Searchology

At its annual Searchology event at the Googleplex headquarters SanFrancisco, Google announced exciting new features that unveiled that“communication, knowledge, health, education and understandingpeople” is the next frontier of their search tool. This signature searchtool is governed by its ability to search by sight, a mobile translator andeveryday real-time search of more than one billion social media pages.The real time search technology of Google is a product of partnershipswith Facebook and MySpace and Twitter.

This time Google is working to bind its search service more closely tocell phones. The search engine giant unwrapped a new search optioncalled “Google Goggles” that allows users to submit pictures in placeof key words as queries, allowing for identification of images taken viacell phones. In his statement, Google’s vice president engineering VicGundotra unveiled that “It’s our goal to be able to identify andrecognize any image. It represents our earliest efforts in the field ofcomputer vision”

Gundotra also said that the company is also capable of integratingfacial recognition into the technology but due to the consideration ofprivacy implications it is holding up the implementation. In their effortto support all the major languages of the world, the company’s vicepresident also showed off the search engine’s capability to translate aspoken phrase from English to Spanish using a mobile phone. Thisfeature is planned to be launched early next year.

The search results in future would also feature the company’s “near menow” technology prioritizing location-based items. Google’s newadvancements and technologies are sure to provide a new search thatwill roll out worldwide in the coming days. Hats off to Google!

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