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SPONSORSHIP PROSPECTUS

SPONSORSHIP PROSPECTUS - files.massbio.orgfiles.massbio.org/file/2018-MassBio-Sponsorship-Prospectus-Web-F70...sponsorship prospectus your connection to the life sciences industry

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SPONSORSHIP PROSPECTUS

SPONSORSHIP PROSPECTUS

YOUR CONNECTION TO THE LIFE SCIENCES INDUSTRY.As the largest state life sciences trade association in the country, MassBio regularly communicates with thousands of life sciences industry leaders, from biopharma and medical device companies to academia and research hospitals, policymakers, and other stakeholders. Through our signature events, professional development forums and networking opportunities we convene people across the industry regularly. Through our various communications channels such as our website, email, and social media, we share critical messages about the industry, news, and stories about member companies and patients.

These programs and communications vehicles o�er companies an excellent opportunity to increase visibility in the #1 life sciences cluster in the world and tap into the broader community through sponsorship.

We look forward to working with you to e�ectively meet your marketing goals, whether that’s through sponsorship of one event or a custom package for multiple programs, or through sponsorship opportunities on our website or email platforms.

Inside of this prospectus is a breakdown of each MassBio event and sponsorship opportunity, including information about attendees, marketing lists and costs. Please contact the person listed for each event for more details.

REPRESENTING 1,000+ ORGANIZATIONS:

ACADEMIC, HOSPITAL & NONPROFIT - 15% ASSOCIATE - 18% BIOTECH - 67%

BOSTON/CAMBRIDGE - 54%

METROWEST - 24%

NORTH - 14%

CENTRAL - 4%

SOUTH - 3%

WEST - 1%

EVENT STATISTICS

ATTENDANCE BY TITLE

3 0 0 +E X P E C T E D A T T E N D E E S

1 1 , 0 0 0 +E M A I L M A R K E T I N G L I S T

EVENT HIGHLIGHTS2018’s event will include keynotes presentations and panel discussions designed to educate and promote an open dialogue. Speakers will address the necessary shift in mindset from measuring costs to measuring value, whether that’s exploring new models for more e�cient R&D, piloting innovative pricing models, or working directly with patients to de�ne desired outcomes and endpoints.

2018 Policy Leadership Breakfast sponsorship is a $5,000 commitment and includes logo placement on pre-event promotion, event signage, presentation screen and in the event program guide. Sponsors also receive a table reservation at the event.

SPONSORSHIP & EXHIBITION

CONTACTTo express interest in sponsoring or exhibiting at this event, contact Susan Martin at 617-674-5109 or [email protected].

P O L I C Y L E A D E R S H I P B R E A K FA S T # M B P O L I C Y

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With policies impacting our industry at the forefront of state legislators’ minds, MassBio’s annual Policy Leadership Breakfast will debate the most pressing policy initiatives facing the life sciences industry. This event is a must-attend for senior industry leaders, policymakers and life sciences government a�airs executives.

J a n u a r y 2 0 1 8

P O L I C Y L E A D E R S H I PB R E A K F A S T

C-SUITE - 26%

DIREC TOR - 40%

FINANCE/HR -1%

LEGAL - 5%

MANAGER - 11%

OTHER - 2%

VP - 15%

C-SUITE - 11%

DIREC TOR - 33%

FINANCE/HR -1%

LEGAL - 1%

EVENT STATISTICS

ATTENDANCE BY TITLE

3 0 0 +E X P E C T E D A T T E N D E E S

7 0 0 +E M A I L M A R K E T I N G L I S T

EVENT HIGHLIGHTSThe event convenes patient organizations, government agencies, medical researchers, life sciences companies and patients to share stories and recognize the great work being done in Massachusetts and beyond to provide new treatments and cures for diseases that a�ect nearly 30 million Americans.

Sponsorship opportunities range from $2,500 to $10,000. Sponsors bene�t from branding on invitation mateirals and signage at the event, and may include speaker roles, as needed.

SPONSORSHIP & EXHIBITION

CONTACTTo express interest in sponsoring or exhibiting at this event, contact Susan Martin at 617-674-5109 or [email protected].

