1. 1. ADVISING, COUNSELING AND RETENTION SERVICES (ACRS) ONLINE PRESENTS: SOCIAL MEDIA, NETWORKING, AND PROJECTING A PROFESSIONAL IMAGE PRESENTERS: JEANNA CHAPMAN SHARRIETTE FINLEY STEFANIE WRIGHT
2. 2. GPC CAREER FAIRS Georgia Perimeter College will host Career Fairs on the Dunwoody, Clarkston, and Newton campuses. Dunwoody March 24th Clarkston March 27th Newton April 2nd All GPC Career Fairs will be 9am 1pm. PRESENTED BY ADVISING, COUNSELING & RETENTION SERVICES (ACRS) - ONLINE AT GEORGIA PERIMETER COLLEGE, SPRING 2015
3. 3. MYTHS 1. The pictures you post online can only be seen by friends and family. 2. A hiring company will not use social media to investigate you. 3. Your online presence will not impact your professional career. 4. Social media is not the hiring companys business. 5. A company has to accept you as you are. 6. The job search is about you. 7. A company has to hire you. PRESENTED BY ADVISING, COUNSELING & RETENTION SERVICES (ACRS) - ONLINE AT GEORGIA PERIMETER COLLEGE, SPRING 2015 Myths shared by LaSonya Berry of McPherson-Berry Human Resource Consultants, February 2, 2015
4. 4. TRUTHS 1. Companies are looking for the best fit for them and they can afford to be picky. 2. Many of todays job seekers are not being hired because hiring managers do not trust the image they project. 3. It is necessary to research your industry, so that you know how to package and adjust your brand or professional image. 4. You do not have to lose who you are to achieve your goals; you will need to make some adjustments. PRESENTED BY ADVISING, COUNSELING & RETENTION SERVICES (ACRS) - ONLINE AT GEORGIA PERIMETER COLLEGE, SPRING 2015 Truths shared by LaSonya Berry of McPherson-Berry Human Resource Consultants, February 2, 2015
5. 5. SOCIAL MEDIA AND YOUR PROFESSIONAL IMAGE The world wide web digitally connects the world and makes it more convenient to go to school, job hunt, and research information online. This convenience also makes it much easier for potential employers to find additional information, positive or negative, about potential employees. Prospective employers may use Google, Facebook , or Twitter to get background information about you. You want to make sure you are always projecting the best online image. PRESENTED BY ADVISING, COUNSELING & RETENTION SERVICES (ACRS) - ONLINE AT GEORGIA PERIMETER COLLEGE, SPRING 2015
6. 6. MAXIMIZING YOUR ONLINE PRESENCE
7. 7. EMPLOYERS USING SOCIAL NETWORKS Employers will use social media to screen potential employees.
8. 8. EMPLOYERS USING SOCIAL NETWORKS Employers will reject potential employees because of images projected on social media.
9. 9. EMPLOYERS USING SOCIAL NETWORKS Employers will hire potential candidates because of the positive image they projected online.
10. 10. YOU WANT A JOB? PASSWORD PLEASE. http://www.ajc.com/news/nation-world/job-seekers-getting-aske
11. 11. Networking is reaching out and learning more about the career you plan to pursue. Networking is taking the steps forward to meet people and build positive professional relationships . Networking opportunities are online: LinkedIn, Twitter, Facebook. Networking opportunities may be impromptu, like a 30 second elevator pitch/intervi ew. PRESENTED BY ADVISING, COUNSELING & RETENTION SERVICES (ACRS) - ONLINE AT GEORGIA PERIMETER COLLEGE, SPRING 2015 SOCIAL NETWORKING BASICS
12. 12. NETWORKING THROUGH SOCIAL MEDIA FACEBOOK Add friends selectively Edit profile and security settings Join groups related to your interests Create your own professional group Step away TWITTER Find student groups Discover new literature Explore online Education Enrich your major Step away PRESENTED BY ADVISING, COUNSELING & RETENTION SERVICES (ACRS) - ONLINE AT GEORGIA PERIMETER COLLEGE, SPRING 2015
13. 13. SOCIAL MEDIA NETWORKING AND YOUR PROFESSIONAL IMAGE 1. Google yourself. 2. Avoid provocative or incriminating photos of yourself. 3. Create positive content on a consistent basis, including posts, blogs, and videos. 4. Create your own professional online group. 5. Create a professional LinkedIn Page and Profile. 6. Be careful about mentioning your job search, especially if you are still employed. 7. Be social (engage in forming positive relationships and show individuality).
14. 14. PROJECTING YOUR BEST PROFESSIONAL IMAGE Social Media Everything written online becomes a public record. Every picture posted online tells more of your story. Telephone Communications Monitor voice mail frequently. It is best to have a professional voice message without music. Written and Online Communications Monitor email frequently. Have an appropriate email address. Professional Networking Events Business cards Elevator pitch PRESENTED BY ADVISING, COUNSELING & RETENTION SERVICES (ACRS) - ONLINE AT GEORGIA PERIMETER COLLEGE, SPRING 2015
15. 15. ANY QUESTIONS? Contact Advising, Counseling & Retention Services (ACRS) Online gpcol@gpc.edu Secret Phrase: Free Enterprise Factory PRESENTED BY ADVISING, COUNSELING & RETENTION SERVICES (ACRS) - ONLINE AT GEORGIA PERIMETER COLLEGE, SPRING 2015