PowerPoint Presentation
A Unique Strategy for Expeditiously Enrolling Military and
Transfer Students
Sherri Orwick Ogden
April 2017
1
BackgroundChallenges with the student in-take process for
military and transfer studentsOvercoming the challengesCompletion
plan toolsOverview
BGSU Degrees | World Class Faculty 8-week Courses | 100% online
Guide new eCampus students through the application and enrollment
processes8-week course design assistanceWebsite DesignDigital
Marketing/materials
ONE-STOP-SHOP FOR ONLINE ADULT LEARNERSPROGRAM DESIGN,
RECRUITMENT AND MARKETING ASSISTANCE FOR PROGRAMSAssist eCampus
programsRecruit new students Manage CRM Prospect Communication
PlanRegister eCampus studentsField student questions, monitor live
chat
Launched Fall 2015
BGSUs eCampus launched Fall 2015
eCampus offers 8-week courses in a select # of online programs
designed for working adults.
eCampus also provides one-stop-stop concierge services to online
adult learners.
Some of the eCampus programs are in the Air University Associate
to Baccalaureate Cooperative which guarantees servicemembers with a
CCAF associate degree the ability to complete a bachelor degree at
BGSU 100% online in 60 hours or less.
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Joshua Falso - USAF
Id like to Just take a minute to introduce you to one of those
students Joshua Falso. He sent us this video while he was stationed
in Iraq on Active Duty and still attending classes at BGSU online.
A sand storm just happened to occur during the time Joshua had
scheduled the video.
Play the video
So, these are the students we are trying to help adult,
post-traditional students that need online options and need
one-stop-shop assistance to navigate the university processes.
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Before eCampus - the Intake ProcessInquiryApplicationStudentGSW
AppealsCollege Office (subs, DARS)Faculty AdvisorAdmissions
ReviewTransfer EvalDocuments in OnbasePLA (if requested by
student)BursarFin AidTransfer EvalRegistrationNTMSSDegree Plan for
TA?Admitted
Student drivenNo clear pathwayDuplication of effortsMultiple
DARS updates/reviews
One of these processes is the in-take process.
this visual represents the in-take process for undergraduate
online students before eCampus was created..
As you can see, many of the tasks that needed to be taken care
of was up to the student. There wasnt a direct path for the student
or staff to follow, resulting in a duplication of efforts by
faculty and staff and multiple degree audit updates not to mention
the student was responsible for navigating a system that we not
well defined.
Students wanted information quickly but this process took a long
time sometimes as long as a couple of months! The students were
viewing the transfer information as a criteria to select an
institution, but BGSU wasnt viewing the process as a recruitment
tool. Consequently, some students wouldnt wait.
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CollaborationECAMPUSNONTRADITIONAL & MILITARY STUDENT
SERVICES
BUSINESS OPERATIONSCOLLEGE FACULTY AND STAFFADVISING
eCampus and Non-traditional and Military Students services put
their heads together to solve this probem. The plan was to create a
new process for eCampus students that would still abide by system
processes in place but would better accommodate the ecampus
student. Then we set out to collaborate with advising, business
operations, and the faculty/staff of the colleges involved. 6
GoalsSTUDENT SATISFACTION
UNIVERSITY EFFECTIVENESS AND EFFICIENCY
ENROLL AND RETAIN STUDENTSOne-stop-shop servicesQuickest path to
graduationClear, concise pathway to graduationStreamlined process
quick answersMinimized costsMinimized administrative workConnection
with faculty mentor in the major of interestQuickly and efficiently
register students for proper classesEliminate taking classes
students dont needEngage students through one-stop-shop and
concierge servicesEngage students -faculty mentors/
professors/instructorsMaximize human resourcesProvide accurate and
timely data to studentsProvide excellent customer servicePrepare
for HB64 Transferability of Assoc Deg
One-Stop-ShopDiminished task duplication
Accurate, timely infoMonitor/measure customer service
Minimizes admin for student
Since eCampus was designed to be a one-stop-shop, it was the
interface between students and other offices so it was the ideal
place to try to facilitate a new in-take process. 8
Old processInquiryApplicationStudentGSW AppealsCollege Office
(subs, DARS)Faculty AdvisorAdmissions ReviewTransfer EvalDocuments
in OnbasePLA (if requested by student)BursarFin AidTransfer
EvalRegistrationNTMSSDegree Plan for TA?Admitted
No clear pathwayDuplication of effortsMultiple DARS
updates/reviews
The end result is ,..the process that looked like
this..became9
NEW - eCampus In-Take ProcessMaximize human resources by
performing PLA after registrationExpedient registrationStudent
receives quick answers courses, notice of appeals, TA,
etc.Admissions ReviewTransfer EvalDocuments in OnbaseDriven by BGSU
staff
This!
We added a Preliminary Completion plan into the process which
allows us to identify direct transfer credits, as well as potential
substitutions , appeals, or prior learning credit that will take
more time to determine,. This allows us to register the student
more quickly and yet avoid them from taking courses they may not
need.
The prior learning assessment in our process is completed by our
Nontratidional and military student services office which wasnt
previously part of a process so students could receive proper
credit for prior learning that wasnt so obvious.
Since the student is registered, that gives us more time to
complete the full transfer credit and prior learning review before
providing a final completion plan and degree audit. 10
Clear PathwayStudent has quick access to informationAllows time
for more lengthy processes to completeDecreased advising timeClear
pathway to graduation and minimizes cost to studentCredit awarded
when dueCustomer service
Doubled new enrollment Grown from 9 to 22 programs.
Clear step-by-step processPreliminary and Final Completion
PlansPLA Assessment
By doing this, students have quick access to information they
want but also gives the university some time to complete tasks that
can be rather time consuming. Students get a clear plan to
graduation while decreasing duplication of efforts for university
staff as well as decreasing advising time.
eCampus has grown from 9 to 22 programs in two years and has
doubled new enrollment in their programs.11
Completion Plan
Show tool12
Appeal & Substitution Tracking
A Success Story
https://www.youtube.com/watch?v=IaZCYYN7tgk
Joshua Falso completed his degree at BGSU to go on to officers
school.
Go through the Completion Plan Tool show how it works.
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Sherri Orwick Ogden, M.Ed. Associate DirectorBGSU
[email protected]
www.bgsu.edu/ecampus
Contact InformationDr. Barbara HenryAssistant Vice PresidentBGSU
Nontraditional & Military Student
[email protected]
https://www.bgsu.edu/nontraditional-and-military-students.html