R A R E D I S E A S E D AY # R A R E D I S E A S E D AY

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MANAGER - 26%

OTHER - 19%

SCIENTIST - 5%

VP - 4%

Every year, MassBio celebrates Rare Disease Day by bringing together nearly 300 industry stakeholders to elevate public understanding of rare diseases and call attention to the special challenges people with these ailments face.

F e b r u a r y 2 0 1 8

R A R E D I S E A S E D A Y

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M A S S B I OA N N U A L M E E T I N GMassBio's largest event, drawing over 400 industry leaders, the Annual Meeting is a two-day event that focuses on the most timely and critical challenges facing the Massachusetts biopharma industry.

EVENT STATISTICS

ATTENDANCE BY TITLE

4 0 0 +E X P E C T E D A T T E N D E E S

1 0 , 3 0 0 +2 0 1 7 E V E N T P A G E V I E W S

EVENT HIGHLIGHTSFrom breakthroughs in scienti�c endeavors to startups and new business ventures, the Annual Meeting will cover the most innovative advancements in the industry, presented in new and interactive formats. It will recognize and award industry leaders, provide ample networking opportunities, and showcase Massachusetts as the leader in the biopharma industry worldwide.

SPONSORSHIPSponsorship opportunities range from $5,000-$25,000 and may include speaker roles, exhibit space and acknowledgment during main & networking sessions.

CONTACTTo express interest in sponsoring or exhibiting at this event, contact Laura Rudberg at 617-674-5121 or [email protected].

A N N UA L M E E T I N G # M A S S B I O A M 1 8

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1 1 , 0 0 0 +E M A I L M A R K E T I N G L I S T

C-SUITE - 28%

DIREC TOR - 28%

FINANCE/HR - .1%

LEGAL - 2%

MANAGER - 14%

OTHER - 12%

SCIENTIST - 1%

VP - 14%

EVENT STATISTICS

ATTENDANCE BY TITLE

2 5 0 +E X P E C T E D A T T E N D E E S

1 1 , 0 0 0 +E M A I L M A R K E T I N G L I S T

3 , 5 0 0 +2 0 1 7 E V E N T P A G E V I E W S

M E D D E V I C E S Y M P O S I U M # D R U G M E E T S D E V I C E

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MassBio’s second annual Medical Device Event will continue the vital conversation around the convergence of medical devices and drugs, including the unique developmental and regulatory challenges these products face, the many scienti�c advances in the space and new opportunities for funding.

M a y 2 0 1 8

M E D I C A L D E V I C ES Y M P O S I U M

EVENT HIGHLIGHTSThis event will feature an active exhibit hall, panel discussions, a keynote speaker and networking sessions. This is an excellent opportunity for companies to reach a diverse audience that represents nearly every aspect of the life sciences industry, including academic researchers, entrepreneurs and biopharma executives.

SPONSORSHIP & EXHIBITIONSponsorship opportunities start at $5,000 for exclusive sponsorship to various parts of the event, lunch, networking breaks and reception. Exhibition rates start at $1,200 for member companies and $2,000 for non-member companies.

CONTACTTo express interest in sponsoring this event, contact Laura Rudberg at 617-674-5121 or [email protected].

C-SUITE - 31%

DIREC TOR - 25%

FINANCE/HR -1%

LEGAL - 3%

MANAGER - 16%

OTHER - 13%

SCIENTIST - 6%

VP - 6%

M o n d a y , J u n e 4 t h - T h u r s d a y , J u n e 7 t h , 2 0 1 8

P A V I L L I O N A T B I OThe BIO International Convention will return to Boston in 2018, giving Massachusetts the opportunity to strengthen and reinforce our status as a global leader for life sciences, and promising to attract the largest attendance in years.

EVENT STATISTICS

ATTENDANCE BY TITLE

1 6 , 0 0 0 +E X P E C T E D A T T E N D E E S

1 1 , 0 0 0 +E M A I L M A R K E T I N G L I S T

EVENT HIGHLIGHTSMassBio will oversee the e�orts and activities on behalf of the local industry at BIO 2018, including: Organizing and hosting the 2,500 sq. ft. Massachusetts Pavilion located at the front of the exhibition �oor along with its speaking program, and hosting a community event on the night of Tuesday, June 5th to celebrate and showcase the local industry to visitors.

