CURS 4.Anul 3.IE.ppt

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    BUSINESS COMMUNICATION

    3rd year/ IE – Course 4

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    Business Ethics and Communication

    1. What is “ethics” and “business ethics”?

    2. Unethical behaior in business3. !an"ua"e and discri#ination

    4. Ethical dile##as

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    1. What is “ethics” and “business

    ethics”?

    Ethics – learning what is right or wrong, and then

    doing the right thing   – alues – #oral alues –

    res$ect% honesty% &airness% res$onsibility 'state#ents

    around ho( these alues are a$$lied are called

    #oral or ethical $rinci$les)*

    Business ethics –  knowing what is right or

    wrong in the workplace and doing what is rightin regard to effects of products / services and in

    relationships with the stakeholders;

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    Codes o& ethics

    Ethics co##ittees

    +olicies and $rocedures

    Ethics trainin"

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    ,alues

    - onesty

    - ruth

    - 0airness- Inte"rity

    the only (ay to succeed in business

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    ain" decisions based on the needs o&

    e#$loyees% custo#ers% staeholders and theco##unity re5uires a "ood leader.

    What do good leaders do in order to achieve

    ethical standards? 

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    On-the-jo ethical conflicts

    - !onflict of interest 

    - "o#alt# vs$ %ruth

    - &onest# vs$ 'ntegrit# - Whistlelowing 

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    . Unethica! Beha"iou# in Business

    Whist!eb!o$in%  is the ter# used to de&ine an

    e#$loyee6s decision to disclose in&or#ation to an

    authority &i"ure 'boss% #edia% "oern#ent o&&icial)*

    7u#$in" o& to8ic (aste

    ,iolatin" la(s about hirin" and &irin"

    ,iolatin" la(s about (or$lace sa&ety ,iolatin" health la(s (hich lead to docu#ented

    illness and een death

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    When should an e#$loyee blo( the (histle?

    When should he/she ee$ 5uiet?9uidelines &or (histleblo(in":

    - a"nitude o& conse5uences

    - +robability o& e&&ect- e#$oral i##ediacy

    - Concentration o& e&&ort

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    Corru$tion

    ;ribery Industrial es$iona"e

    ;lac#aret sales

    Creatie accountin"7iscri#ination

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    &. 'an%ua%e (isc#imination

    (irect discri)ination  – is treatin" one

    $erson less &aourably than another becauseo& $articular attributes: race% colour% se8%

    se8ual $re&erences% a"e% disability% #edical

    record% #arital status% $re"nancy% &a#ily

    res$onsibilities% cri#inal record% trade unionactiity% $olitical o$inion% reli"ion% social

    ori"in% etc.

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    'ndirect discri)ination – is treatin"

    eeryone the sa#e but in a (ay that ends u$bein" un&air to a s$eci&ic "rou$ o& $eo$le.

    '(hen the desi"n o& a (or$lace $reents a

    $erson (ith a disability &ro# accessin" the

    e5ui$#ent needed to do the

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    'an%ua%e and a%e) ne"atie attitudesto(ards older $eo$le (ho are o&ten seen asbein" ri"id in their ie(s% unable to learn ne(thin"s*

       attitudes to(ards a"e

    are conditioned by the ra$id technolo"icalchan"es tain" $lace in our society '$eo$le$ast the a"e o& 4= are dee#ed to be nolon"er e#$loyable)*

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    'an%ua%e and cu!tu#a! di"e#sit*)

    racis#

    >tereoty$in" in s$eain" and (ritin" – #eans attributin"$articular characteristics 'te#$era#ent% acade#ic $otential%lin"uistic abilities% cultural $ractices – to all #e#bers o& anassu#ed "rou$):

    Coloured – alludes s$eci&ically to sin colour 

     n alternatie a$$roach (ould be to e#$hasi@e "eo"ra$hicalori"in or cultural bac"round and use ter#s as Afro-Caribbean%or o& South Asian ori"in or o& African ori"in.

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    'an%ua%e and disabi!it*)  (hen s$eain"

    or (ritin" to or about $eo$le (ith disabilities%$ositie attributes are all too o&ten

    oerlooed.

    Handicapped, mentally deficient, slow learner 

     A wheelchair user is not con&ined to or bound totheir (heelchair% it is an aid to their #obility

    and &reedo#.

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    'an%ua%e and %ende#) the socalled

    "eneric ter#s he and man 'alon" (ith menand +man) are still heard and read across a

    ran"e o& (or$lace settin"s: all businessmen

     Alternatives are aailable: ,eo,!e or human

    bein%s instead o& man or  the* instead o&"eneric he.

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    -. Ethica! (i!emmas

    What $ou!d *ou do???

      custo#er ased &or a $roduct &ro# our

    co#$any today. &ter tellin" hi# our $rice% hesaid he couldn6t a&&ord it. I no( he could "et

    it chea$er &ro# a co#$etitor. >hould I tell hi#

    about the co#$etitor – or let hi# "o (ithout

    "ettin" (hat he needs? What should I do?

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      &ello( e#$loyee told #e that he $lans to

    5uit the co#$any in t(o #onths and start ane(

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    Aou (or in the 5uality control diision o& a

    co#$any. Aou hae re