Position: Marketing & PR Assistant Skills: Administrative, Marketing & Public Relations Company: Santa Monica Travel & Tourism SMTT Overview Santa Monica Travel & Tourism, Inc. is a non-profit, non-member organization governed by a board of 11 community individuals. SMTT is the official travel and tourism promotion agency for the City of Santa Monica. It is our job to promote Santa Monica and encourage visitors to stay longer and enjoy more of what our destination has to offer. SMTT operates five (5) locations: Visitor Information Kiosk in Palisades Park; Visitor Information Center at the Santa Monica Pier; Visitor Information Cart on the 3rd Street Promenade; Visitor Information Center on Main Street; and, a Mobile Information Vehicle. For more information, please visit www.santamonica.com. Position Description This position provides comprehensive support for the Marketing and Public Relations departments and reports to the marketing manager and public relations manager. Position is intimately involved in the daily oversight and execution of various programs within these areas. Duties vary on a daily and weekly basis in accordance with the strategic direction of SMTT and its various initiatives. Responsibilities

• Works directly with the marketing, public relations and sales team personnel on various programs. Related activities include but are not limited to collateral production, public relations assistance, website maintenance, social media, community relations development, visitor center services and destination and SMTT awareness promotions.

• Tracking Santa Monica online presence (ex. Google analytics and social media tracking tools).

• Assist in maintaining content on SantaMonica.com to ensure it is accurate and up-to-date at all times.

• eNewsletter and outreach development and execution, including collecting and/or producing content and images, importing and exporting of contact lists.

• Help research and plan relevant content for social media implementation including, but not limited to Facebook, Twitter, Pinterest and Instagram.

• Refresh and reorganize photo galleries as new photos and articles are acquired • Responsible for updating marketing and public relations Standard Operational

Procedure (SOP) binders and related shared files. • Design banner ads, print advertisements, postcards, brochures and electronic

invites, PowerPoint presentations and other promotional materials as needed. • Support efforts of the public relations program, actively promoting Santa Monica

story concepts and themes to media representatives. • Collaborate on targeted pitches and public relations campaigns designed to

generate positive news coverage of Santa Monica as a premiere travel destination.

• Field incoming media inquiries and photo/video requests. • Coordinate and participate in familiarization tours for visiting media. • Use web-based database to update media contacts, press coverage, in-kind

donations and familiarization tours. • Administrative duties relating to public relations programs. • Represent SMTT at community events and tourism industry functions. • Maintain filing systems for organization’s records, clients, project files and

responsible for continually updating these files. • Responsible to produce monthly, quarterly, and year-end marketing and reports. • Assist with tasks as needed for organization, including but not limited to printer,

post office, storage facility, visitor center locations and other businesses within Santa Monica.

• Assist organization in carrying out all programs, projects and special events as needed.

Qualifications & Requirements

• Bachelor’s Degree and/or combination of relevant internship experience. • Familiar with using social media for business including Facebook, Twitter,

Pinterest and Instagram. • Ability to develop working timelines and project management tools. • Strong customer service and business etiquette skills. • Good oral and written communication skills. • Good organizational skills and ability to multi-task. • Strong proofreading skills. • Familiar with basic html. • Excellent computer skills with knowledge of MAC applications and office

computer software including Microsoft Office, Word, Excel and PowerPoint. • Working knowledge of Adobe Creative Suite including Photoshop, InDesign and

Illustrator is a plus. • Must be free to travel as needed to carry out SMTT goals. • Must be able to lift and transport SMTT equipment and materials as needed. • Must have use of vehicle for use while on SMTT business. • Must have valid California Driver’s license, registration and valid auto insurance • Knowledge of Santa Monica. ! This position requires the ability to lift up to 25lbs. ! Must be at least eighteen (18) years of age and possession of a clean driving

record. ! As an at-will employer, either SMTT or the employee may terminate the

employment relationship at any time, for any reason, with or without good cause or advance notice.

Compensation This is a fulltime salaried, non-exempt position that includes sick, vacation, 401K and a generous benefits package (medical, dental and vision). How to Apply: In the subject line of your email include MKPRASST2016. To apply you must submit your cover letter and resume, salary requirements along with any reason why we should consider you for employment to employment@santamonica.com You will not be considered for employment if you fail to follow the application instructions. We do not accept phone calls, walk-ins or emails.