SPONSORSHIP & EXHIBITIONWe will gladly work with you and your organization to create a customized sponsorship package to �t your marketing goals and objectives. Opportunities include on-site and o�-site events, sponsor-branded promotional materials, collaborative social media campaigns & more.

CONTACTTo express interest in sponsoring or exhibiting at this event, contact Laura Rudberg at 617-674-5121 or [email protected].

B I O # S TAT E O F P O S S I B L E

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M A S S A C H U S E T T S

C-LE VEL/VP/MANAGING DIR./PAR TNER - 47%

DIREC TOR/MID -LE VEL MANAGER - 40%

COORDINATOR/ADMINISTRATOR - 8%

EDUCATOR/FACULT Y/STUDENT - 4%

PUBLIC OFFICIAL/FOREIGN MINISTER - 1%

+ M L S CO U T R E A C H I N C L U D E D

S e p t e m b e r 2 0 1 8

M A S S B I O G O L F C L A S S I CT O B E N E F I T M A S S B I O E D

One of our most anticipated events of the year, MassBio’s annual Golf Classic supports the great work the MassBioEd Foundation is doing to strengthen biotech education in Massachusetts – a cause the entire industry can get behind!

EVENT STATISTICS

ATTENDANCE BY TITLE

2 0 0 +E X P E C T E D A T T E N D E E S

6 3 1 +E M A I L M A R K E T I N G L I S T

1 , 4 3 42 0 1 7 E V E N T P A G E V I E W S

EVENT HIGHLIGHTSHeld at the International Golf Course in Bolton, MA, sponsors have the opportunity to promote their brand while giving back to the community, along with joining industry leaders for a round of golf, great food & drinks, networking and a silent and live auction.

Sponsorship opportunities include pre-event signage, event signage, giveaway item, complimentary registration and more. Sponsorship starts at $1,000.

SPONSORSHIP & EXHIBITION

CONTACTTo express interest in sponsoring or exhibiting at this event, contact Megan Schulz at 617-674-5137 or [email protected].

G O L F C L A S S I C # G O L F 4 B I O T E C H E D

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C-SUITE - 12%

DIREC TOR - 28%

HR/LEGAL - 1%

MANAGER - 27%

OTHER - 12%

SCIENTIST - 2%

VP - 18%

F a l l 2 0 1 8

P A T I E N T A D V O C A C Y S U M M I TA marquis event among industry and advocacy professionals as well as disease foundations and patient organizations, the Summit is focused on showcasing best practices and cutting-edge examples of how life sciences companies can more fully incorporate the patient voice into the work they do—not just approaching regulatory applications or at commercialization, but throughout the drug development cycle.

EVENT STATISTICS

ATTENDANCE BY TITLE

2 5 0 +E X P E C T E D A T T E N D E E S

1 1 , 0 0 0 +E M A I L M A R K E T I N G L I S T

7 8 82 0 1 7 E V E N T P A G E V I E W S

EVENT HIGHLIGHTSThe program includes panel discussions, case study presentations (spotlighting industry/patient partnerships), an inspirational keynote address, as well as a networking breakfast, lunch and cocktail reception.

SPONSORSHIPSponsorship levels begin at $750 for patient organizations and range through $10,000 for platinum sponsors. Opportunities include branding, speaking opportunities and complimentary registrations.

CONTACTTo express interest in sponsoring this event, contact Laura Rudberg at 617-674-5121 or [email protected].

PAT I E N T A D V O C A C Y S U M M I T # PAT I E N T D R I V E N

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C-SUITE - 9%

DIREC TOR - 37%

LEGAL - 2%

MANAGER - 22%

OTHER - 10%

SCIENTIST - 3%

VP - 18%

F a l l 2 0 1 8

C R O / C M O S Y M P O S I U M :C O N N E C T I N G B U Y E R S & S E L L E R SNow in its seventh year, the CRO/CMO Symposium draws over 300 attendees from both virtual and established biopharma companies and CRO/CMOs in the Commonwealth and beyond to discuss evolving strategies and best practices for outsourcing – shining a light on the strength and success strategic partnerships can have in shortening time to market.

