Introduction to Operations

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    Slack, Chambers and Johnston, Operations Management 5 th Edition Nigel Slack, Stuart Chambers, and Robert Johnston 2007

    Chapter 1

    What is operations management?

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    Slack, Chambers and Johnston, Operations Management 5 th Edition Nigel Slack, Stuart Chambers, and Robert Johnston 2007

    Operations management is the activityof managing the resources which aredevoted to the production and delivery of

    products and services.

    Operations management defined

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    Slack, Chambers and Johnston, Operations Management 5 th Edition Nigel Slack, Stuart Chambers, and Robert Johnston 2007

    The operations function is fashionable!

    The consultancy services market % of worldrevenues of 40 largest consultancy firms

    Marketing / sales2

    Operations and process

    management31

    Corporate strategy17

    IT strategy17

    Benefits / actuarial16

    Organizationaldesign

    11

    Financial6

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    Slack, Chambers and Johnston, Operations Management 5 th Edition Nigel Slack, Stuart Chambers, and Robert Johnston 2007

    They areall

    operations

    Back office operationin a bank

    Kitchen unitmanufacturing

    operation

    Retail operation

    Take-out / restaurantoperation

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    Slack, Chambers and Johnston, Operations Management 5 th Edition Nigel Slack, Stuart Chambers, and Robert Johnston 2007

    Creating Customer Value

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    Slack, Chambers and Johnston, Operations Management 5 th Edition Nigel Slack, Stuart Chambers, and Robert Johnston 2007

    Design a store layoutwhich gives smooth

    and effective flowDesign elegantproducts which can beflat-packed efficiently

    Site stores of an

    appropriate size inthe most effectivelocations

    Maintain cleanlinessand safety of storagearea

    Arrange for fastreplenishment ofproducts

    Monitor and enhancequality of service to

    customers

    Continually examine

    and improveoperations practice

    Ensure that the jobs ofall staff encouragetheir contribution tobusiness success

    Operations management at IKEA

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    All operations are transformation processes

    Transformation processInputs

    that transform inputs

    Outputs

    into outputs

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    8/19Slack, Chambers and Johnston, Operations Management 5 th Edition Nigel Slack, Stuart Chambers, and Robert Johnston 2007

    Transformedresources

    Transformingresources

    CustomersOutput

    productsand

    services

    Inputresources

    Some inputs are transformed resourcesSome inputs are transforming resources

    Outputs are products and services that addvalue for customers

    Transformation process

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    Transformedresources

    ?Served and

    satisfiedcustomers

    Inputresources

    Transformingresources

    ?

    At Prt a Manger

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    The output from most operations is a mixture ofproducts and services

    Mixture of productsand services Outputs

    that are a mixture ofthe tangible and the

    intangible

    Prt a Manger

    Acme Whistles

    Mwagusi Safari Lodge

    Crude oil production

    Aluminium smelting

    Specialist machine toolproduction

    Restaurant

    Information systems provider

    Management consultancy

    Psychotherapy clinic

    Pure products Outputsthat are exclusively

    tangible

    Pure services Outputsthat are exclusively

    intangible

    IKEA

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    Characteristics of Goods v Services

    ProductInventory

    Customer ContactResponse times

    Markets

    FacilitiesCapitalLabourQuality

    Contrast the characteristic differences between Manufacturing andServices over the following factors:-

    Manufacturing Service

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    Differences within sectors are often greater than thedifferences between sectors

    Financial services

    An accountmanagement centre ata large retail bank

    Financial analystadvising a client at an

    investment bank

    Furniture manufacturing

    Mass production ofkitchen units

    Craft production ofreproduction

    antique furniture

    Hotels

    Value-for-moneyhotel

    Lobby of aninternationalluxury hotel

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    A Typology of Operations

    Variation indemand

    High Low

    VisibilityHigh Low

    VarietyHigh Low

    HighVolumeLow High

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    A Typology of OperationsImplications Implications

    Changing capacity AnticipationFlexibilityIn touch with demandHigh unit costs

    StableRoutinePredictableHigh utilizationLow unit costs

    Variation indemand

    High Low

    VisibilityHigh Low

    Short waiting tolerance

    Satisfaction governed bycustomer perceptionCustomer contact skillsneededReceived variety is highHigh unit costs

    Time lag betweenproduction andconsumptionStandardizationLow contact skillsHigh staff utilizationCentralizationLow unit costs

    FlexibleComplexMatch customer needsHigh unit costs

    Well definedRoutineStandardizedRegularLow unit costs

    VarietyHigh Low

    High

    Low repetitionEach staff memberperforms more of jobLess systemization

    High unit costs

    High repeatabilitySpecializationCapital intensiveLow unit costs

    VolumeLow High

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    Volume

    Important to understand how different operations are positioned

    on the 4 Vs. Is their position where they want to be?

    Do they understand the strategic implications?

    Variety

    Variation

    Visibility

    Low

    High

    High

    High

    High

    Low

    Low

    Low

    MwagusiSafari Lodge

    4 Vs profile of two operations

    Formule 1Hotel

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    Decisions in Operations

    Process

    Quality

    Work force

    Inventory

    Capacity

    Five major decision areas:

    Schr oeder Section 1.6 - page 16

    O erations Mana ement R G Schroeder, Operations Management, 4 th edition,1993, McGraw Hill

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    Some interfunctional relationships between the operationsfunction and other core and support functions

    Engineering/technicalfunction

    Accountingand finance

    function

    Humanresourcesfunction

    Informationtechnology

    (IT) function

    Marketingfunction

    Product/service

    developmentfunction

    Operationsfunction

    Micro Environment

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    Case : Too Short The DayAnalysis

    What is Giles trying to do ?What is Giles actually doing ?

    What are the problems within theorganisation ?

    RecommendationsWhat should Giles do ?

    What changes if any should the organisation make ?

    Identify the functions of a managerIdentify the levels of management

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    Case : The Glastonbury Festival1 What is the role of an operations manager

    such as Michael Eavis in this situation?How does this change at different stagesof the festival organisation?

    2 List the different types of transformation processes involved in the festival

    activities within the classifications:Materials/Information/Customer

    3 Relate the 5 decision areas as outlined inR G Schroeders Operations Management,to the Glastonbury case.