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© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Mobility è il nuovo paradigma di engagementE’ la manifestazione della strategia digitale e il volto della vostra organizzazione
Milano, 28 gennaio 2015 – Palazzo Parigi
© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
HP Mobility approach…Help enterprises build a connected mobility ecosystem where all key elements of mobility have been considered
FROM YOUR DEVICES
Help IT teams remain relevant by supporting mobile employees and helping BUs engage customers
© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Common Mobility use-casesSeen across many regions and industries
Customer EngagementFacilitate the customer- facing mobility efforts of the business units and marketing teams by establishing and sharing best practices, guidelines including design/implementation/deployment capabilities
Productivity for employees
Provide employee services , including BYOD, that meet consumer-level expectations while maintaining sufficient control and keeping users accountable
© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
What is driving the Mobility conversation in vertical markets?
AIRLINES• Optimize pilot efficiencies in the
air and on the ground• Modernise in-flight crew tasks• Streamline communications
with a dispersed workforce• Maximize ancillary revenues –
e.g. inflight shopping• Delight customers• Empower flight attendants with
detailed passenger information• Provide a modern inflight
entertainment experience
RETAIL• Delight customers• Arm sales associates with
detailed product information• Facilitate smooth cross-selling
and upselling• Empower associates to close
sales efficientlyIncrease efficienciesAnalyze customer buying patterns
• Communicate and collaborate internally in real-time
• Streamline stocking and ordering tasks
RETAIL BANKING• Strengthen customer
relationships• Arm sales associates with
detailed product information and customer data
• Simplify account opening and maintenance processes
• Serve customers wherever they are
• Arm financial advisors with decision support
• Increase efficiencies• Deliver a single view of
enterprise risk• Liberate staff from their desks
HEALTHCARE• Providing informed Medical
decisions• Delivering first class patient
care and treatment • Maintaining patient data
integrity• Leveraging Medical technology
to deliver solutions and treatment across areas of healthcare delivery
• Reduce patient waiting times • Communicate and collaborate in
real time across all medical procedure operations – e.g. A&E to Outpatient
© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
AIRLINE MOBILITY
TERMINAL
AIRLINE OPERATIONSCOCKPIT
ABOVE THE WING
BELOW THE WING
IN-FLIGHT ENTERTAINMENT (IFE)Personalize passenger experiences with modern In-flight entertainment tools. Adopt flexible IFE with simple deployment & managementONBOARD SERVICEHelp flight crew improve customer service, boost productivity, increase in-flight sales. Give crew insight to passenger history & preferences
MAINTENANCEMaximize below-the-wing maintenance & operational efficiencies. Rugged devices. Create efficiency with digital forms, manuals and plans
ABOVE THE WING
ELECTRONIC FLIGHT BAGHelp pilots maximize efficiencies on the ground and in the air. Replace flight bags, EFB devices, and laptops with thin, light professional devices.
CURB SIDE EXPERIENCEDeliver best-in-class customer service to premium passengers. Use insight to the profile of passengers – history, preferences etc.
QUEUE BUSTINGConnect with premium passengers and provide a first class service. Mitigate the waiting time for passengers in check in or lounge queues.
TERMINAL
CREW SCHEDULINGEnsure crew are provided with all operational and flight details ahead of time on mobile devices. Provides access to passenger manifest, route details etc.
FLIGHT INFORMATION DISPLAYSEnsure clear and up to date communication with your passengers, either in the terminal or in the Airline lounge
TERMINAL
© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
RETAIL MOBILITY
ASSISTED SALESProvide instant access to product information through associates’ devices. Give associates insight into customers’ purchase history and loyalty program data.
STORE OPERATIONSDeliver real-time account and sales data that reps need to maintain brand appearance and keep shelves stocked.
MOBILE POS (mPOS)Reduce check-out wait times with “line busting” mobile cashiers who can scan barcodes and swipe credit cards on the tablet.
POINT OF SALE
STORE ROOM
STORE OPERATIONSManagers track and replenish inventory from in store. Increase store managers’ floor time and monitor store KPI’s in real time.
F&B OUTLETSMobile devices can be used by servers to help capture customer orders and requests and feed real time to the kitchen and also for inventory management.
RETAIL EXECUITONGrant seamless access to sales history, inventory levels, and warehouse availability. Enable “On the Go” communication and collaboration with LOBs.
SHOP FLOOR
BACK OFFICE
CUSTOMER SERVICE
CUSTOMER REFRESHMENT
© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
RETAIL BANKING MOBILITY
WELCOME DESK
ASSISTED SERVICEPersonalized engagement with the customer to review products and offerings to suit customers needs. Utilize touch screen capabilities.
TELLER SERVICETellers are freed up from cash handling and can focus more on selling activities . Integrated with a “360 Pop-up on Arrival” display tailored to the customers profile
PERSONALISED SERVICE1 to 1 personal experience for more specific banking needs. Leverage Mobile devices to display customers financial profile – ensure informed sell
DIGITAL SIGNAGECommunicate directly and dynamically with customers. Update on latest offers, exchange rates or general communications.
