Embed Size (px)
Citation preview
The Pitch Effect
Twitter @khaileeInstagram @khaileeng
Hi, my name is @khailee, I love creating things.
Grew up in Malaysia Been building websites since I was 15 years old.
SAYS.com (exit: Catcha Group) GroupsMore (exit: Groupon)
One day, I decided to create companies.
Angel Investments Mentor in 500 Startup’s Batch 5
To create more companies, I started mentoring,advising, and investing in startups.
Set up 500 Startups SE Asia
Who is 500 Startups? Global Seed Fund andEcosystem Builder. 850+ Investments. 40+ Countries.4 Years. Our startups have raised > $1Billion.
MENTOR COMMUNITY
Design, technology, marketing, and product experts provide 1:1 mentoring to portfolio companies.
In 30+ countries around the world, provide peer review and feedback on products, industry verticals, platforms, etc.
200+
1,000+MENTORS
FOUNDERS
CONFERENCES + EVENTS
TEAM5
ATTENDEES25,000
EVENTS50+
I want to help more Malaysian create greatcompanies. But first, let me help you pitch better.
Pitch who?Introducing…
THEPITCHEFFECT
The Pitch Effect is not what you put in your pitch.It is how your pitch makes people feel!
“I want to know more”
“What a great idea”
“This is going to be huge”
“This is the team to do it”
“I want to be part of this”
Always lead with traction!What’s better than traction?Traction over time.
No traction? Put your best foot forward!
Introduce from customer perspective:[Startup name] helps [Customer][in what way]
1. “I want to know more”
Amplify problem (from customer perspective).
Then, amplify how your solution works (from customer perspective).
Juxtapose Qualitative + Quantitative for maximum effect.
2. “What a great idea”
How big is the addressable market? Use bottom up calculations! (# of customers you can reach)
How exactly will you reach X number of customers?
How big of a business will you be / in how long if you did reach X number of customers
3. “This is going to be huge”
Core competencies required to win =?
How key team members are qualified / have an advantage for it
4. “This is the team to do it.”
Summarize your best foot forward / key highlights.
Say what kind of investor you’re looking forOr what exact help you need.
5. “I want to be part of this.”
There you have it!The Pitch Effect you need to create.
“I want to know more”
“What a great idea”
“This is going to be huge”
“This is the team to do it”
“I want to be part of this”
Now send me your pitch!
@khailee Fb.com/khailee
[email protected] khaileeng
Yes! Send me your pitch decks!
