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GREYHOUND ASSOCIATION FOR MARKETING ENRICHMENT
Fall 2013
http://www1.assumption.edu/game/
MISSION STATEMENT
The Assumption College American Marketing Association collegiate chapter, commonly
referred to as GAME, exists to build a foundation for advancing education by
applying marketing and business concepts to a broad spectrum of organizations. Through effective collaboration, we strive to obtain
professional experience to enhance our understanding of how marketing adds value
to today’s society.
OUR CLUB
• Officially chartered by the AMA in January of 2010
• AMA is the largest professional marketing organization in North America
• Advisor: • Dr. Cary LeBlanc, Assistant Professor
Marketing/Management
EVENTS
• Guest speaker presentations
• Off campus field trips
• Business related community service• Community Harvest affiliation
• Networking and resume writing workshops
• Etiquette dinner
• Participation in AMA competitions
GUEST SPEAKERS & FIELD TRIPS
Past Years:• Dunkin’ Donuts• WGBH• Dannon• Hasbro• Wachusett Mountain
Sneak Peek of This Fall’s Calendar:• VP of Marketing from Alex & Ani• Field trip to Wachusett Brewery
Smaller group of GAMErs, voluntarily choose to take part in the AMA Collegiate Case Competition during first semester each year
Extended case competition which the group oversees from start to finish
Provides GAME members the opportunity to work together on a problem that typifies a real, working marketing situation
10 best entries from across the country present their ideas for the actual company’s executives in New Orleans
Last Year: Donate Life America—This Year: Hershey Company
CASE COMPETITION
NEW ORLEANS
Annual AMA Collegiate Conference in New Orleans each March
Guest speakers from prominent, worldwide organizations, including marketing giants Google and McDonalds
50+ peer-taught seminars on how to improve your AMA chapter
Watch the winning college’s case competition presentation
Networking, both with peers and professionals
In 2013, GAME was awarded a
plaque for Outstanding
Chapter Planning.
In 2012, we won 3rd place in the
AMA Saves Lives video contest!
CONTACT INFORMATION
Meetings held on Wednesdays at 6:30pm in Kennedy 201
• Maureen Quirk, President• [email protected]
• Allie Ferreira, VP of Membership• [email protected]
• Prof LeBlanc, Advisor • [email protected]
Email Maureen or Allie to find out about or next event, have your questions answered, or receive
additional information
FOLLOW US!
• Facebook: • facebook.com/AssumptionCollegeGAME
• Twitter: • @AssumptionGAME
• Instagram: • @assumptiongamers
