The Twitter Green Revolution

Preview:

Citation preview

The Twitter Green Revolution

@arikfrArik Fraimovich

http://www.bradcolbow.com/archive.php/?p=99

Social Media Geek

Stuff I've DoneQassamCount on Facebook

@moked

Hmmm... people turn they avatars green in support of #IranElection.

It all started with 1-tweet.(while I was still developing the application)

http://twitter.com/ninavizz/status/2206847293

20 minutes later : 300 people2 hours later: 2,000 people12 hours later: 22,000 peopleToday: over 230,000 people

20 Twitter features users used the application, including @al3x (Twitter API Lead Dev)

Why it worked?

1. Tweet (Viral)2. Simple (1-click)3. Timing

730 people total450 people on the first day

42,000 people total20,000 on day 1another 20,000 on the next two weeks

"The news of the latest Jakarta blasts broke first on Twitter, with tweets spreading the news before media outlets reported on it."

"Users were also quick to post photos of the decimated hotels, which were quickly picked up by online outlets including the ABC."

#IndonesiaUnite

http://www.abc.net.au/news/stories/2009/07/17/2628983.htm

9000 supporters2000 on day 12800 on day 22000 on day 3

People prefer flag over overlay (1:4 ratio)

Discussion:From "Activism" to Real Action