Mobilink Indio Report by Ahmad Mushtaq

8/8/2019 Mobilink Indio Report by Ahmad Mushtaq

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IN THE NAME OF ALLAH WHO IS MOST BENEFIENT AND MERCEFULL .

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On

Submitted to:Sir. Imran Haneef

Submitted By:Ahmad Mushtaq

Roll No. 07-45BS(IT)Session 2007-11

Bahauddin Zakariya University

Multan


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DEDICATION

To


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Beginning with the name of Allah and with the blessings of hismost respected and beloved Holly Prophet (PBUH), I am able tocomplete my report on Mobilink Indigo.

I would like to thank my department to give me anopportunity to gather practical

information of the company and Ialso like to thank Mr. Riaz Ahmad who guided me in the various

phases of completing my report.

Along this I am also thankful tomy parents who are most honorable and respected

personalities for me in this world.I would also like to mention about my teachers and friends becausewithout their help, support,


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sincerity, and loyalty, I could not able to get my report complete

successfully.God bless all of them.

Ahmad Mushtaq


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S.No Description Page No.1. Introduction of Mobilink 0602. Network of Mobilink 0703. Management 0804 Mobilink Indigo 09

4.1 About 09

4.2 Market Share 094.3 Services 10

05. Indigo Freedom Plans 1406. Competitors 1507. Competitive advantage 1608 Company Addresses 17

Annexure 18


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Reshaping LivesReshaping Lives

11 Introduction to Mobilink Introduction to Mobilink

Mobilink GSM (PMCL), a subsidiary of OrascomMobilink GSM (PMCL), a subsidiary of Orascom Telecom, is the market leader in providing state-of-the-Telecom, is the market leader in providing state-of-the-art communications solutions in Pakistan. We canart communications solutions in Pakistan. We can

proudly boast of being the first cellular service provider proudly boast of being the first cellular service provider in Pakistan to operate on a 100% digital GSMin Pakistan to operate on a 100% digital GSM technology.technology.

Mobilink GSM started operations in the year 1994, fromMobilink GSM started operations in the year 1994, from then on it has shown enormous growth. At the time whenthen on it has shown enormous growth. At the time when it entered the market it was a small player in the cellular it entered the market it was a small player in the cellular market of Pakistan it is now the market leader both inmarket of Pakistan it is now the market leader both in terms of growth as well as having the largest subscriber terms of growth as well as having the largest subscriber

base in Pakistan. base in Pakistan.

We offer tariff plans that are exclusively designed toWe offer tariff plans that are exclusively designed to cater to the communication needs of a diverse group of cater to the communication needs of a diverse group of

people, taking into account occasional users to people, taking into account occasional users to businessmen. To achieve this objective, we offer both businessmen. To achieve this objective, we offer both postpaid (Indigo) and the prepaid (JAZZ) solutions to our postpaid (Indigo) and the prepaid (JAZZ) solutions to our customers.customers.

In addition to providing advanced voice communicationIn addition to providing advanced voice communication services, we also offer a number of value added servicesservices, we also offer a number of value added services to our valued subscribers. Keeping in mind our to our valued subscribers. Keeping in mind our customers' convenience, we have also bundled mobilecustomers' convenience, we have also bundled mobile handsets, sold either independently or bundled in Get Sethandsets, sold either independently or bundled in Get Set Go Pack Go Pack.

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22 Network of Mobilink:Network of Mobilink:

During the last 13 years, Mobilink has set up one of theDuring the last 13 years, Mobilink has set up one of the largest cellular networks in the country. Currently, we arelargest cellular networks in the country. Currently, we are covering more than 7000+ cities and towns. This hascovering more than 7000+ cities and towns. This has involved an investment in the company of more than US$involved an investment in the company of more than US$ 1 Billion. We have 66 Switches and more than 6,300 cell1 Billion. We have 66 Switches and more than 6,300 cell sites and the number keeps growing at a rapid pace. Wesites and the number keeps growing at a rapid pace. We also have deployed aroundalso have deployed around 5,000 km of optical cable.5,000 km of optical cable.

