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Technical Section Townhall October 13, 2020

Technical Section Townhall - SPE

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Technical Section Townhall

October 13, 2020

2

Outline

• Technical vs geographical sections

• Technical section governance

• Policies and requirements

• Tools and resources

• Programming ideas

• Member demographics

• Current state of SPE

• SPE Postpandemic: What we know and what we don’t

• SPE Member value proposition

Technical Sections

Geographic Sections

Groups of people in diverse locations united by a common topical interest.

Groups of people in a common location interested

in diverse topics.

Technical Section Boards

Geographic Section Boards

Govern the activities of the sections

• Adhere to policies established by SPE International Board• Semi-Independent entities – Free to organize activities with

minimal need for additional approvals – provided activities adhere to policies

• Staff provide training, guidance, and tools for sections to self-administer.

Similar Operations

Technical Sections vs Geographic Sections

SPE International Board

Technical Directors and their Advisory CommitteesStrategic Direction for each discipline• Gaps in content• Hot topics• Industry trendsOperational leadership• Technical Sections• Online Technical Communities• Webinars

Board CommitteesStrategic Direction for all SPE Programs

Strategy for Technical Sections• Passive or assertive growth• What tools and resources are

provided• Needs assessment

Technical Sections

Meet the Board

Technical Directors

Birol DindorukDSEA

David ReidDrilling

Johana DunlopHSE & Sustainability

Annamaria PetroneHSES & Sustainability

Ramona GravesAcademia

Bob PearsonProduction & Facilities

Erdal OzkanReservoir

Silviu LivescuDSEA

Terry PalischCompletions

IncomingDirectors

Policies and Requirements

Governance Model:• Describes how the section conducts business

• Purpose and Jurisdiction• Officer Term Limits and Duties• Officer Election Procedure

• High Level, not granular – membership vote required for changes

• Required at establishment

Annual Reports:• Due 1 June• Online submission form• Financial Report (Sections with Bank

Accounts only)

Events:• Event Naming Policy• Logo Policy• Marketing Procedures• Procedure Manual

Distablishment• Officers meet 6 times per year• At least 1 member event per year• Maintain 5 Officer positions

Chair, Program Chair, Membership Chair, Admin Chair, Webmaster

Tools and Resources Available

Online Tools:• Technical Sections Operations Manual – living document

with updates added as they are available• Online form to record/update technical section officers• Technical Section Email System (Informz)• Membership data reports portal (Membership Builder)• Webmaster training (annual live & on demand recording)

Best Practices:• How to hold a virtual event• Marketing methods for section activities to

include social media• Programming Ideas• Conducting officer elections

Plans in Progress:• Twice annual officer orientation

session

Programming Ideas

Nominations:• Regional and International Awards• Distinguished Lecturers

Events:• Plan Webinars through the SPE Foundation• Organize Special Sessions or Dinners at SPE

Conferences• Propose SPE Workshop Topics• Arrange your own virtual event• Develop Training Courses

Collaborate with other Technical

and Geographic Sections!Publications:• Contribute to JPT or other online

publications• Encourage paper submissions for

SPE events• Volunteer as a PetroWiki reviewer

Other Ideas:• Initiate or Respond to Discussions

on SPE Connect• Volunteer to support other SPE

Programs• Serve on a Program Committee• Propose a Topic and Speaker for

SPE Podcasts

1641

3726

2599

2305

2310

4450

1567

3585

2020

1519

1923

1867

1822

1797

756

441

280

0 500 1000 1500 2000 2500 3000 3500 4000 4500 5000

Sustainable Development (2010)

Petroleum Data Driven Analytics (2012)

Digital Energy (2013)

Drilling Systems Automation (2013)

Flow Assurance (2013)

Research and Development (2013)

Separations Technology (2013)

Well Integrety (2013)

Wellbore Positioning (2013)

Human Factors (2013)

Water Life Cycle and Strategy (2013)

Drilling Uncertainty Prediction (2014)

Carbon Dioxide Capture, Utilization & Storage (2015)

Geomechanics (2016)

Unmanned Systems (2017)

Flow Measurement (2019)

Artificial Lift & Gas Well Deliquification (2020)

Technical Section Membership Sep 2020Technical Section & Year Established

37%

7%17%

10%

15%

14%

Technical Sections Average by Region Sep 2020

MENA

Asian Pacific

Africa

Europe/Russia/Caspian

Latin America

North America

12

State of our Society

FY2021 Financial Losses: ~$16-18 Million US

- Virtual DL season- Cancelled / postponed events- Testing various virtual platforms- Virtual ATCE / Member Monday- Foundation-funded IT platforms

13

Changes Coming to JPT

• Print JPT • Board made difficult decision to stop printing temporarily as cost saving

measure • October issue will be last in print; beginning November – digital access only

• Return to print will be driven by economic conditions.

• New Digital JPT Edition• Offered through a browser or a mobile app

• More than typical flip-book you see from other magazines• Article pop-outs to read full article without turning pages

• Live links in articles to related resources

• Search feature that works within current issue or full archive (from January 2020)

• Coming soon: Article translations using Google Translate

2020: 490 and counting….

Member price reduced to $5 US for OnePetro papers (was $9.50 US)

16

To really transform an organization, we must focus on upgrading the most fundamental aspects of the way the organization functions:

• Upgrade Event Registration System

• Replace Exhibitor Management System

• Replace Association Management System (AMS)

• OnePetro Replacement

• SPEI Membership Mobile App Event Integration

• Website CMS Development and Replacement of Pubs

• Replace Member Login System (DRM, Authentication and Access Control)

• Replace Section, Chapter and Program Online Workflow System

• Integrate new Virtual Event Systems to Finance & Membership systems and Data Lake

• Oracle (financial system) Isolation or Upgrade

FLEXIBILITY

17

SPE Post-Pandemic: What we know

18

SPE Post-Pandemic: What we don’t know

“For good ideas and true innovation, you need human interaction, conflict, argument, debate”

- Margaret Heffernan

SPE Post-Pandemic: Impact on sections and schools

80%

of SPE’s highest-valued products are

available without an SPE membership

65%

of delegates who attended an

SPE event in FY20 were not a member

of SPE

60%

of SPE’s highest-valued products have either a medium or low product visibility across

our marketing and communication

Why do I need an SPE membership?

21

Improving the value of SPE Membership

Some of the proposals being reviewed by the SPEI Board:

• Content and tools to meet the needs of current age demographics

• Exclusive content, tools and events for SPE members(personal opinion: DL visits should be member only or at least non-members have to pay to attend)

• Higher price differentials for non-members