House-style Of Q Magazine
By Sana Gillani
The Masthead
As you can see from these examples of Q magazines front covers,
the mast head is always placed in the top left corner. This is so,
as soon as the reader has a look at their (Q) magazine, the first
thing they'll see is the mast head, as well as the image of the
artist, and they'll automatically be aware that it's a Q magazine.
They use the same masthead in all of the magazines they produce,
with the same font, layout and colours. This is because they want
to keep the consistency throughout the magazine. Sometimes, in some
magazines, the masthead may be overlapped by the image of the
artist, and other times it is in front of the image of the artist,
as you can see in the examples of the front covers. This masthead
can also be seen as a logo, this is because it is only one letter
and the effect of this is that it will be memorised by the target
audience and it is straight to the point.
Images
Q magazine use a variety of different shot types of the artists
on their front covers. In the examples of the front covers
provided, the type shots used are, close up, medium and long shot.
The type of shot used of the artist on the front cover is all for
the purpose of how they would like their magazine to come
across.
All the images used on the front cover of their magazines are
model suggests, which means that they are doing the kind of pose
that they are instructed to do by the photographer.
The artists are always dressed purposefully for the magazines
they produce, this is to make the magazine come across as unique
and to make the meaning of they are trying to advertise come across
clear to the target audience. This has been done in all the
magazines that the produce, which again keeps the consistency of
their magazines.
In the Lana Del Rey magazine, the artist has been placed in
front of the mast head. This suggests that the artist is more
important than the logo in this magazine. This has also been done,
so the audience are focused on the artist and not distracted by the
masthead. Q magazine have done this with most of their
magazines.
Layout
The layout Is quite similar in all Q magazines. The splash and
titles create a frame around the artist, making the artist as the
centre of attention for the audience. This would also make the
target audience want to buy the magazine, because they're favourite
music artist is on the front cover.
The text doesn't go on the image of the artist, unless it is the
name of that artist, making it clear to the audience of who the
artist in their front cover is, this is a good technique, because
not everyone will know who the artist in their front cover is, so
with the use of text on the artist or next to the artist will make
it clear to those people who the name of the artist.
The artists image is most of the time placed right in the
middle. This makes it clear that the image of the artist is the
most important on the magazine. Also, by having the image in the
middle makes it eye catching for the target audience.
Having the same layout on all their magazines makes it very easy
for their target audience to recognise and find their magazine when
it is placed on the shelf along side other magazines.