Years of BusineesYears of Businees 1313CitiesCities 7000+7000+InvestmentInvestment USD 1 Billion +USD 1 Billion +SwitchesSwitches 6666Cell SitesCell Sites 6,3006,300Optical Cable DeploymentOptical Cable Deployment 5,000 KM5,000 KMSwitch TypeSwitch Type Nokia Siemens, Alcatel, Huawei Nokia Siemens, Alcatel, Huawei

Radio Base StationsRadio Base Stations Motorolla and AlcatelMotorolla and AlcatelIntelligent NetworksIntelligent Networks SiemensSiemensMicrowave EquipmentMicrowave Equipment NEC and Alcatel NEC and AlcatelOperating FrequenciesOperating Frequencies 900/1800 MHz900/1800 MHzSMSCSMSC Logica CMGLogica CMG

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3 Management:3 Management:

President and CEOPresident and CEOZouhair Abdul KhaliqZouhair Abdul Khaliq

Chief Finance Officer Chief Finance Officer Ehab RochdyEhab Rochdy

Chief Information Officer Chief Information Officer Tariq RashidTariq Rashid

Vice President Human Resources,Vice President Human Resources, Administration & SecurityAdministration & Security

Ali Raza MehdiAli Raza Mehdi

Vice President SalesVice President SalesIrfan AkramIrfan Akram

Vice President MarketingVice President MarketingBilal Munir SheikhBilal Munir Sheikh

Vice President Customer ServicesVice President Customer ServicesMustafa PerachaMustafa Peracha

Vice President Strategic Planning, BusinessVice President Strategic Planning, Business Development & PMODevelopment & PMO

Naeem ZamindarNaeem Zamindar

Vice President Corporate AffairsVice President Corporate Affairs

Agha QasimAgha Qasim

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44 Mobilink IndigoMobilink Indig o

4.1 About Mobilink Indigo

Mobilink Indigo is the most famous postpaid brand fromMobilink Indigo is the most famous postpaid brand from Mobilink. It is known for its best quality assured servicesMobilink. It is known for its best quality assured services in Pakistan.in Pakistan.

Customers have to pay their bills in the end of Customers have to pay their bills in the end of

every month. Customers are sent a hard copy of their billsevery month. Customers are sent a hard copy of their bills which also include their call records. Mobilink Indigo has awhich also include their call records. Mobilink Indigo has a variety of freedom packages for its customers to chosevariety of freedom packages for its customers to chose from.from.

Market Share Jan 2008

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4.24.2 Services provided by Mobilink Indigo:Services p rovided by Mobilink Indigo:

The indigo connection provides its customersThe indigo connection provides its customers with the state of the art facilities that let its customerswith the state of the art facilities that let its customers

business on the go. business on the go.

4.2.14.2.1 For Business Solutions:For Business Solutions:

Indigo gives its business users best services toIndigo gives its business users best services to

maximize the speed of their business.maximize the speed of their business.

Mobisafe:Mobisafe: Mobilink shows care for the security of itsMobilink shows care for the security of its

business customers as much as they do. Through Mobisafe, business customers as much as they do. Through Mobisafe, users can now copy the contacts from their phonesusers can now copy the contacts from their phones

phonebook to Mobilink Server so that in case of Cell phonebook to Mobilink Server so that in case of Cell

Phone theft, users can retrieve their contact details.Phone theft, users can retrieve their contact details. Contacts can be upload via SMS or GPRS.Contacts can be upload via SMS or GPRS.

Mobilink Connect Card:Mobilink Connect Card:Mobilink Connect Card is aMobilink Connect Card is a

device which can be connected to any LAPTOP Computer.device which can be connected to any LAPTOP Computer.

Users can then use the Internet anywhere within theUsers can then use the Internet anywhere within the coverage of Mobilink.coverage of Mobilink.

Fax Mail:Fax Mail:Now Mobilink Indigo customers can send andNow Mobilink Indigo customers can send and

receive faxes through their mobile phone.receive faxes through their mobile phone.

