HOUSE STYLES

NME magazine is effective because the photographs use direct address to engage the reader. The magazine ‘holds together’ by attracting the reader using bold font colours and lots of interesting headlines. The convention that is most dominant would be the colour scheme. The colour of the text is mainly red, with the celebrities’ names in a white font as they are the main focus of the magazine.

NME HOUSE STYLE

PME HOUSE STYLEPME magazine is effective because it is very colourful and bold which attracts the potential audience of teenager up to adulthood. It holds together well because the colour scheme runs through the whole of the magazine, and the “punky rock chick” theme continues. The conventions that are most dominant is the colour scheme and the unique style that has been adapted to suit the magazine. The syle and colour of the magazine also helps to create a style which is cool and unique.

KERRANG HOUSE STYLEThe Kerrang house style is very effective because of the bold font and the pictures of rockstar legends. It “holds together” because the picture of the main inages are of famous people and the whole “rock” style helps to engage the potential audience of teens to adults depending on what kind of music interests them. The grouping of elements together helps engage the reader for example the picture of californian punks helps to make the reader attracted to that article because it’s interesting and rock related- which is the house style.

REAL R ‘N’ B HOUSE STYLEThe ‘REAL R ‘N’ B” magazine is effective because obviously the bright yellow font which is used throughout as part of the house style is very attractive to the audience. Also the large images add effect as they are interesting and edited effectively. It “hold together” because the colour scheme is used throughout the magazine and the graphic features like the CD images and the “free poster” are great elements which are used to match the ‘cool’ ‘stylish’ house style.

ROLLING STONES HOUSE STYLEThe rolling stones’ house style is very effective because of the use of images and font which create a rock n’ roll/ cool theme. Firstly, the image of lil wayne on the front cover attracts readers’ because he is well- known and very iconic. The house style holds together because the font style and size is the same throughout the magazine.

SIREN HOUSE STYLEThe magazine Siren is quite effective because of the bright colours which help to attract the target audience to the magazine. Also the house style which is a ‘hip hop’ ‘pop princess’ kind of theme helps to draw the reader’s attention too. The text styles are also the same throughout helping to create a colourful house style.

Double Page Spread Conventions

Feature Article Photo

Headline

Mast Head

Graphic Feature

Acts like a caption

Deconstruction of Double Page SpreadMAST HEAD

The title THE HOURS is big at the top left of the page and it shows the name of the magazine.

HEAD LINEThis text acts as a headline as it is below the mast head and is about the article which follows on the next page.

CAPTIONThis quote acts as a caption because it is telling you extra information about the artists in the article.

GRAPHIC FEATUREThe graphic feature is used to make the double page spread attractive. The photograph feature is of some clocks which relates to the band as they are called “THE HOURS”.

FEATURE ARTICLE PHOTOThis is a picture of the band “THE HOURS”. It is used to let the audience know what the double page spread is about and also to engage the readers attention. One of the band members is looking directly into the camera (direct mode of address) and the other band member is looking away (indirect).

Front Cover ConventionsMast Head

Headline

Feature Article Photo

Menu Strip

Cover Line

Anchorage

Kicker

Deconstruction of a Front CoverMast HeadThe large, bold “Q” is the large at the top of the page to help draw attention to the cover page and attract its audience. Also it shows the name of the magazine.

Head lineIt is bold and large to engage the reader. The words “sexy beast” and “wicked” help to attract attention from the reader and encourage them to buy the magazine because they are very positive words.

Feature Article PhotoThe artist is large and in the centre of the page to engage the reader’s and let them know who is featuring in the magazine. The panthers help portray her “wild” and “mysterious” character which is related to the “sexy” pose she is conveying.

KickerAdditional information to help influence people to buy the magazine. It’s an exclusive.

Menu StripUsed as a small contents to persuade potential buyers.

AnchorageUsed to show the exclusives in the magazine

Contents Page ConventionsMast head

Menu List(contents of magazine)

Feature Article Photograph (shown with page number so readers can go directly to that page)

Date and issue information

Header

Caption

Tagline (Additional Info. About Magazine

Feature Article Photograph Shown with page number so readers can go directly to that page.

Deconstruction of Contents Page

Header- to introduce the departments in the magazine

Mast HeadIt is bold and big to engage the reader.

TaglineShows additional information about the magazine.

Date and IssueShows the date and what issue it is example premiere, autum, summer etc.

Menu ListTo show what the contents of the magazine is. It is set out vertically to make it look more unique and interesting.

CaptionUsed to interest the reader and give a little information about the magazine.

Contents of Q Magazine

Both contents pages are very good at attracting their target audience because the large feature article photographs are good and on Q magazine direct mode of address is used in the picture. The layouts are quite similar because they both have columns and a colour scheme. Also they have pictures that relate to other articles within the magazine too, which shows what the content is.