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TWTRCON SF 10 BrainPop: When Objects Send Tweets: What happens when your products start to tweet?Delivered by Seth Goldstein, Co-Founder, Stickybits.com at TWTRCON SF 10 on Nov. 18, 2010
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Hotel Nikko San Francisco | November 18, 2010
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Brain Pop: When Objects Send Tweets
• Seth Goldstein, Co-Founder, Stickybits.com | @seth
Hotel Nikko San Francisco | November 18, 2010
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Hotel Nikko San Francisco | November 18, 2010
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“society has not yet come to terms with what it means for everyone to
have a voice”@ev, web2,
11/17/10
what about objects?don’t they have voices
too?
Plants: Plants that tweet when they need to be watered @pothos
Baby Kicks from the Womb: Baby kicks from the womb are tweeted. @kickbee
TweetAWatt: Power meter that tweets your energy and power usage. @tweetawatt
Washing Machine: Washing machines and driers tweet when the load is done.@pimpy3wash
Toasters: Toaster tweets when its done toasting @mytoaster
Toilets: A toilet that will post to twitter with every flush @hacklabtoilet
Chairs: Chairs that tweet in response to farts! @officechair
Ovens: Ovens tweet to bakers when something hot and fresh has been baked. @albionsoven
Telescope: Telescope that tweets where it is pointing to. @LovellTelescope
Ferries: Ferry tweets its location. Pretty accurate and up to date. @red_ferries
Bridges: The London Tower tweets when its opening or closing and for what.@towerbridge
Objects that Tweet
the first content platform for the
internet of things
every body
Text
has a smart phonephoto credit: jamest8 (flickr)
every thing has a barcode
objects are mediabarcodes tell stories
london gatwick airportscan codes to see renovations happening behind the walls they are posted on
scan
grab product launch app scan code
add content
join challenge view wall post content
brand
analyticscontent promotions
market through products
not about them
social scanning
brands