Customer Journey Map

Sees an advertisement

Has a problem

Requests a QuoteTravels

SERVE BUYReceives a special offer

Gets a Job

Falls in Love

Makes a complaint

Re-evaluate

Sends Children to school

Has a child

Gets Married

Buy a Home

Buy

Product Awareness

Recommendation from a friend

Catalyst

Evaluate

Take Home/have delivered

Graduates

Need

People Process

Te

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olo

gy

Interaction Channels

Go on Holiday

Receives Statement

Copyright© Brandlove 2015

People Process

Tech

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log

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Interaction Channels

I am ______________