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REAL-TIME TARGETING using social data
@BigB_it
Problem
How to pick up valuable clients?
How target right customers with the right deal at the right time
using BigData?
Solution
Target right deal at the right time!
Profile clients and qualify leads using social data
Bigdata application for e-commerceapps.facebook.com/findgiftsforfriends/
Bigdata application for telco
Selecting and presentation phone model using:
• sex buyer • the age of the buyer • interests of the buyer • previous phone model
Bigdata application for insurance
Present insurance offer using:
• sex buyer • the age of the buyer • interests of the buyer
Social DNA
ClientSocial DNA
ProductSocial DNA
Further development
Estimate profits from discountsand special offers
Calculte ROI and analyze customer loyalty
Payment model with adapting the prices
The big data market is expected to grow from $3.2
billion in 2010 to $16.9 billion in 2015
A gap in the market
Source: IDC Insights forecast 2012
Competition
Founders
Mirosław Zdebiaksoftware developerweb app architect16 years experience
Agnieszka Zdebiak
software designerdata scientist
15 years experience
Student Science Society20 potencial marketers
and data scientist
Student Science Society „Brains”10 software developersBI, machine learning
Team
Mirosław Zdebiaksoftware developerweb app architect
Agnieszka Zdebiak
software designerdata scientist
Kamila KijoMarketing
Marta SędlakUI/Tester
Przemek PiszczekGrafik/Tester
Maciej PłusaFrontend developer
Łukasz PrzybyłekDatabase developer
Traction
Milestons achieved:
launch Christmas bigdata application
built and trained team
Implementation of enterprise products with large databases: Data Warehouse for eGoverment, up-to-date CRM for telco, services layer for insurence database system
join the consortium Open Data
launch bigdata app for telco
prepare bigdata app for insurance
business relationships development
semi finalists Deutsche Telekom Innovation Contest
Financing
Currently the company is run as its own business activities: BigBit Agnieszka Zdebiak NIP 856-141-47-66.
We are looking for 250K Euro
We would like to pick-up next round of funding in London or US
@BigB_it http://BigB.it
@AzdebiakAgnieszka.Zdebiak.com
Big Data Startup from Poland
