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The next generation of workers are ever evolving, and people are working remotely more than ever before. Join Stephanie Leffler, CEO of CrowdSource, as she defines the emerging content marketing workforce and the trends that are driving us in this way. Nariman Noursalehi, Chief of Staff – Website/SEO at Overstock, will be fielding questions related to content marketing and the growing demand to create content at scale.
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THE EMERGING CONTENT MARKETING WORKFORCE
Stephanie LefflerCEO
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53 million (34%) of Americans are freelancers.By 2015 more than 1.3 billion people will work virtually.
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Over the next 10 years, businesses will pay online workers more than $133 billion dollars.
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What is driving this exponential growth?
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Connectivity
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Millennials
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37% of Millennials would take a pay cut if it meant flexibility in work location and hours.
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81% of Millennials think they should set their own work schedules.
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30% of Millennials would leave their job if they got a better offer.
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Companies Face New Challenges
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Only 7 Fortune 500 companies have employee tenure averaging 10+ years.
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In 2013, 58% of businesses doubled spending on online workers.
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What roles are online workers filling?
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How do you manage and qualify the workforce?
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Segment
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Build Great Work UIs
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Evaluate and Monitor
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Q & A
STEPHANIE LEFFLEREmail: [email protected] Phone: 855-276-9376Twitter: @crowdsource
