Have a professionally

taken photo• Look straight into the

camera• Use a pale color /

white background• Dress professionally• Zoom in close, frame

your face!

DO NOT• Do not use a picture

taken at a wedding• Wear sunglasses or

look away• Have a distracting,

busy background• Wear a bathing suit• Use a full length shot

or have others in the frame with you

Compelling Headline

LinkedIn-Makeover.com

TO DO LIST!

• Use a professional photograph

• Include Your Contact Information

• Don’t Copy & Paste your Resume

• Check out my FREE RESOURCES

LinkedIn-Makeover.com

Build & Use Your Network

2.

An empty rolodex is useless

SO CONNECT!!!

How many 1st degree connectionsare in YOUR network?

Less than 100100 – 300300 – 500500 – 1,000Over 1,000

Connecting on LinkedIn means…

Hank

LinkedIn Network

John

Mary

Joe

Audra

Hank

LinkedIn Network

1

2

33

3

3

33 3

2

33

3

3

33 3

2

33

3

3

33 3

33

3

3

33 3

2

12

33

3

33 3

3

2

33

3

3

33 3

You LinkedIn Network

Groups

Family, Friends, Alumni, Old Colleagues, Employers, LIONS, Recruiters, past Customers, People you meet…

Keep Your Friends Close…

& Your Enemies Closer

SEARCH

Remember…

Build Your Network

Connect, Connect, Connect

Use Your Network

Search, Research, & Find Inside Connections

I invite you to….CONNECT with me!

3.Pay $ome Money

Only 7.95 a month!

Premium BadgeOpenLink NetworkProfile OrganizerAccess to more search resultsMore IntroductionsMore Inmail Messages

•Events•Updates•Articles• Info

SHAREStatus Updates:

4.

POST

LISTEN

Interact

Remember…

What to share• Expert Advice• Links to compelling

articles• Upcoming Events • Business Ventures• Jobs• Questions & Requests

What NOT to share• Pictures of kittens• Vacation slides• Kids playing soccer• Mundane trivial items

5.Stay PositiveHAVE FUN!

REVIEW

1. Optimize!2. Build & Use Your Network3. Pay $ome Money4. Share Status Updates5. Have Fun!

Connect with me!http://www.LinkedIn.com/in/toDonna

Work with me!

Download My Headline Generatorhttp://www.LinkedIn-Makeover.com FREE! When you sign up for my newsletter

http://www.LinkedIn-Makeover.com