PIA Reservation:PIA Reservation:

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This service allows the customers toThis service allows the customers to know about PIA reservations and schedule timings.know about PIA reservations and schedule timings.

PSO Cards:PSO Cards:Indigo customers can refuel their vehicles onIndigo customers can refuel their vehicles on

any PSO Station across the country by simply swappingany PSO Station across the country by simply swapping their Mobilink Indigo Rewards Cards.their Mobilink Indigo Rewards Cards.

Stock Watch:Stock Watch:

From this service Mobilink PostpaidFrom this service Mobilink Postpaid customers can get continuous updates on their stocks listedcustomers can get continuous updates on their stocks listed on the LSE (Lahore Stock Exchange) or KSE (Karachion the LSE (Lahore Stock Exchange) or KSE (Karachi Stock Exchange) anytime through Mobilink's Stock Watch.Stock Exchange) anytime through Mobilink's Stock Watch.

4.2.24.2.2 On data and callOn data and callThe indigo connectionThe indigo connection

provides its customers a great mix of on call services to provides its customers a great mix of on call services to ensure that their communication experience is as valuableensure that their communication experience is as valuable as ever.as ever.

Call Forwarding:Call Forwarding:Call Forwarding or Call Diverting is theCall Forwarding or Call Diverting is the

facility by which users can forward their incoming calls tofacility by which users can forward their incoming calls to

other numbers. Users can also forward specific calls.other numbers. Users can also forward specific calls.Missed Call Alert (MCA):Missed Call Alert (MCA):

By activating this service,By activating this service, Mobilink Indigo users can know who called them evenMobilink Indigo users can know who called them even when their phone was turned off or wasnt within thewhen their phone was turned off or wasnt within the network coverage.network coverage.

Voice Mail:Voice Mail:

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Voice Mail is another great feature providedVoice Mail is another great feature provided by Mobilink Indigo alternative to MCA. Users can leave a by Mobilink Indigo alternative to MCA. Users can leave a voice message for his/her callers. After the beep, the callersvoice message for his/her callers. After the beep, the callers can leave their voice messages.can leave their voice messages.

GPRS/EDGE:GPRS/EDGE:The internet service on cell phones is moreThe internet service on cell phones is more

faster than ever and Mobilink is the leading one infaster than ever and Mobilink is the leading one in providing cheaper and best services for its customers. providing cheaper and best services for its customers.

EDGE is a new service by Mobilink Indigo whichEDGE is a new service by Mobilink Indigo which enhances the browsing experience of its users by doublingenhances the browsing experience of its users by doubling the internet speed.the internet speed.

INDIGO GPRS PACKAGES:INDIGO GPRS PACKAGES:DetailsDetails GPRS1GPRS1 GPRS2GPRS2 GPRS3GPRS3

Rate per MB(Rs)Rate per MB(Rs) FREEFREE 1010 1818

Monthly fee(Rs)Monthly fee(Rs) 500500 125125 --FreeFree

Download/MontDownload/Month (MB)h (MB)

UnlimitedUnlimited 55 --

MMS OutgoingMMS Outgoing per 50 KB (Rs) per 50 KB (Rs)

FreeFree 66 66

MMS ReceivingMMS Receiving

(Rs)(Rs)

FreeFree FreeFree FreeFree

Streaming Services:Streaming Services:Why sit in front of the TV ScreenWhy sit in front of the TV Screen

when you can have it in your pocket? Throught Mobilink when you can have it in your pocket? Throught Mobilink Streaming Services, users can watch TV on their Color Streaming Services, users can watch TV on their Color Cell Phones.Cell Phones.

Call Conference:Call Conference:

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Internal Competitor:Internal Competitor:

External Competitor:External Competitor:

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77 Competetive Advantage:Comp etetive Advantage:

Mobilink Indigo is the only Cellular ServiceMobilink Indigo is the only Cellular Service Provider in Pakistan which provides BlackBerryProvider in Pakistan which provides BlackBerry to its customers in Pakistan.to its customers in Pakistan.

