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Media scenario 15.7.14 abp news
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Quick Snapshot
Week 20-27’2014
MCCS
ABP NEWS Week: 20-27’14
TG – MF,15+ SEC:ABCMarket - HSM
Hindi News maintaining its # 3 position
GEC
HIN
DI ...
HIN
DI...
MU
SIC
KID
S
REG
SPO
RTS
INFO
EN
G
LIFE
T...
BU
S ...
EN
G E
NT
EN
G ...
0
5
10
15
20
25
30
35
40
45
37
13
6 5 5 3 3 1 1 1 0 0 0
% Genre Share
Source : TAM Period : Wk 27’2014
PLEASE NOTE: REGIONAL GENRE IS WITHOUT BANGLA & MAHA GENRE
VS. last year 45% increase in terms of shares
Hindi News0.0
1.0
2.0
3.0
4.0
5.0
6.0
7.0
8.0
5.0
7.2
% Genre Share
Wk 20-27'13 Wk 20-27'14
Source : TAM Period : Wk 20-27’Year : 2013 & 2014
PLEASE NOTE: TAM HAS RECENTLY STOPPED REPORTING LIVE INDIA .VS last year channel bouquet has increased.
ABP News among top 3 channels
Neck to Neck with India TV
Aaj Tak India TV ABP News Z News India News NEWS NATION0%
2%
4%
6%
8%
10%
12%
14%
16%
18%
20% 19%
15%14%
10%
7% 7%
% Mkt Share
Wk20-27'14
Source : TAM Period : Wk 20-27’14
ABP News #2 in Reach
Aaj Tak ABP News
Z News India TV
IBN 7 NDTV India
0
10
20
30
40
50 4641
36 3528
25
CS 15+
Reach
in M
n.
Source : TAM Period : Wk 20-27‘14
Aaj Tak
ABP News
Z News
India TV
IBN 7 NDTV India
0
10
20
30
40
50
60 5550
43 4234 30
CS 4+
Reach
in M
n.
ABP News among top 2 in most of the markets
Source : TAMPeriod : Wk 20-27’14
Market Share %
Channel Mumbai Kol Del Chts'grh B'har Guj Maha MP PHCHP Raj UP WB East West North South HSM AIAaj Tak 16% 14% 18% 17% 11% 18% 20% 14% 22% 21% 16% 20% 19% 20% 19% 34% 19% 19%ABP News 14% 27% 10% 13% 12% 13% 16% 12% 16% 17% 16% 21% 17% 15% 14% 17% 14% 15%India TV 20% 15% 19% 13% 16% 17% 17% 17% 8% 11% 12% 10% 15% 17% 14% 6% 15% 15%Z News 7% 10% 9% 7% 9% 9% 8% 12% 12% 9% 11% 17% 12% 9% 10% 6% 10% 10%IBN 7 5% 6% 6% 4% 8% 5% 5% 5% 7% 4% 7% 5% 3% 5% 6% 3% 6% 6%NDTV India 7% 8% 6% 5% 4% 5% 5% 6% 7% 4% 5% 5% 5% 5% 5% 6% 5% 5%DD News 2% 2% 1% 1% 2% 1% 1% 1% 1% 1% 1% 3% 2% 1% 1% 20% 1% 1%Samay 2% 3% 1% 4% 4% 2% 2% 3% 2% 4% 2% 7% 4% 2% 2% 3% 2% 2%TEZ 6% 6% 4% 2% 3% 3% 3% 2% 3% 2% 3% 4% 2% 3% 3% 3% 3% 3%News 24 5% 2% 11% 13% 8% 4% 4% 9% 3% 5% 6% 1% 4% 4% 7% 0% 6% 6%P7 news 1% 1% 1% 3% 2% 2% 2% 1% 3% 2% 1% 1% 1% 2% 1% 0% 1% 1%News Express 3% 1% 2% 1% 7% 3% 3% 1% 3% 2% 3% 1% 1% 3% 2% 0% 2% 2%NEWS NATION 8% 3% 4% 12% 7% 9% 7% 7% 7% 9% 8% 4% 9% 8% 6% 0% 7% 7%India News 5% 2% 8% 7% 7% 9% 5% 9% 6% 10% 8% 2% 6% 6% 8% 3% 7% 7%
Top 10 Shows – ABP NEWS
Source : TAM Period : Wk 27’14
Date Time From Time To Programme GenreTVT 000s
07/05/2014 19:59 20:22 GROUN ZERO SE DIBAANG Reviews/Reports 257
07/02/2014 21:59 22:25 24 GHANTE REPORTER News Bulletin 242
07/04/2014 14:26 15:24 SAAS BAHU AUR SAAZISH-KY Reviews/Reports 239
07/04/2014 21:59 22:25 24 GHANTE REPORTER News Bulletin 234
29/06/2014 09:59 10:20 VYAKTI VISHESH Reviews/Reports 226
30/06/2014 21:57 22:24 24 GHANTE REPORTER News Bulletin 226
07/04/2014 20:56 21:52 ABP LIVE News Bulletin 223
30/06/2014 14:25 15:23 SAAS BAHU AUR SAAZISH-KY Reviews/Reports 213
07/04/2014 13:27 13:38 FATAFAT 51 News Bulletin 213
07/01/2014 19:27 19:43 FATAFAT 101 News Bulletin 210
Network Performance
MCCS TV Tday Zee Net India TV Net. 18 Ndtv Net0%
5%
10%
15%
20%
25%
30%
25%23%
20%
15%
12%
6%
% Mkt. Share
Wk 20-27'14
Source : TAM Period : Wk 20-27’14
MCCS # 1 News Network
Thank You