Become a LinkedIn All-Star

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6 Easy steps on how to take your LinkedIn profile from zero to all-star! Follow these tips to increase your visibility and personal branding across all of LinkedIn.

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How To Make An

All-Star Profile

Tips and tricks on how to make an

awesome professional profile and

get the most out of LinkedIn

Intro

Being an “All-Star” on LinkedIn means creating a profile that is complete, relevant and stands out from the rest. It’s not exactly rocket science but to have a stellar LinkedIn presence requires some training and understanding.

In this presentation we will outline the basics of having a complete profile and some tips on how to use LinkedIn to its fullest.

LinkedIn by the Numbers

LinkedIn by the Numbers

225M Total registered users

LinkedIn by the Numbers

225M

77% Of all jobs are posted on LinkedIn

Total registered users

LinkedIn by the Numbers

225M

77%

50% Of users have an incomplete profile

Of all jobs are posted on LinkedIn

Total registered users

Infographic

What an “All-Star” Profile Needs

Prof ile Picture

An image is what people see first

when viewing profiles on almost

all content across the web. Use a

professional and recent picture

to represent yourself.

Headline

What an “All-Star” Profile Needs

“A poor headline w ill render

your art icle invisible.”

Like an article headline, your profile needs

to catch people’s attention and stand out.

The 120 characters of your headline

should be used as a description of who

you are and what you do, not necessarily

your job title.

Summary

What an “All-Star” Profile Needs

The summary is a great place

to introduce yourself on a

personal level. Describe what

you do, why you do it and

what you’re passionate

about.

Skills Make sure your skills section is updated and lists your major and most important skills. It’s not necessary to list every skill you have, but simply what a client or friend should know about your capabilities.

What an “All-Star” Profile Needs

Experience

Make sure you fill out your past jobs and

experience. Listing relevant work experience

shows depth and understanding of your

industry and offers a way for people to connect

with you over experiences you have in

common.

What an “All-Star” Profile Needs

Education, Cert if icat ions & Aw ards

Listing your education is a great way for past

colleagues, or friends to connect with you. List

your awards, achievements and certifications

to let people know you’re passionate about

what you do and an expert in your field.

What an “All-Star” Profile Needs

Digital Marketing

Done Right

Design Social Media Web Corporat e

Gif t s

Thanks For Reading!

Learn more about using social media for your

business by visiting our resources page here.