2013-06-21 Cannes Lions ISHII

7/27/2019 2013-06-21 Cannes Lions ISHII

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The FutureHuman, Brand & InterfaceCannes Lions Festival June 21, 2013

Aegis Media + Oblong + MIT Media Lab

Hiroshi ISHIIMIT Media Lab


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The Futureis not to predict,but to invent

! !Alan Kay 1971


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changes


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http://www.nytimes.com/interactive/2011/03/12/world/asia/20110312_japan.html?ref=asia#68


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perspective


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information = running water


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cycling


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2012 MIT Media Lab, Hiroshi ISHII

telescope


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earthbound observers


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hands


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vision


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Embodydigital information tointeract with directly

GUI TUI

1997

painted bits tangible bits


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Tangible Bits

Physical embodiment ofdigital information and computation


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Tangible Bits

March 1997Tangible Bits paper

presented at CHI 97 in Atlanta


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Eyes are in charge,but hands are underemployed.


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SandScape 2003


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SandScape

Hiroshi Ishii,Carlo Ratti,Ben Piper,Yao Wang, andAssaf Biderman

Tangible Media GroupMIT Media Laboratory


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Radical AtomsDynamic Future Material that

Conform, Transform & Inform

tangible bits1997

radical atoms2012


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Re ie

Relief: A 2.5D Shape Display


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Recomposebased on Relief

UIST 2011

Anthony DeVincenzi, David Lakatos,Matthew Blackshaw, Daniel Leithinger & Hiroshi Ishii


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ZeroNJinha Lee, MIT Media Lab

Rehmi Post, MIT Center for Bits and Atoms

Hiroshi Ishii, MIT Media Lab


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THE PHYSICAL WORLD

THE DIGITAL WORLD

GUI TUI RADICAL ATOMS

PAINTED

BITS

TANGIBLE

BITS

A Graphical User Interfaces only let users see

digital information through a screen, as if looking

through a surface of the water. We interact with the

forms below through remote controls such as a

mouse, a keyboard or a touch screen.

A Tangible User Interface is like an iceberg: there is a

portion of the digital that emerges beyond the surface of

the water - into the physical realm - that acts as physical

manifestations of computation, allowing us to directly in-

teract with the tip of the iceberg.

Radical Atoms is our vision for the future of interaction with hypothetical

dynamic materials, in which all digital information has physical manifesta-

tion so that we can interact directly with it - as if the iceberg had risen

from the depths to reveal its sunken mass.


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Envision & Embody

Invent & Inspire

The Future


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Documents

2013-06-21 Cannes Lions ISHII