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OTA Insight The Revenue Maximisa/on Solu/on
OTA Insight What do we offer?
• Market Demand predic/on • Forecast of city demand
• Rate shopping • OTA, Brand.com, GDS, Meta channels
• Ranking & Review score • OTA and Meta channels
• Daily automated repor/ng and Online applica/on
1) Rate shop reports
• Daily rate shop reports in excel (refundable rates report + Non refundable rates report): • With market demand for the future 45 days • Rate changes versus yesterday and 3 days ago • LOS restric/ons visible
2) Rate integrity reports major OTA’s
• Parity reports from the major OTA’s: • Spot rate discrepancies in a glance and avoid a poten/al loss in revenue • Click through func/on (if you click on a rate, the selected channel will open for that date)
• Save /me and reduce manual work
2) Rate integrity reports other OTA’s
• Parity reports with rates from meta-‐sites (Trivago & Hotelscombined): • We shop your rates daily on the meta-‐sites (Trivago & Hotelscombined) • We show you the lowest rates that we have found there and the poten/al loss in revenue
• If you click through on the channel, the meta site will open on that day
3) Application/Extranet *Future market demand:
• Market demand for the next 45 days: • We take a look at the online situa/on in your market • Our algorithm provides a market forecast based on informa/on from OTA’s, Meta-‐sites and Brand.com
• Updated every day
3) Application/Extranet *Historical market demand:
• Historical market demand: • We show you our forecasted market demand from the past • You can easily check accuracy of the forecasted data • Possibility to see the correla/on between market demand forecast and actual achieved occupancy comp.set via STR reports
3) Application/Extranet *Rates:
• Rates in calendar view: • We shop the rates daily for the future 3 months • See immediately the rates of your compe/tors on the same arrival date • Filters to switch between: ‘BAR-‐Lowest Rate’, ‘Breakfast included-‐ excluded rates’, ‘single occupancy-‐double occupancy’, ‘LOS1-‐2-‐3’, …
3) Application/Extranet *Rates:
• Rates in a table view: • Possibility to see the rate changes versus 1-‐3-‐7 days ago • Verify what caused the rate change (NR closed, Room type change) • Export to excel buaon
3) Application/Extranet *Parity:
• Parity overview: • Easy to spot discrepancies • Click on the rate to open the selected channel on the selected date • Updated every day
3) Application/Extranet *Ranking:
• Ranking & review score overview: • Check easily your ranking on the different OTA’s + Tripadvisor • We show the changes in your comp.set • Possibility to see the trend of the previous weeks/months.
3) Application/Extranet *Ranking:
• Ranking overview per distribu/on channel: • Your ranking per arrival date for the next 3 months • See the available hotels on the selected distribu/on channel per arrival date
• Easy to switch between OTA’s
3) Application/Extranet *Settings:
• Very flexible system: • You can change your compe/tors (max 10 compe/tors at the same /me) • Customize your daily reports • Possibility to do live shops (dynamic reports) –> max 12 months ahead – LOS1-‐10
OTA Insight Which addi/onal value do we offer?
• Combina/on of Market Demand and Rates
• Rate parity on Brand, OTA, Meta & Wholesale sites
• Insight in your OTA performance
• User friendly design & layout
www.otainsight.com
• Free trial (no contracts, no obliga/ons, …) • No set-‐up fee • Up and running within 2 working days • Free online training • Contact : [email protected]
