Your Digital Footprint
Identify your ideal visitor: whats your profiles purpose?Points of differentiationMain takeaways - 3 characteristics, 2 highlights
Lets beginExperiences, EducationContact, CertificationSkillsSummaryHeadshotFollowing, VolunteerSprinkle of Glitter Recommendations, Pulse
Tailor your industryClean up your URL
68% of users use Linkedin to reconnect with past business associatesUse experiences to gain connections, get warm introductions, be discoveredBegin with company description (1-2 sentences)Bullet point RAC statementsStart strong
Generated leads by leading marketing initiatives.
Generated qualified leads through nurture journeys, webinars and email automation.
Lifted qualified leads by 22% by optimizing nurture journeys after analyzing the purchasing behaviours of successful clients.
Responded to a high volume of customer issue tickets.
Successfully resolved customer tickets with high customer service and satisfaction.
Decreased the response time for customer tickets by 15% and increased client satisfaction by 4% by implementing a streamlined workflow for the support team.
Always keep in mind, it depends on the experience, purpose of your profile.
Why wouldnt your LinkedIn Profile have a CTA?Direct visitors to CTA in summary Certifications build authority, yes, but also help you be searched
Roll up your sleeves. Time to think like a fiction writer.Using those 3 characteristics, and 2 highlights, write a storyStart with a hookEnd with a CTAKeep it concise
Up to 90% of HR people say they check out LinkedIn and Facebook before inviting a candidate in for an interview.Seven times more likely to have your profile viewed if you have one.
When paging through LinkedIn profiles, 19% of recruiters look only at your profile picture.
Edit & format this is your professional appearanceEndorse your colleagues! It will be reciprocatedAsk for recommendations - be specificConnect before or after Like and comment on the PulseFollow groups and influencersShine your interests through volunteer experiences to make connectionsLike websites, update your profile