EVENT STATISTICS

ATTENDANCE BY TITLE

3 0 0 +E X P E C T E D A T T E N D E E S

1 1 , 7 8 7E M A I L M A R K E T I N G L I S T

3 , 7 8 42 0 1 6 E V E N T P A G E V I E W S

EVENT HIGHLIGHTSFeaturing an active exhibit hall and multiple breakout & roundtable sessions, the CRO/CMO Symposium is an excellent opportunity for biopharma reps to learn more about outsourcing best practices and connect with leading vendors.

SPONSORSHIP & EXHIBITIONSponsorship opportunities start at $5,000 for exclusive sponsorship to various parts of the event, lunch, networking breaks and reception. Exhibition rates start at $1,200 for member companies and $2,000 for non-member companies.

CONTACTTo express interest in sponsoring or exhibiting at this event, contact Laura Rudberg at 617-674-5121 or [email protected].

C R O / C M O S Y M P O S I U M # C R O C M O 1 8

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C-SUITE - 22%

DIREC TOR - 19%

MANAGER - 32%

OTHER - 9%

SCIENTIST - 4%

VP - 14%

N E T W O R K I N G E V E N T S &R E G I O N A L M I X E R SFrom Red Sox games to Oktoberfest, MassBio hosts regular networking events across the state, both at MassBio and regionally, to provide members an opportunity to engage with the broader life sciences community in a relaxed and informal setting.

EVENT STATISTICS

ATTENDANCE BY TITLE

1 0 0 +E X P E C T E D A T T E N D E E S( P E R E V E N T )

1 1 , 0 0 0 +E M A I L M A R K E T I N G L I S T( P E R E V E N T )

1 0 +E V E N T S A N N U A L L Y

EVENT HIGHLIGHTSThese events attract a broad audience in the industry, from young professionals to seasoned executives, and allow for maximum visibility for sponsors through signage, other branded marketing and speaking opportunities.

SPONSORSHIP & EXHIBITIONSponsorship begins at $5,000 per event.

CONTACTTo express interest in sponsoring or exhibiting at this event, contact Lauren Perna at 617-674-5157 or [email protected].

N E T W O R K I N G M I X E R S # M A S S B I O M I X E R

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C-SUITE - 9%

DIREC TOR - 19%

FINANCE/HR -5%

LEGAL - 1%

SCIENTIST - 13%

VP - 6%

ACADEMIA - 10%

SPECIALIST - 1%

MANAGER -20%OTHER - 5%

ASSISTANT - 4%ASSOCIATE - 7%

M A S S C O N N E C TMassCONNECT is the only mentoring program in Massachusetts that is solely dedicated to serving the needs of early-stage entrepreneurs in the life sciences, and serves as a model for other state associations and organizations looking to support innovation.

EVENT STATISTICS

ATTENDANCE BY TITLE

1 0 0 +E X P E C T E D A T T E N D E E S

2 5 0 +E M A I L M A R K E T I N G L I S T

5 0 0 - 1 , 2 0 02 0 1 7 E V E N T P A G E V I E W S

EVENT HIGHLIGHTSEntrepreneurs are paired with a team of 7 – 10 mentors, based on their individual objectives and needs, for 8 weeks of hands-on coaching as they seek to develop business plans, launch companies and raise capital. Sponsors are given an exclusive �rst look at next-gen entrepreneurs, technologies and companies spinning out of the top academic institutions and medical centers. There are three MassCONNECT cycles per calendar year.

Industry Sponsorship Rate: $10,000 per cycleLaw Firm Sponsorship Rate: $5,000 (plus in-kind legal guidance to

mentees) per cycle

SPONSORSHIP & EXHIBITION

All MassCONNECT sponsorship includes inclusion in press releases done at start of cycle and logo and recognition on website for duration of sponsorship.

CONTACTTo express interest in sponsoring MassCONNECT, contact Jeremiah Treanor at 617-674-5106 or [email protected].