QUEUE BUSTING“Meeter & Greeter” approach the customer using a tablet device capturing details from Bank Card and then handled accordingly. High net worth prioritized.
SELF SERVICECustomer swiping their credit card at a self service kiosk can then be appropriately dealt with based on identified customer type, profile and transaction type.
ENTRANCE LOBBY
BRANCH WALLS
CUSTOMER SERVICE ZONE
TELLER ZONE
OPEN AREA
© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
HEALTHCARE MOBILITY
OUTPATIENT
CLINICAN SCHEDULINGProviding Clinicians with a mobile devices allows them to roam more freely around a ward, always ensuring they have real time patient data and schedules
WARD MANAGEMENTIn A&E, mobile devices can be used to capture patient data on arrival. This data is then cascaded throughout the treatment process and follows the patient.
OPERATING THEATREUtilize tablets that can be displayed or affixed in the OR to give surgeons access to data, manuals or input to other areas of a hospital inc. real time notes.
BED SIDE SYSTEMSPersonalize patient experiences with modern bedside entertainment tools. Device can be used to communicate out as well as receive messages.
AFTER CAREClinicians can use real time patient medical records (PACS) to call up data on recovery periods, medication and schedule further visits.
MEDICAL RECORDSUtilising a tablet, a care giver can share with the patient on a more personal basis their recovery program, ailment notes etc. at a bedside level
TREATMENT ENGAGEMENT
BEDSIDEOPERATING ROOM
WARD
PATIENT ARRIVAL
© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Technologies
Secure your mobile environment
Security
Mobile data analysis and protection
Data
Where to startToday, HP has products, services and solutions in every area of mobility
Devices
Platform / device strategy
Developmobile applications
Applications
Comprehensive unified wired-wireless access and management solutions
Build security into your mobile appsSecure your network and infrastructure Assure UX – monitor app performance and infrastructure impactConverged Cloud for mobile service delivery
Business intelligence and insight Data management
Tablets, notebooks and convertibles Mobile workstations and printers
Let HP develop engaging mobile apps on multiple-platformsTest for quality and performance before deploymentManage the mobile application lifecycleTools and technologies to enhance/extend your mobile apps
Devices
Deliver mobile user experience
Operations
Unified wired- wireless networking
Connectivity
Client and app virtualizationMobile office communicationsand printing
Employeeservices
PeopleDevelop a go-forward planFull enterprise strategic analysisPrioritize app opportunities
Build mobility strategy
Strategy
Simplified authentication & unified mobile app access
Trusted app access
ManagementMobility management
Cloud-based app and device mgmt., simplified authentication, and diversified app access
© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
HP Agile ManagerHP AnywhereHP ALMHP Mobile
CenterHP FortifyHP LoadRunnerHP AppPulse
HP AurasmaHP AutonomyHP Vertica
Why HP for Mobility?Industries most comprehensive portfolio of mobile products, services and solutions
MOBILE DEVICES
MOBILE PLATFORMS
Mobile Platform-as-a-ServiceHP Anywhere • SAP Mobile • Kony One • Citrix Zenprise
MOBILE INFRASTRUCTURE
MOBILE NETWORKS
ADVISORYSERVICES
TRANSFORMATIONSERVICES
MANAGESERVICES
SOFTWARETOOLS
Enterprise Cloud Services – Virtual Private Cloud Infrastructure-as-a-Service
HP Network SolutionsBYOD SolutionUnified Wired/Wireless Networks
Intelligent Management CenterFlexNetwork ArchitectureWifi Clear Connect
Mobile Consulting ServicesDigital Transformation Experience WorkshopMobile Opportunity WorkshopMobile Enterprise Strategic AssessmentMobile Security Assessment
Mobile Applications ServicesUser Experience DesignMobile App DevelopmentNative, Mobile Web, X-PlatformMobile Systems Integration
Testing for MobilityUnified Mobile TestingPerformance TestingSecurity TestingMobile Testing-as-a-Service
Enterprise SecuritySolutionsHP ArcSight • HP TippingPoint
TOP TO BOTTOM TECHNOLOGY END TO END SERVICES
Enterprise Cloud Services – MobilityMobile Device ManagementMobile App ManagementTrusted App AccessEnterprise App StoreApp Performance Management
Security ManagementInventory ManagementConfiguration ManagementInfrastructure ManagementCloud File Management
STRATEGY > ARCHITECT URE > PLAN > DESIGN > DEVELOP > INTEGRATE > TEST > SECURE > DEPLOY > MONITOR > MANAGE
© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
HP Mobility solutionsYour single source for Mobility
HP Mobility – apply all HP’s strengths to your companySolving your business challenge with the right technologies and the right people
We build custom apps and app architectures.We know infrastructure and networking.We build devices and will be building more.We have the technology.We have the people.HP can replace a dozen small vendors inbuilding their connected mobility ecosystem
Mobility is NOT JUST ABOUT THE DEVICE…“Think device PLUS complete ecosystem”
ON YOUR DEVICES
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