Hidden in Plain Sight--Your Mind as the Greatest Asset to Your Biz & Bank Account

Hidden in Plain SightRevealing Your MIND as the Greatest Asset for Your

Business and Your $ Bank Account

Lisa SmithMarketing & Mindset Coach

www.mmmcoach.com

Life by Design, LLC

“Truly, thoughts are things–and powerful things at that, when they are mixed with definiteness of purpose, persistence, and a burning desire for their translation into riches or other material objects... Riches begin with a state of mind…and with little or no hard work. We are the Masters of our FATE, the Captains of our Souls, because we have the power to control our thoughts.”

Napolean Hill, Think and Grow Rich (the book more millionaires credit for their fortunes than any other)

YOUR MIND

YOUR MIND

YOUR MIND

Conscious

Subconscious

YOUR MIND

Conscious

Subconscious

AwareSeen

YOUR MIND

Conscious

Subconscious

AwareSeen

UnawareUnseen

YOUR MINDConscious

Subconscious

AwareSeen

UnawareUnseen

Reason/LogicJudgmentEvaluationPresent

YOUR MINDConscious

Subconscious

AwareSeen

UnawareUnseen


CreativityImaginationMemoriesPast/Present/Future

YOUR MINDConscious

Subconscious

AwareSeen

UnawareUnseen



Identity/Self-Image

Perceptions

Values

BELIEFS

Programs(tapes)

YOUR MINDConscious

Subconscious

AwareSeen

UnawareUnseen



Identity/Self-Image

PerceptionsValues

BELIEFS

Programs(tapes)

Stories

ExperiencesEvents

Circumstances(stored in

images, sound, sensation)

Emotions

THOUGHTS

Behavior/ActionResult

Pos./Neg.Good/Bad

Excuses—World/Others

Your Mindset Creates Your Reality

Thoughts

Feelings/Emotions

Actions/Habits

Reality (what you “see”) – Results, Perceptions

Your Mindset Creates Your Reality

Thoughts

Feelings/Emotions

Actions/Habits

Reality (what you “see”) – Results, Perceptions

Where do beliefs come from?

Beliefs = ideas or “rules” we hold as truths


Universal:“I am ________” “People are ________” “Money is ________”“Relationships are ________”, Circumstantial: “I can’t ________ because ________” “I am ________ because ________”“This is because ________”




Where do beliefs come from?• Parents• Culture, Religion• What we see/experience• Peers




Where do beliefs come from?• Parents• Culture, Religion• What we see/experience• Peers

Majority formed by age 7 Still driving you today and are affecting your business & income.


How those beliefs affect us todayExperiences

Meaning

Beliefs

Feelings/Fears

Action

Results

Beliefs & Fears Sabotaging Your Business

BELIEFSTop 3:“I’m not good enough”“I’m not important”“Mistakes & failures are bad”

FEARSTop 3:Not being loved/belongingNot being safe/secureNot feeling significant (self-esteem)

Limiting Beliefs for Business/Money

• People won’t pay for this• People won’t pay what I want to charge for this• I don’t know enough• I’m not enough• They’ll find out I’m a fraud• I don’t have the right personality to succeed• I’m a failure• I lack focus• I can’t do this• I’m not worth it• What I have to say isn’t important• My expertise is common sense; why would anyone

pay for it?

Limiting Beliefs for Business/Money

• People won’t pay for this• People won’t pay what I want to

charge for this• I don’t know enough• I’m not enough• They’ll find out I’m a fraud• I don’t have the right personality to

succeed• I’m a failure• I lack focus• I can’t do this• I’m not worth it• I can’t have it all• My expertise is common sense; why

would anyone pay for it?