M A S S C O N N E C T

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*

*Exclusive opportunity, just one �rm per cycle

C-SUITE - 44%

DIREC TOR - 22%

LEGAL -1%

MANAGER - 14%

OTHER - 14%

SCIENTIST - 1%

VP - 4%

P A R T N E R I N G D A Y SA one or multi-day event customized to your interests and objectives. Available only through MassBio, Partnering Days is designed and executed to eliminate the unproductive speed dating and noise of other industry events, and provides a one-stop shop and an unparalleled platform to disseminate your strategy and engage with senior executives from biotech, venture capital and academia, as well as "under the radar” startups.

EVENT STATISTICS

ATTENDANCE BY TITLE

E X P E C T E D A T T E N D E E S

2 , 5 0 0 +E M A I L M A R K E T I N G L I S T

5 0 0 - 1 , 2 0 02 0 1 7 E V E N T P A G E V I E W S

EVENT HIGHLIGHTSMassBio works with sponsors from large biopharma and med tech companies to de�ne the agenda and format and handles all of the logistics. Partnering Days modules that have proven especially e�ective include 1:1 meetings, a plenary session with corporate/ R&D/partnering overviews, and networking receptions. Partnering Days has been running at MassBio since 2008 and represents a premier opportunity to build brand awareness, create new relationships, and engage with key opinion leaders and subject matter experts from the Massachusetts cluster and beyond.

CONTACTIf you would like to learn more about hosting a Partnering Day, please contact Jeremiah Treanor at 617-674-5106 or [email protected].

PA R T N E R I N G D AY S

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1 5 0 - 2 5 0

C-SUITE - 48%

DIREC TOR - 14%

MANAGER - 10%

OTHER - 13%

SCIENTIST - 1%

VP - 14%

M A S S B I O N E W SM A S S B I O ’ S P R I N T N E W S L E T T E R

MassBio News, published three times a year, features the most important developments at MassBio and the industry at large, from policy news to patient stoeis and Q&As with industry leaders.

CIRCULATION

2 , 0 0 0 +H A R D C O P Y N E W S L E T T E R S

OPPORTUNITY HIGHLIGHTSSponsors can showcase their services or products through prominently placed banner ads, and can promote their thought leadership through a guest column. A select list of 2,000 biotech CEOs, policymakers and industry leaders receive a hard copy of the newsletter. An electronic copy is then emailed to 11,000 contacts and is available on the MassBio website.

Guest columns are available in the print newsletter. Generally, articles are limited to 600 words, and may include a photo, graphic or logo. Sponsorship rates start at $1,500 for member companies.

SPONSORSHIP & EXHIBITION

CONTACTTo express interest in sponsorship, contact Jennifer Nason at 617-674-5103 or [email protected].

M A S S B I O N E W S

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DISTRIBUTIONMassBio News is distributed to CEO contacts and elected o�cials at the local and federal levels.

D I G I T A L S P O N S O R S H I PM A S S B I O W E B S I T E S & E M A I LWith over 21,000 average monthly users on MassBio.org and nearly 12,000 active contacts in the database, digital sponsorships are some of the most e�ective ways for members to showcase their organization and connect with potential partners.

MASSBIO.ORG

6 5 , 0 0 0 +M O N T H L Y U N I Q U E P A G E V I E W S

2 1 , 0 0 0 +A V E R A G E M O N T H L Y U S E R S

OPPORTUNITY HIGHLIGHTSDisplay banner opportunities are available on all major landing pages of the MassBio website, along with its Career Center and Upcoming Events email, o�ering sponsors the ability to promote events, products, services and/or career opportunities. An independent audit found MassBio’s email marketing beats industry averages for open rates and clickthroughs.

SPONSORSHIP & EXHIBITIONSponsorship opportunities start at $395 for MassBio.org display banners and $800 for email marketing opportunities.

CONTACTTo express interest in digital sponsorship, contact Jennifer Nason at 617-674-5103 or [email protected].

D I G I TA L S P O N S O R S H I P

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CAREERS.MASSBIO.ORG

1 0 8 , 0 0 0 +M O N T H L Y U N I Q U E P A G E V I E W S

1 0 , 2 0 0 +A V E R A G E M O N T H L Y U S E R S

EMAIL MARKETING

1 1 , 8 0 0 +C O N T A C T S

1 9 . 9 %A V E R A G E O P E N R A T E

1 6 . 3 %A V E R A G E C L I C K R A T E