Blog Growth Hacking - Proven Tips for Growth

March 3, 2014Design ©2014 Social Media Examiner, Content Copyright Presenter • Do not distribute

How to Growth Hack Your Blog: Proven Tips for Growth

Presented by Stan Smith -

PushingSocial.com

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“The biggest challenge to any

small business owner, entrepreneur,

sales person or inventor is….”

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OBSCURITY

“It’s not that you don’t have something

incredibly valuable, it’s just that

NOBODY know who you are”

- Micheal Burt

Traditional blog growth tactics

take too long to work or

get drowned out by others

using the same tactics.

IMAGINE

Starting every day with a loyal group

of readers

waiting for your next post

IMAGINE

Having Google, Twitter, Facebook, and

LinkedIn consistently directing

new readers to your blog

IMAGINE

Only engaging, encouraging,

and supporting fans who

respect and admire your expertise

This is possible with a new “discipline” and “mindset”

called Growth Hacking.

GROWTH HACKER“A person whose true north is growth.

Everything they do is scrutinized by its potential impact

on scalable growth”

Post.

Promote.

Pray.

basically…

Get Busy Growing or

Get Busy Dying.- Andy Dusfrene (kind of)

BLOG GROWTH

HACK #1

BLAST AND WATCHTwitter LinkedIn Facebook

Open the right door to

get attention and action.

The old tactics don’t work as well

Twitter: • Favorites mean more than

retweets• Twitter lists have social value

Tool: buzzfork.com

Quick Recipe1. Identify influencers2. Follow their feed3. Regularly favorite relevant

tweets4. Create small descriptive listsTime: 10 minutes / day

Get The Full Recipepushingsocial.com/recipe

FacebookCustom Link Updates

Look Good in the Newsfeed

Promoting Your Post to

“Look a Like Audiences”

Get The Full Recipepushingsocial.com/recipe

BLOG GROWTH

HACK #2

Wait and Hope

Mindset

What is next month’s reader growth goal?

How many blog subscribers do you need?

How many leads did your blog create?

Ask Yourself

Are Goals Needed?

Personal Blog?

NO

Everybody Else

YES!

Small Blogs Have

Small Goals and Small Action

Fast Growth Blogs Have

10X Goals and 10X Action

Now

1,000 Readers

100 Subscribers

10 Subscribers

10,000 Readers

1,000 Subscribers

100 Subscribers

10X

10,000 ReadersRepurposing blog content for

iTunes, Slideshare and YouTube

Use your posts to create a new course on

Udemy

Build relationships that open up PR

options. Who at this conference can

make a key introduction for a guest post

gig?

Getting a spot up here or at the leading

conference for your niche

Turn your posts into books to offer on

Amazon.

Publish useful templates, spreadsheets,

mindmaps, and apps to crowdsourced

repositories (example: Google Templates)

BLOG GROWTH

HACK #3

POSTS ARE NEEDY LITTLE RASCALSPOST, PROMOTE, POST, PROMOTE, POST…

Start Your Own GUEST BLOGGER PROGRAM

Craft Your Content

Promote Your Content

Engage With Your Audience

Get Others to…

You Need

“Write for Me” Page

Guidelines

Process for Vetting Proposals

Promotional Tips for Your Writers

Get The Full Recipepushingsocial.com/recipe

BLOG GROWTH

HACK #4

I am not a geek. I don’t understand this “technical” stuff!

I am not a robot.I don’t care about what Google likes!

Your

competition

hopes you

stick to

your guns.

Brainstorm 9 Search Phrases

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Phrases your readers use

to find information about

your subject

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Phrases your readers

use to research key

topics in your area

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Phrases your readers

use to decide if they

should do business

with you.

+ +

Brainstorm 5 Posts for Each of the 9 Search Phrases

9 phrases X 5 posts = 45 SEOLICIOUS posts

Get The Full Recipepushingsocial.com/recipe

Your Readers Want to SeeThe World Through Your Eyes

BUT THEY DON’T KNOW WHO YOU ARE.

Your Mission Is To Get Noticed.

What’s Holding You Back?

THE WORLD IS YOURS.

TAKE IT.