Only BlackBerry from Mobilink Indigo offersOnly BlackBerry from Mobilink Indigo offers you the competitive advantage of instantyou the competitive advantage of instant connectivity, on the go. Simply pay in smartconnectivity, on the go. Simply pay in smart installments with Citibank Smart Installment Planinstallments with Citibank Smart Installment Plan (SIP). At 0%* Service Fee on Citibank Smart(SIP). At 0%* Service Fee on Citibank Smart Installment Plan Exclusively for Citibank CardInstallment Plan Exclusively for Citibank Card members.members.

Rewards Card Program.Rewards Card Program.

First Customer Care Service in Sindhi.First Customer Care Service in Sindhi.

Over 7000+ Cities. More Network Coverage for itsOver 7000+ Cities. More Network Coverage for its Customers.Customers.

Unlimited GPRS and MMS for GPRS Package 1.Unlimited GPRS and MMS for GPRS Package 1.

No charges for receiving MMS. No charges for receiving MMS.

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88 Company Adresses:Comp any Adresses:

Head OfficeHead Office

AddressAddress 42 Kulsum Plaza, Blue42 Kulsum Plaza, Blue Area, Islamabad.Area, Islamabad.

TelephoneTelephone +92-51- 2273984 - 9+92-51- 2273984 - 9+92-51- 2826999+92-51- 2826999

EmailEmail customercare@ [email protected]

WebWeb www.mobilinkgsm.comwww.mobilinkgsm.com

MultanMultan

CS Mobilink House MultanCS Mobilink House MultanService Centre Manager Service Centre Manager Faisal AbbasFaisal AbbasAddressAddress Multan Arcade KutcheryMultan Arcade Kutchery

Road Multan.Road Multan.PTCL Number PTCL Number 042 - 111-300-300042 - 111-300-300Fax Number Fax Number 042 - 111-301-301042 - 111-301-301

Addresses of other Service Centres are available fromAddresses of other Service Centres are available from Mobilinks Official Website :Mobilinks Official Website : www.mobilinkgsm.comwww.mobilinkgsm .com

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http://www.mobilinkgsm.com/http://www.mobilinkgsm.com/http://www.mobilinkgsm.com/http://www.mobilinkgsm.com/


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I attached some of the outlets of Mobilink Indigo. ItI attached some of the outlets of Mobilink Indigo. It gives a good impression.gives a good impression.

These PowerPoint slides are made by AhmadThese PowerPoint slides are made by Ahmad Mushtaq. A student of Mushtaq. A student of Bahauddin Zakariya University, Multan. If you likeBahauddin Zakariya University, Multan. If you like these slides then youthese slides then you

can appreciate me @can appreciate me @ www.bzupages.comwww.bzupa ges.com ..

This file is downloaded directly or indirectly fromThis file is downloaded directly or indirectly from www.bzupages.comwww.bzupa ges.com , an, anunofficial website of BZ University, made by theunofficial website of BZ University, made by the students of students of BS (IT) 07-11BS (IT) 07-11of Computer Science Department.of Computer Science Department.

You can contact me byYou can contact me byPhone: +92-3337438823Phone: +92-3337438823or byor byEmail:Email: [email protected]@ gmail.comor byor byPosting @ Posting @ www.bzupages.comwww.bzupa ges.com

Thank you very much for viewing this presentationThank you very much for viewing this presentation and also for sending me your valuable comments.and also for sending me your valuable comments.
http://www.bzupages.com/http://www.bzupages.com/http://www.bzupages.com/http://www.bzupages.com/http://www.bzupages.com/http://www.bzupages.com/mailto:[email protected]:[email protected]:[email protected]://www.bzupages.com/http://www.bzupages.com/http://www.bzupages.com/http://www.bzupages.com/http://www.bzupages.com/http://www.bzupages.com/mailto:[email protected]://www.bzupages.com/

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Mobilink Indio Report by Ahmad Mushtaq