• No one will want what I offer• I have nothing to offer• I can’t compete with the others• I have to be fake for them to like me• I have to be perfect for them to like me• I’m not good at marketing• I don’t really need as much money as I

think I need• I’m not good at what I do• It’s not a good time to start a business• I can’t handle a full practice• I’ll get overwhelmed if I attract more

clients/customers• People won’t hire/buy from me in this

economy

Limiting Beliefs for Business/$ (2)

• I’m not a good speaker• I don’t have what it takes• Who am I to try to do this?• My target audience is too small• My target audience has no money• There are too many competitors• I’m too disorganized• No one is spending money right now• I don’t have all the answers• I have to know all the answers before

I even start• I’m not motivated enough• Nothing I do ever works out right• I shouldn’t charge money for this• If I promote myself, I’ll be like a used

car salesman

• I won’t be able to handle it• I won’t have any fun• I’ll have to give up all my free time• People won’t want what I provide• People won’t pay my full fee• I have to discount to compete• I have to discount to get customers• People buy mostly by price• I ‘ll spread myself too thin• I’m not as good as __________ (person)• I can’t sell myself• I’ll never make good money at this

business• The market is saturated• I don’t have anything new to offer• They’ll think I’m greedy and inauthentic

Limiting Beliefs for Business/$ (3)• This won’t work for my business• My industry is too unstable• This is hard work• You have to work hard to make money• I’ll have to work too hard to succeed• If I don’t work hard, I don’t deserve• I won’t be able to have a life• It will all be taken away when I get it• I’m not good with money• There’s not enough to go around• Money is the root of evil• Rich people are greedy/selfish/mean• I don’t have time to market• I don’t have money to market• I might have to travel a lot• I don’t have enough time to _________

• I never win; why even bother• I need to learn more• It’s not appropriate for a woman to make

more money than her spouse• My spouse will resent me if I try to start a

business/become successful/make more• It’s wrong for me to earn more money

than my father/older brother/peers/etc• A man is supposed to take care of me• If I earn more I’ll have to pay more taxes• I don’t like to sell• I can’t afford to get help• I’m not a morning person• I’m not a ______________• People won’t like me if I’m successful• _________________________________

Fears Sabotaging Your Business

“Fear is the sword of the ego, fabricated to keep you small.” – As a Man Thinketh

It will show up 100% of the time when growth/ expansion is required. It’s predictable.

“To get what you’ve never gotten, you must do what you’ve never done.”

Fears that Stop You• Fear of rejection• Fear of overwhelm• Fear of success• Fear of failure• Fear of what others will think of you• Fear of humiliation/embarrassment• Fear of making mistakes• Fear of becoming greedy• Fear of not being liked• Fear of the unknown• Fear of asking for money• Fear of confrontation• Fear of losing freedom• Fear of sacrifice• Fear of poverty/not having enough

• Fear of growing too big/fast• Fear of losing it all• Fear of being exposed• Fear of being vulnerable• Fear of appearing needy or desperate• Fear of not being enough• Fear of not doing things right• Fear of hurting others’ feelings• Fear of getting hurt emotionally• Fear of not fitting in• Fear of looking stupid/bad/silly• Fear of facing your deepest fears• Fear of people’s attention• Fear of judgment/criticism• Fear of your own power

Your comfort

zoneWhere

the

Magic

Happens!

So What?

YOUR MINDConscious

Subconscious

AwareSeen

UnawareUnseen



Identity/Self-Image

PerceptionsValues

BELIEFS

Programs(tapes)

Stories

ExperiencesEvents

Circumstances(stored in

images, sound, sensation)

Emotions

THOUGHTS

Behavior/ActionResults

Pos./Neg.Good/Bad

Excuses—World/Others

Must change

To easily & permanently change

“Willpower”(hard, time-consuming,temporary)

• Hypnosis/NLP• EFT (Emot’l Freedom)• Belief Elimination

“Autopilot”(easier, quicker, lasting)

Call to apply for a free business marketing & mindset strategy session

Lisa SmithMarketing & Mindset Coach

www.mmmcoach.com757-828-7960

• Uncover your unconscious blocks & marketing gaps• Learn how to clear the blocks and fill the gaps