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Emergency 2.0 Australia
Geospatial and social media making
a difference
An open initiative for the
led by in partnership with
Executive RoundtableDiscussion
2
Agenda
• 08:00 Welcome & Introduction• 08:10 Emergency 2.0 Australia:
Presentation of Findings and Recommendations
• 08:30 Discussion• 09:00 Where 2 now?
Way Forward and Work Plan• 09:30 Close
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Welcome and Introduction
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Today’s Objectives
• Present preliminary project observations
• Discuss with key influencers and practitioners
• Identify way(s) forward
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Background
• Sponsor: Government 2.0 Taskforce• Explore how Social Media are helping/can help
Emergency Management– Leading and Emerging Practice– Barriers and Opportunities– Community of Interest – Ideas for future work
• Short, Sharp, Snappy• Walking the Talk
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Community Engagement
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Conceptual Model
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Map Services
Satellite Hotspots
Field Reports
Command Centre - COP
Community:Tweets
Mash-upsBlogsMapsEtc.
Weather
FeedsWebsite
A2C· Additional Alert
Channels· Scalable
Infrastructure
C2ACrowdsourced
“Human Intelligence”
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Leading and Emerging Practice
• Leading Practice: – (to some degree) established – documented benefits and success. – may be anywhere in the world.
• Emerging Practice – Australian initiatives. – recent ‘Green Shoots’– may not be showing their full benefit yet.
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HealthMap: Global Disease Alerts
• Aggregates multiple sources (News, WHO, etc.)
• Collects eyewitness reports
• Integrates RSS, Twitter, Iphone app, Facebook
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Twitter Earthquake Detector (TED)
• Filter Tweets for Earthquakes (place, time, keyword)
• <60 sec detection
• Contextual info (photos, narratives)
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Australian Bushfires Maps
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• Multi Jurisdictional feed aggregations
• Many versions/mash-ups
• Mainly A2C, some C2A
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Ushahidi
• Engine for CrowdSourcing EM information
• Low-tech & Robust (SMS/Email/Web)
• Free/Open Source• Worldwide
Deployments– Kenya Riots– War on Gaza (Al
Jazeera) – etc.
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Learnings & Recommendations
• Widely recognised that ‘it’s happening anyway’
• A2C and C2A– A2C: relatively well
developed, many working examples & mash-ups
– C2A: More challenging, more angst, more potential
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Map Services
Satellite Hotspots
Field Reports
Command Centre - COP
Community:Tweets
Mash-upsBlogsMapsEtc.
Weather
FeedsWebsite
A2C· Additional Alert
Channels· Scalable
Infrastructure
C2ACrowdsourced
“Human Intelligence”
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Learnings & Recommendations
• Community Expectations– Trust– Transparency– Timeliness– Multi-channel (increasingly
Mobile)– Interactive & Responsive– Relevant to me
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Learnings & Recommendations
• Agency Expectations– Quality vs. Timeliness– Control vs. (perceived) chaos– All Hazards– PPRR– Start with ‘low hanging fruit’ to
show what’s possible
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Learnings & Recommendations
• Cross-jurisdictional efforts– Victorian EM social media group
is an important case study– Plenty of opportunities to share
policy AND solutions– Needs senior level recognition
and buy-in
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Learnings & Recommendations
• Technology– Services and applications– Standards-based– 3rd party aggregation (niche
operators)– Low-tech & Robust
• If it works in Africa, it’ll work anywhere!
– Fast Evolving (e.g. Twitter Geo-API)
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Where 2 Now?
• Ideas (online feedback & coffee mornings)• Issues, gaps and barriers• Potential activities and initiatives
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Top 7 ‘Future Program’ Ideas1. Create open access to emergency data2. Ensure useful government data is subscribable (eg RSS) so
citizens can be kept up to date 3. Investigate the reverse of a 'do not call' register as a 'do call in
emergencies' 4. Develop a way to track 'flee patterns' using GPS/mobile signals5. Look at a 'tweet override' for emergency situations6. Look at how the emergency controllers can make direct
contact with a 'cloud' source of intel 7. Run a pilot on how we can we use/improve
http://trendsmap.com to monitor events as they unfold.
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Issues, Gaps and Barriers• Reluctance to adoption
– what are the concerns?
• Crowdsourcing EM info– False positives?– Validation, confirmation, filtering
• Aggregation and Value adding of A2C streams– Leave it to 3rd parties?– Who’s accountable?
• Leadership & executive buy-in?• Others?
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Future Activities and Initiatives
• What needs to be resolved?
• How to do it?
• Who should do it?
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Now what?
• Submit Report to Gov2.0 Taskforce (Dec. 09)
• Publish findings online
• Ongoing online presence (http://gov2em.net.au)
• Community of Interest?
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