Leveraging LinkedIn 3-17-2010

Leveraging LinkedIn for your job search

Steve Sherlock 

Experienced project manager,Customer experience advocate,

Social media practitioner

Assumptions

This presentation assumes that you have

• established a LinkedIn account• completed your profile• built your network to more than 25• some recommendations

If you have not completed all of the aboveyou may not be in a position to fully appreciate the tips

Hold this document, work on the above itemsand then you'll be ready to take advantage of these tips

You have and use an RSS Reader

You can use any one of the following:

• Yahoo• iGoogle• Google Reader (I'll demo with this)• Bloglines

If you need a brief on what an RSS Reader will do, you can view this video here:http://www.commoncraft.com/rss_plain_english

AgendaWhat we will cover My tips• Set up RSS Feed

o care and feeding of your network made easy • Job search

o sort by date posted• Targeted company search

o show more• Target company search through People tab

o include groups

Your questionsas time permits, if you have something to addresslet's go for it

Set up RSS Feed

1. Sign into your account2. Go to Settings in top right

corner3. Go to RSS Setting,

scrolling down on left column

4. Enable, choose RSS Reader

5. View reader output daily6. Send messages of

congratulations, etc. as appropriate

Google reader demo page

Care and feeding of your network

With RSS Feed results• Add value• Update moderately• Update individually in a timely manner

o  as a result you'll be more effective, more efficient

With targeted search results• Specific people to look to connect with• Try one path at a time• Send InMail in addition to Introductions (limited to 5)

o you'll have the info you need to land the position you want

1. Select Jobs, Find Jobs2. Input title, search3. Filter on geographic location4. When results appear, sort by posted date5. You now see the newest jobs on top of the list6. Saves time to find out what has changed since your

last visit 

Job Search, sort by date posted

Targeted company search

1. On the menu, select More, then Companies2. Leave Company name blank3. Choose location4. "show more"5. reveals more options to filter your selections by including

the size of target firm, industry, and "are they hiring?"6. Results include relationships to connections

Advanced People Search

1. Take a company name from your results2. Go to People, Advanced3. Input Company name4. Ensure "all groups" checked5. Search and review results

Additional topics

As I discuss these topics, to help follow along, it would be good for you to login into your account on LinkedIn, go to my profile and follow along as I go down through the sections of my profile.• Profile• Email and privacy settings• Search results and categories

Session feedback

good

needs to be longer

more detailed

hands on

targeted usable

need to do one for a beginner

LinkedIn/Job Search Resources

LinkedIn Blog  http://blog.linkedin.com/

Sean Nelson   http://socialmediasonar.com/

Neal Schaffer  http://windmillnetworking.com/

Tim Tyrell-Smith  http://timsstrategy.com/

Wall Street Journal  http://blogs.wsj.com/laidoff/

Laid Off IT Guy   http://www.informit.com/authors/laidoffITguy

Contact info

LinkedIn Profilehttp://www.linkedin.com/in/stephensherlock

My main blog -> http://steves2cents.blogspot.com/separate RSS Feed for "job search notes"

My public service blog -> http://franklinmatters.blogspot.com/

Twitter -> http://twitter.com/shersteve