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• 1 out of 31 out of 3 of all online searches are LOCALLOCAL searches. (Piper Jaffray)
• 83% of people first search online before making a LOCALLOCAL product or service purchase. (Kelsey Group)
• people first search ONLINEONLINE before making a purchase instead of using the Yellow Pages, newspapers, or other traditional offline methods
• 9 8 % of searchers choose a business on the FIRSTFIRST page
•The Internet is the future because that is where YOUR YOUR CUSTOMERSCUSTOMERS are looking for Y OUY OU.
Online LocalOnline Local
• You are EVERYW HEREEVERYW HERE…• In Local Search, Natural Search, Directories, Social Networking sites, and on the Maps
• Your content is in the top search results, plus you have more consumer reviews than anybody else and a whole lot more
• You are now THE A UTHO RITYTHE A UTHO RITY online.
WITH
DOMINATIONDOMINATION
• Get listed in the Big 3Big 3–Google Local –Yahoo Local–MSN/Bing Local
• Use a map on cell phone?–Taps you into the HUGEHUGE “mobile” market.
Local Search
• Google LO VESLO VES Web 2.0 content sites…–Online Videos–Online Press Releases–Online Articles–Social Content Sites–Online Classifieds–Online Business Directories–Online Business Review Sites
Content Results
• Your adad only shows up for your keywords that your ideal customers are searching for
• You are guaranteedguaranteed to get results from your advertising dollars
Sponsored Results