Podcamp Prezo Short

HOW TO SETUP A WORDPRESS SITE

IN 10 MINUTES OR LESS

RAFAEL MARQUEZ

Setup a Wordpress site in 10 minutes

Setup a Wordpress site in 10 minutes

 Webmaster  Been using Wordpress

since 2005  Amateur ghost hunter  Former partner in an

SEO firm

 Mac Head

Setup a Wordpress site in 10 minutes

 Fairly new  You have a message  May be overwhelmed  May be confused

Setup a Wordpress site in 10 minutes

 Provide you step by step guidance  10,000 foot overview  Aware of concepts beyond the

mechanics

Setup a Wordpress site in 10 minutes

The Meat

Setup a Wordpress site in 10 minutes

Before you put bit to byte to put up your website…

Setup a Wordpress site in 10 minutes

1.  How are you found? 2.  How are you remembered? 3.  How are you organized? 4.  How is the site performing, is it meeting

your goals? 5.  How are you retaining readers?

Setup a Wordpress site in 10 minutes

Think: F.R.O.G.R.

Setup a Wordpress site in 10 minutes

  Think elevator pitch   No hyphens

 Ghost-tour-pittsburgh.com  Ghost_tour_pittsburgh.com  Best: Ghosttourpittsburgh.com

Domain name guidelines

Setup a Wordpress site in 10 minutes

 Business card test  Keyword rich if possible  Buy from:

 GoDaddy.com  NameCheap.com  DirectNIC.com  Hosting provider  $7-$15 per year depending on registrar

SetupaWordpresssitein10minutes

 Publishing Platform  Open Source  Community developed  Robust  Free

What is Wordpress?

SetupaWordpresssitein10minutes

  Use the Wordpress servers   Install Wordpress on your own

server

How do you get Wordpress?

SetupaWordpresssitein10minutes

 Called: wordpress.com  No hosting needed  Totally free  No messing with updates  Great for beginners

If you use their servers:

SetupaWordpresssitein10minutes

  Restricted use   Limited plugins/ themes   Your site on their servers   They can delete at will

CONS:

SetupaWordpresssitein10minutes

  Your server needs: Linux, MySQL, php, prefer cPanel

  Hostgator, Dreamhost, Bluehost and others

  Pay about $5-$25 or more per month

Run Wordpress on your own server

SetupaWordpresssitein10minutes

  Unlimited plugins   Unlimited themes   Unlimited use   Easy to setup   Grows with you

Pros of running wordpress on your own server:

SetupaWordpresssitein10minutes

 Have to pay for hosting  Need to deal with updates  Confusing, lots of terms to learn

 ftp  Upload  Download  Plugins  Etc.

Cons of running wordpress on your own server

Setup a Wordpress site in 10 minutes

1.  Delete the default post 2.  Delete/ Edit the default “About” Page 3.  Install/ activate plugins 4.  Install/ change theme 5.  Change permalink structure 6.  Get started 7.  Keep going

Immediately after installing Wordpress:

SetupaWordpresssitein10minutes

DEM

O

  Install using cPanel

SetupaWordpresssitein10minutes

DEM

O

  Posts  Create  Delete  Edit  Create post with

media

SetupaWordpresssitein10minutes

DEM

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 Permalinks

SetupaWordpresssitein10minutes

DEM

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 Themes  Upload/ Install  Change

SetupaWordpresssitein10minutes

DEM

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 Plugins  Install  Activate/

Deactivate

SetupaWordpresssitein10minutes

http://superbabyfaith.com   Bought domain   Setup hosting   Customized theme   Setup donation buttons   24 hours

Case Study

SetupaWordpresssitein10minutes

http://marketinglatinos.com/podcamp   Slides   Resource list   Today’s audio   Link to Wordpress course

More

  @rafaelmarquez   http://marketinglatinos.com   Personal blog:

http://rafaelmarquez.me

RAFAEL MARQUEZ